Future of Fitness

Eric Malzone
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Jan 24, 2018 • 31min

(32) Jeff Martin of The BrandX Method - The World Leader in Youth Fitness

Co-founder of The Brand X Method™ with wife, Mikki Martin. Nearly 40 years of coaching experience Co-owner of The Brand X Method™ – The Lab in Ramona, California TBXM™ Director of Youth Training TBXM™ certification staff Lead Trainer Co-founder of original CrossFit Kids* program Co-creator of original CrossFit Kids* course, 2008 CrossFit Kids training staff, 2008-2014 Director of Youth Training, CrossFit*, 2011-2014 Named official CrossFit* Coach by CrossFit founder Greg Glassman, 2006 CrossFit* trainer, levels 1-3, 2003-2014 CrossFit* Games Southern California Regional Head Judge, 2009-2011 Creator of CrossFit* Strength Bias Program USAW Club Coach USAW Sports Conditioning Coach 5th-degree Kenpo karate black belt, earning the title of sifu KMNTC-certified Krav Maga instructor USA Powerlifting California state record holder Collegiate water polo player * Jeff Martin is no longer associated with CrossFit Inc. and CrossFit Kids
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Jan 21, 2018 • 29min

Cody Hunter -Online Coaching for Business Executives

Cody was a New Zealand rugby player who was on track to become a professional rugby player. After multiple devastating injuries, he embraced this "flame" and found a new purpose pursuing fitness in a country he never imagined he would find himself. Inspired by this new direction, he started off by gathering groups of people on the weekends and collecting 5,000KRW ($5) notes in plastic bags, which lead to opening a functional fitness facility. Through this successful business, he partnered with Reebok to help launch CrossFit in Korea. After several successful years of doing this, he helped to launch the Be More Human project with Reebok which seeks to change the culture of fitness of Korea. It's his unique experience in these areas along with years of coaching 1000's of people and launching successful fitness enterprises, that he is able to be here to share his gifts and passion with you. With over 12 years of experience working in the industry, Cody has a real passion for helping people achieve and succeed no matter who they are and what they do.
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Jan 17, 2018 • 32min

Mark Samuel - Think As BIG As Possible

As a lifelong fitness enthusiast, CEO Mark A. Samuel had seen one too many of his gym-mates walking around with shapeless, simple, and uninspired bags. He pondered this. He knew these same intense, stylish, and successful people wouldn't settle for a pair of cheap shoes, an ill-fitting suit, a flabby body. So why not set the same exacting standards for a bag? Yet no high-end company that focused solely on fitness bags existed. In 2011, he put his extensive entrepreneurial experience to work and created Fitmark. Like a fine suit, Fitmark is an instant expression of who you are and what you believe: the mark of a fitness enthusiast.
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Jan 14, 2018 • 26min

Debbie Lichter - Food Addiction and Spiritual Inflammation

For nearly a decade, Debbie Lichter has been working with women worldwide who struggle with their relationship with food, their bodies and themselves. As a health & fitness expert with 20 years experience, a women's empowerment leader and a recovered food addict, Debbie has conducted over 200 workshops, trainings and classes on healing, empowerment, and addiction, and has cracked the code to getting free from food addiction in 6 months or less. Her big impact is in her ability to help the food issue just fall away, so you can be more present in your life, have more confidence and help more people. To schedule a 1:1 freedom from food addiction clarity call click here. For press inquiries or speaking engagements, contact debbie@freefromfoodaddiction.com.
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Jan 10, 2018 • 31min

Chandler Walker - Relationship Marketing & The Customer-Centric Model

Chandler is a leader in the marketing, business and entrepreneurship landscape and charges forward with strategies well before they are adopted by the masses. Chandler builds brands and understands a customer-centric relationship model in today's business landscape. He works with high-level brands and over 200 unique companies to identify and define the ideal pipeline for their sales and marketing and to truly understand the customer, their needs and wants. Chandler built StoneAgeFuel his first fitness business to be highly profitable and went on to be a key player in building the brand of the MadLab Business Group. In addition to that Chandler owns a large scale relationship focused media agency devoted to helping other businesses define and identify their brand story and to tell that story in a way to connects with the consumer and to ensure that the right team is trained and in place to do the job.
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Jan 7, 2018 • 29min

Darrel Wang - Flipping the Traditional Endurance Model Upside Down

Darrel's athletic background began when he was a young kid on the soccer field. After unsuccessfully progressing in the sport, he decided to move onto a vast array of different sports, but primarily succeeding in track & field. After completion of his career in T+F, he went on to enlist in the military and, while on duty overseas, found CrossFit. From there, Darrel got fully immersed in the sport and was invited onto the CrossFit Seminar Staff to educate the future coaches of the sport about the methodology behind it. A few short years later, Darrel opened up a non-profit CrossFit Affiliate, where he prepared the next generation's warfighters and peace-keepers in our nation's Armed Forces. Simultaneously, he is a staff member on Brian + Erin Mackenzie's 'Power Speed Endurance' team - specializing in developing athletes in tactical career fields.
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Jan 3, 2018 • 33min

Acea Theroux - A Fitness Educator

Acea is an international and award-winning fitness educator/presenter who has spent over 20+ years sharing his knowledge and experience. As a Health Educational Specialist he has taught a variety of different modalities to fitness professionals all over the world (TRX® Suspension Training, Dance with Zumba Fitness, Sports Specific Training with Plyo Power®). Currently, Acea is a Senior Education Course Instructor for TRX®, Founder & Creator of Plyo Power® and Exercise Physiologist for the US Government. There were two major "Aha moments" in my life. #1: Remain a student of your craft forever... No one knows it all. #2: When you do improve yourself with educational courses, seminars, conferences, training, etc... Make sure that (from time to time) you are stepping out of your comfort zone with what you experience within this incredibly wonderful and diverse industry that we are blessed to call our profession. If you are a die-hard Cross-fitter, then go take a Yoga weekend retreat, if you are a Yogi then sign up for a TRX functional training course, if you live and breath Kettlebells then take Zumba's Basic 1 Training. Step out of your comfort zone and face something that scares you and then nothing will be uncomfortable... You will be fearless. I've learned to use a gracious, knowledgeable, entertaining, systematic and clear approach when presenting health education. My goal is to provide safe, fun and simple ways to improve everyday movement so that we can live life to the fullest.
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Dec 27, 2017 • 24min

Mike D'Angelo - Retain More Clients with BodyEvolver

Mike, an Exercise Physiologist from Boston, has been obsessed with human fitness since seeing Conan the Barbarian when he was 13 years old. After years of learning and implementing fitness into his own life, he shared that passion for 20+ years thousands of his clients in the heart of Boston. Upon meeting his business partner J.T. Barnett in 2004, they decided to join J.T.'s passion for technology and Mike's passion for fitness by dedicated their life's work to the advancement of fitness technology designed to accelerate the advent of humans taking control of their health. The fact the humanity is becoming even sicker. Health care systems, in general, are failing society and 9 out of 10 trainers fail due to not having the necessary tools to succeed, Mike and JT have developed BodyEvolver, an online platform system which serves as a foundation to share knowledge, simplify communication and understanding of a client's state with unique and customized tools to predict and track results. BodyEvolver is now being used at research facilities, health and fitness rehab units, colleges (as part of the student curriculum), as well as by weight loss clinics, health clubs, studios, online coaches and personal trainers from around the world. The system was designed to educate, inspire and motivate action towards improving human health across the spectrum of humanity in the spirit of conscious living.
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Dec 25, 2017 • 42min

Justin Tamsett - Think and Do Different

Justin is recognized worldwide as a thought leader who challenges the status quo for the fitness industry. He's a highly sought after speaker because he shares practical ideas from outside the industry that can be implemented immediately. He has spoken to over 177,500 people, delivering over 314 presentations over 18 years in 19 countries. He also has a weekly Facebook Live show called #JTInTheRaw that has been viewed over 40,000 times. Justin's company Active Management is a one of a kind business coaching business. They provide an online membership for anyone in the world that is full of resources to make life easier as a business owner: Templates and social media tiles make marketing easier. Professional development videos make your office a classroom. Management briefing that gives you a blueprint to leading your Teams. And a monthly Q & A session means you have access to one of the most curious minds in the fitness industry. Justin has conducted 180 meetings for the Industry Leaders Roundtable for club owners and personal trainers in Australia, New Zealand and the US. The most unique program for collaborative thinking. And he is also the owner of The Fitness Business Podcast, currently the number 1 podcast on the planet for fitness business owners, managers and people who want to lead in the industry. With over 145 shows and in excess of 180,000 downloads this podcast is making a mark in the International fitness industry. In 2017, he has trained in 73 different fitness business model as a casual visitor to gain the full customer experience – boutiques, big boxes, CrossFit boxes, PT studios. In his podcast interview, he will make you think. When you think and then implement you will stay ahead of the industry curve and grow profitability as his aim is for you to get you #thinkanddodifferent as a fitness business leader. You can connect with him: On Facebook – www.Facebook.com/JustinTamsett On LinkedIn – www.LinkedIn.com/in/JustinTamsett You can connect with his company: Online: www.ActiveMgmt.com.au On Facebook – www.Facebook.com/ActiveManagement On Instagram – www.Instagram.com/activemanagement On Twitter - @JTActiveMgmt You can listen to The Fitness Business Podcast on iTunes, Stitcher or Spotify or at www.FitnessBusinessPodcast.com where you will see the most comprehensive show notes in the business!
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Dec 20, 2017 • 33min

Becoming an Online "Fitness Influencer"

Jill Brown is a Los Angeles based Fitness Professional. With 20+ years of experience in teaching, training and continuing my education, she has transformed thousands of lives through fitness and healthy lifestyle changes. Outside of the gym or studio, she is also a Content Producer, Writer, Director and Consultant for infomercials, fitness products, marketing videos and related media. Somewhere along the way, she became an "Influencer" and thanks to her background in journalism and media, she started blogging in 2009. In front of the camera, she is a Show Host, Fitness Lifestyle Model, and Spokesperson. She moved to L.A. to pursue television and film production work. As her interest in fitness grew, her career goal became finding a way to fuse her two passions – production and fitness. Jill uses her communication background to educate and motivate people towards a healthier life – one that embraces movement and getting a handle on their nutrition. She leverages her vast knowledge of fitness, plus the years of media experience, to help products create authentic content with value.

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