Future of Fitness

Eric Malzone
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Oct 12, 2021 • 49min

Garrett Marshall - Xponential Fitness & Transitioning From Multichannel to Omnichannel

Garrett Marshall has nearly 20 years of experience working on the growth side of the fitness industry. His experience has included developing strategy and innovation, executive leadership, business development, strategic partnerships, and driving technology. He has contributed to several successful businesses resulting in two IPO's, four Inc. 1000 FGC awards, IHRSA's Rising Star award, and $5m in ARR in under three years in each of his last three endeavors.   Links:   www.futureoffitness.com xponential.com
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Oct 5, 2021 • 50min

Avrum Elmakis - CEO & Founder of CLMBR

Avrum Elmakis is a serial entrepreneur who has founded and sold a number of successful businesses. Elmakis is currently the founder and CEO of CLMBR, where he leads a team of design, fitness, and tech visionaries in creating the world’s most advanced climbing machine. It is a superior full-body resistance strength and high intensity cardio machine with connected technology in a thoughtfully crafted, space-saving design.   https://clmbr.com/ www.futureoffitness.co
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Sep 28, 2021 • 47min

Trent Ward - FORME Life & Connecting Effort to Outcomes

Trent Ward is the co-founder and CEO of FORME Life. He realized first-hand that a busy lifestyle makes it challenging to get to the gym, and so in the middle of a successful finance career, he shifted focus to develop the most complete at-home fitness studio he could conceive. He was also aware that he did not have the experience to do that alone, so Trent sought to surround himself with virtuosos in every aspect of product and brand development. He partnered with renowned designer, Yves Béhar, to ensure an exceptional aesthetic and user experience. He teamed up with legendary personal trainer, Harley Pasternak, to establish a best-in-class content model for optimal physical results. He tapped the minds of NASA engineers to generate gravity-free resistance solutions for strength training. After more than four years, countless prototypes and a lot of hard work from a world-class team, Trent is thrilled to bring FORME Life to market. He looks forward to fitting his workouts into his schedule now that there’s no longer a good excuse for skipping the gym. Trent holds a BS in Economics (Wharton) and a BS in Engineering (Jerome Fisher Program in Management and Technology) from the University of Pennsylvania.   Connect with us: www.futureoffitness.co
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Sep 21, 2021 • 51min

Jim Adams - Technology Outpacing Education & The War of The Wearables

Jim Adams is the host of the Masters in Fitness Business Podcast. A native of St. Louis, Jim is a fitness expert, entrepreneur, and popular speaker who knows what it takes to overcome adversity and follow your passion. Years ago shortly after high school, a near-death experience changed the trajectory of Jim’s life forever. He became weak and frail. Doctors told him he should accept this new reality. But Jim refused. Instead, he fought back with strength and determination. And, he started doing something he’d never done before: he began to work out. He continued working out in college while pursuing his degree in social work. Each semester, as he supplemented his core classes with electives, his destiny seemed to shift into focus as he found he was naturally gravitating toward classes like kinesiology, nutrition, and body building. After college, he began his career in social work. But when a friend opened a training studio and asked if he wanted to work with him, Jim couldn’t resist. As much as he loved the field of social work, he realized his true passion was fitness and training. LINKS: https://trainerjim.net/ https://www.facebook.com/mifbpodcast  @mifb_podcast https://catalyststl.com/ 
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Sep 14, 2021 • 52min

Vincent Miceli - Verb.co & AI Based Habit Development for Coaches & Gyms

Vincent Miceli founded Verb in 2018 and has been helping people with accountability, goal setting, improving their lives for close to 6 years. Vincent has been involved in the health and wellness industry, founding and operating The Body Blueprint, for nearly a decade. He is inspired by getting people feeling better and accomplishing whatever goals they have. Vincent attributes his nearly 100LB weight loss to clear goals he accomplishes in short sprints. His mission is to help people understand their habits and daily behaviors by identifying what they do repeatedly. By using the successes of the thousands of clients he has worked with, he can help people recognize what is and isn't working very early on in their journey.    
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Sep 7, 2021 • 52min

Chris Duffin - Kabuki Strength & The Unconventional Executive

Chris Duffin is an inventor, thought leader, and serial entrepreneur in Health and Fitness. He has Co-Founded multiple prominent brands the largest of which, Kabuki Strength where he serves as Chief Visionary Officer, is a globally recognized brand. Chris has invented multiple ‘game-changing’ products improving human biomechanics under load, as well as systemized approaches to assessing and correcting human movement dysfunctions. These tools and methods are used by nearly every top professional and collegiate team penetrating over 90% of those markets alone. His other companies including Bearfoot Shoes focusing on foot mechanics, Build Fast Formula in nutraceuticals, Kabuki Strength Lab a gym and performance center, as well as his Best-Selling motivational book detailing his incredible upbringing. Chris is arguably one of the strongest pound-for-pound humans in the world having been the ONLY person to Squat and Deadlift over 1000lbs for reps holding the Guinness World Record on the Sumo Deadlift. Having been a world record holding powerlifter and the number one ranked lifter in the world for 8 years straight Chris went on to perform numerous unduplicated feats of strength to raise money for charities in exhibition events. In addition to being one of the most respected strength educators in the industry he has an extensive track record of success in business. With an MBA and Engineering in his background he spent nearly two decades running or turning around manufacturing companies in Aerospace, Automotive, Hi-Tech, and Heavy Equipment fields. Now retired from competing, he is known for his industry-changing innovations and education in the strength and clinical worlds. He’s a leading speaker on topics related to strength, human movement, rehab, mindset, goal setting, leadership, and motivation.     Connect with us: www.futureoffitness.co
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Aug 31, 2021 • 51min

Elias Arjan - BioStrap, Biohacking, & Advancements in Wearables

Elias Arjan began his career studying business and fitness. After a few years as a personal trainer, he transitioned into acting and performing where he toured the world for six years with a solo show. Elias has also appeared on TV as an actor, performer and interviewee. After honing his skills with his touring comedic show, Elias was invited to use his skills to do business presentations. A new speaking career was launched and Elias founded Business Brain a few years later in 2012. To date, Elias has a personal sales history of $50 million in selling from the stage. Elias currently divides his time between speaking, business training and supporting nonprofits to raise funds at charity auctions. Elias remains an avid fitness/sports enthusiast and is regularly is invited to speak on the future of wellness and biohacking.     www.futureoffitness.co
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Aug 24, 2021 • 1h 10min

Max Shank - The Truth on Fasting & Longevity

Max Shank is the founder of Primal Athleticism, 5 Minute Flow, Simple S3 Shoulder Solution, Ultimate Athleticism, and the Max Shank Show host, he is a well-known figure in a variety of physical practice communities worldwide. He is on a mission to help people live better with less effort.   www.futureoffitness.co
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Aug 18, 2021 • 56min

Jeff & Mikki Martin: BrandX Method - COVID's Impact On Our Youth

Jeff and Mikki Martin are a husband and wife duo with more than a decade of experience training kids to be great movers who are set up to be athletes for life. They are the founders of the Brand X Method, the industry's premier youth coaching education course.   Links: https://thebrandxmethod.com/ https://www.futureoffitness.co/ 
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Aug 10, 2021 • 51min

Jeff Byers: NFL to CEO - Momentous & A Systematic Approach to Human Performance

Jeff Byers is the CEO of AMP Human, it is dedicated to pioneering the creation of a completely new and trusted category of human performance tools. After retiring from pro football in 2014, he lost about 80 pounds quickly, discovered endurance sports, bought his first road bike in January of 2017, and worked with his partner to create AMP. Links and Resources:   https://amphuman.com/blogs/news/meet-the-man-behind-topical-edge https://amphuman.com/ https://www.instagram.com/amphuman/ https://twitter.com/AmpHuman https://www.youtube.com/channel/UCWQPVggGnUkoYJtE45Idnrg

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