Brandon brings an edgy fitness approach to the valuable experience he’s earned as a professional athlete, personal trainer, gym owner and now Co-Founder and Chief Concept Officer of MADabolic. Convinced that strength & conditioning was essential to his hockey career, he immersed himself in the fundamental elements of Power Lifting, Interval Weight Training (IWT) and Plyometrics. He has also practiced the unusual movement patterns of Muay Thai, Boxing, Aikido and Foundation Training. With MADabolic, Brandon has merged his formal and informal fitness education to co-create a uniquely distinct and effective product. While his various certifications and hands-on experience are markers of his expert qualifications, his enthusiastic approach to living and spreading the MADlifestyle speaks just as loudly about his passion for fitness.