The Marketing Freelancer: Unicorns Unite

Let’s hear it for the moms! I’m cheering you on in this episode by reminding you of what you’ve accomplished and why you can do BIG things in the digital workforce. Moms are the multi-taskers, creative thinkers, and growth mindset doers. I’d like you to hear me out and feel good about your abilities. I’ll show you how to take that into the online space as a digital marketing specialist.   Other Episodes with Teachers: The language arts teacher who transformed herself into a unicorn The teacher who manages online communities The teacher-librarian who busted through with blogging services  The ESL teacher who schools brick and mortars on IG The English teacher who strategizes podcast promotion on a budget    Don’t forget to download my top 10 most requested digital marketing tasks. These are the in-demand  services I offered early on in my free business and allowed me to book out with my dream clients. Go here >>  emilyreaganpr.com/services   If you're already doing digital marketing implementation work for clients, and want to book out fast - apply for my VA Workgroup community. I’ve got jobs waiting for you! There’s also monthly advanced training, happy hours, and community support for other working service providers.  Apply here >> https://courses.emilyreaganpr.com/vaworkgroup Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School  Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Andrea Palten has 18 years of marketing experience, She’s passionate about helping coaches, consultants, and service-based entrepreneurs (digital media VA unicorns like us) grow their businesses. Today she’ll be chatting with us live about what's involved in her work as a Facebook ads manager.   This is a magical unicorn task. Many biz owners need someone to do it for them.    Andrea tells us why she loves FB ads to grow lists, where she puts her effort in creating ads, and how she gets the biggest return out of using them for her clients.    >> Andrea will tell you she loves her VAs and uses many to run her business. The more skills you can offer, the more hirable you’ll be.   Join us to learn tips and tricks from a pro.   Connect with Andrea: Instagram: @andrea.palten  FB: @andreapaltencoach  Website:  https://www.andreapalten.com/facebookads Podcast: https://www.andreapalten.com/podcast 3 surefire ways to get your client’s business noticed online: https://www.andreapalten.com/surefire   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!  The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Believe it or not, Marketing Strategist & Copywriter Michelle Hunter started out in her career with an accounting degree and worked in the corporate world before leaving everything behind to start her copywriting agency. She is good at what she does and her confidence shows in her work.   I brought her on today to show us how to own our skills regardless of what stage we’re at in business so we confidently ask the price we are worth.  It’s all about the mindset and how you view yourself and your talent.  Michelle gives us examples of how to state our prices without being wishy washy and how to up our rates with our current clients without feeling guilty.    Do you desire a flexible work schedule? Would you like to work from home helping clients out behind-the-scenes of their business? Sign up for my new masterclass > How to Work Online Masterclass. This is a recorded webinar that will teach you the 5 insider roles online business owners are hiring RIGHT NOW.   Connect with Michelle:   Website: https://michellehuntercreative.com/ Linked In: https://www.linkedin.com/in/michelle-hunter-b360141ab/   The Digital Media VA Crash Course is now accepting new students for 2021! If you’re a go-getter and you know you want to take the fast track to working as a booked out Unicorn VA enroll in the 5-week all-comprehensive course HERE. Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr   Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Content marketing can sometimes feel like a giant hamster wheel. Mike Moreno is going to help us be smart and efficient when posting content across various platforms through repurposing video. Connect with Mike: IG: https://www.instagram.com/muchmoremedia/ FB: https://www.facebook.com/muchmoremedia Get his free 5 Day email course showing how to take one video and create 30 days of content >>>https://www.muchmore.media/   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services

Alexandria Cox is a launch strategist. She specializes in teaching by doing the work with the business owner or freelancer so they are empowered to do it on their own. She’s worked on websites, copywriting, and discovery call scripts.  In this episode, Alexandria gives us tips on how to win at discovery calls and get hired. She goes through what automations help the discovery call process, how to ensure the client shows up for the appointment, and how to gather vital information about the client before the call.  Alexandria also chats about how to confidently state your price and discover what their price point is before time is wasted.  Her advice could be the difference in getting your next gig.    Connect with Alexandria: IG:@iamatcmedia FB: @alexandriacoxlive  Website: https://alexandriataylorcox.com/ Uncork Your Entrepreneur Personality Quiz: https://quiz.tryinteract.com/#/60bae8e97e1a9f0017a9a061     Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!  The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr   Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services    >>> Take the Quiz to Discover your Digital Dream Job   

Join us as we learn SEO keyword secrets for VAs from Rachel Lindteigen - founder of Etched Marketing Academy. She makes SEO easy to understand for entrepreneurs and small business owners.   Rachel chats about her messy beginning when first starting out, how she walked away from a high paying offer, and how she transitioned into a niche that she loves.    In today’s episode Rachel explains how to strategize your content for SEO from start to finish. Your goal should always be to rank on page one in a Google search because no one goes to page two. Ranking could mean the difference between adding new customers or pushing them to your higher ranked competitors.    In other words, SEO is vital to business growth and success and as a freelancer Rachels 4 SEO rules will give you the edge you need to help your clients grow their businesses.    Rachel gives us answers to important questions like: Which keywords should you use and will it rank for your market? How often do you use your keywords on your page? Does the search volume for a keyword really matter?   Answers you need for success so you’re not looking for leftovers on page two, three, and four.  Connect with Rachel: IG: @etchedmarketingacademy  FB: @etchedmarketingacademy  Website: https://www.etchedmarketing.com/ Rachel’s free SEO start guide:  https://www.etchedmarketing.com/landing/seo-quick-start-guide Free SEO class where you’ll learn how to optimize your website in an easy-to-follow, step-by-step manner: https://www.etchedmarketing.com/registration-seo-class   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr   Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job   

Grace Fortune is an online course strategist and copywriter who has had more jobs than she can count including an unfortunate gig handling toxic chemicals. She’s joining us to share her four essential business processes just for freelancers.    I’ll admit being organized and having processes is not my strongpoint, yet is something every freelancer should have for things like onboarding or off-boarding clients and all things going on behind the scenes.    Her passion for processes stems from seeing countless business owners and other freelancers feel overwhelmed and lost because they feel like they're reinventing the wheel every time they take on a new project and are in feast or famine most when it comes to getting a steady pipeline of clients.   While working with Sandra Booker of Any Old Task servicing clients like Chanti Zak, Grace learned all about how to get rid of overwhelm and consistently sign on work by using these vital processes.     Connect with Grace: FB: @gracefortunecopywriter  IG: @gracefortunewrites  Website: https://www.gracefortune.com/   Get on the waitlist for the Unicorn Digital Marketing Assistant School. (formerly known as the Digital Media Virtual Assistant Crash Course). This course teaches in-demand marketing strategies and implementation tactics so you can have the freedom to work from anywhere with profitable freelance skills.   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Marketing Assistant Lab - a free FB community  Instagram: @emilyreaganpr   Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services    >>> Take the Quiz to Discover your Digital Dream Job   

As a multi-passionate entrepreneur, Shannon Claire is a sought-after international brand photographer for million dollar brands, mentor, and coach for women entrepreneurs who are in transition to their next level of success.   Shannon’s been in business for over 15 years and knows a thing or two about starting over and facing challenges. She’s constantly evolving and shows us how to find clarity in our business. Today we’re talking about building an aligned dream business, how to cast your vision and achieve goals. Her pivot stories and advice for new digital service-based business owners are pure GOLD.      Connect with Shannon: IG: https://www.instagram.com/theshannonclaire/ FB: https://www.facebook.com/shannonclairepersonal Website for photography: https://theshannonclaire.com/brand-photography Website for coaching: https://theshannonclaire.com/ Grab her freebie - a bundle workbook + audio bundle to help get your life to the next level >> https://theshannonclaire.com/freestuff Join her FB Group: https://www.facebook.com/groups/theshannonclaire   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram:  https://www.instagram.com/emilyreaganpr/ Facebook:  https://www.facebook.com/emilyreaganpr/   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job  

Allea Grummert is an email marketing strategist and conversion copywriter who helps online business owners connect authentically with their audience through engaging {read: effective} welcome and nurture sequences. Email marketing is HUGE... but as Allea points out on her website "you don’t want to send emails for the sake of sending emails. You have business goals to reach and you want to move people to action — to lead them to your valuable resources and how you can help them." As unicorn virtual assistants and digital marketing service providers, we are usually helping out clients show up in their clients’ inboxes with weekly content. It’s imperative to help them stay consistent and have their emails tailored to micro-content that helps and nurtures their audience.  In this episode Allea shares her strategies for writing effective welcome email sequences while she shares her freelance story with us. We nerd out on automations, tags and tons of content ideas for your clients. Enjoy!   Connect with Allea: IG: @alleagrummert  FB: @duettco  Website: https://www.duett.co/ Write your first welcome sequence: https://duett.ck.page/firstwelcome Allea’s 7 Ways to use Tags strategically >> https://duett.ck.page/7tags Allea’s Content Template: https://www.duett.co/email-content-template     Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!  The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr  Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services    >>> Take the Quiz to Discover your Digital Dream Job     

This is the story of how Amanda Arthur Krill paid off $64k in credit card debt in two years (without becoming a stripper.) Her story is very similar to mine, because I did not work as a stripper either. Amanda started working as a virtual assistant/ jack of all trades and somehow linked up with the up-and-coming Marie Forleo, who kept asking her to do more. So non-pole-dancing Amanda said YES and figured things out all things tech along the way. Now she designs websites and landing pages for clients. And, I'm pretty sure, no stripping involved. I just love her! And I know you will be so motivated by her story, how she paid off debt with her side hustle, figured out her thing and her passion and encourages women to LIVE.   Connect with Amanda: FB: @JustBoldlyGo  IG: @amandakrill  Website: https://justboldlygo.com/ Her book Mom vs Debt: https://justboldlygo.com/mom-vs-debt Podcast: https://justboldlygo.com/ The Just Go Boldly FB Group: https://www.facebook.com/groups/justboldlygo/ FIVE SIMPLE STEPS TO HELP YOU CREATE A LIFE YOU LOVE - Actionable Items Designed to Get You Excited About Your Life Again.  https://justboldlygo.com/   The Digital Media VA Crash Course is now accepting new students for 2021! If you’re a go-getter and you know you want to take the fast track to working as a booked out Unicorn VA enroll in the 5-week all-comprehensive course HERE.  Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours   The Unicorn Digital Marketing Assistant School   Connect with Me: The Digital Media VA Lab - a free FB community  Instagram: @emilyreaganpr   Facebook: @emilyreaganpr     >>> Download my Top Ten Most Requested Digital Media Tasks & Services    >>> Take the Quiz to Discover your Digital Dream Job