The Marketing Freelancer: Unicorns Unite

Noah Mittman, Founder & CEO of Snowman Films, is joining us to talk about all things video and how you as the unicorn digital marketing assistant can help your clients create and promote content with video.    Today we’ll discuss basic video tasks, like resizing, editing, and creating slide decks you can do for your clients plus simple editing rules you should always apply whether the video is for social media or a course.    Discover where you can learn those basic tasks, how to charge for them, and why Noah’s VA is vital to his workflow and success.    You’ll also want to pay attention to what 3 questions should be answered in every video ad and how to keep your client’s audience engaged.  Don’t forget to check out the tech stack he mentions to help make your editing process easier.    This episode is perfect for anyone who wants to up their skills in video editing for their clients.    Noah’s recommendations for video editing tech:   Music artlist.io ($199/year) Epidemicsound.com (can’t search based on feeling, 30-day free trial) B-roll coverr.co -(free)  artgrid.io - (paid packages start at $299/year) shutterstock.com/video (starts at $949/year or $99/month) Diverse Stock Photos nappy.co (free) tonl.co (starts at $29/month) Product Mock Ups Smartmockups.com - input products in real life use, adds dimension (subscription, 7-day free trial then $9/month or $108/year)   Connect with Noah snowmanfilms.net LinkedIn @noahmittman  IG @snowmanfilms FB @noahmittman    Noah specializes in working with first-time course creators in helping them discover monetizable course content ideas through his  2-hour 5 Phase Course Creation System - contact him for details ⇒ noah@snowmanfilms.net.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Will you make your money back? Let’s talk about the ROI and payback period of online courses. There are two types of courses that can help you. And here’s how to know if you’ll make your money back.   Enroll in the Unicorn Digital Marketing Assistant School before midnight on March 16th   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr

Underpaid?  When I started freelancing in 2009 I was charging $10 an hour. I didn’t know any better and I didn’t have any mentors to advise me. I’m not proud of that wage, but over time things changed. Now I’m charging my worth while I work with the clients I love. In this episode I’ll tell you how I went from an underpaid VA to a digital unicorn, and how you can avoid that same pitfall. I started working online after leaving my dream job and having my first child. We moved a lot due to my husband’s military career, and I knew I needed something that I could do from home and take with me.  I started working with a small business owner, remotely helping them with their presence online. I enjoyed the work and started taking on more clients. I became that accidental freelancer who realizes, this is a real job that can pay well.     Since I didn’t have anyone to ask questions or guide me, I just figured it out along the way…hence the low beginning prices. I’m not gonna lie. It was tough at first. If I had had someone whispering in my ear, “do it this way, Emily,” I would have raised my prices long, long ago as my confidence and skillset grew.  But that’s okay. The whole experience got me to where I’m today. And now I’m sharing what steps you’ll want to take to avoid my mistakes. I want you armed with the knowledge so you can have a profitable business much sooner.   Chelsea Brennan’s video I mention in this podcast: https://www.youtube.com/watch?v=jWCq3kuwa84   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Keri McDonnell is one of my students who worked in corporate for many years before relocating to follow her husband’s career and then starting a dog grooming business. After 10 years she had to move again and leave her established clientele. Since Keri’s passion is helping others, she wanted to find something online where she could relocate when her husband had to  and take her clients with her.    That’s when she saw my ad. She did her research, watched my webinar, and then decided to jump into my unicorn digital marketing world. Keri understood being a solopreneur and wanted to help business owners behind the scenes to achieve their goals.    Keri found her first client after a week of starting the course. Despite her fear of not being techy enough, Keri jumped in and gave it a try. Her commitment to herself and dedication to doing her best helped her advance quickly. Now Keri is booked out helping small business owners with social media, launch support, and project management.    But it wasn’t without challenges. Keri's doubts almost stopped her before she got started, but readily admits my course gave her the foundation she needed to work as a unicorn digital marketer. The course got her up to speed and gave her the confidence she needed. She’s also very thankful for having an amazing network inside the student group and later the Digital Marketing Workgroup to help her succeed.    If you’ve got doubts about whether you can do this type of work, listen to Keri’s story and then go back to episode #100 to hear Natasha’s story. If these ladies can do it, so can you.  Connect with Keri: Facebook: https://www.facebook.com/prowessbusiness Instagram: https://www.instagram.com/prowessvirtualassistant/   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Natasha is one of my course alumni. I had invited her to join my beta group because I saw her potential. I knew she could succeed at digital marketing even though she didn’t have any experience. She didn’t see the potential in herself and passed on the invite. When the second launch came around she took a leap of faith, in herself, and joined the class.  Nearly all of us can relate to what Natasha shares about her journey. You’ll hear her joys and struggles as she finished the course and started taking on clients. It’s not always a bed of roses for us digital marketers, but if you focus on your end goal, like Natasha did, you’ll make it through the challenges and grow your confidence.    Ready to take your skillset to the online space, create packages and position yourself to be a self-employed freelancer? Sign up for the “How to Make a Living on Your Own Terms” live workshop. It’s going down the week of March 7, 2022. Connect with Natasha: You know what’s cool? Natasha did all of this without social and without a website. Go back and listen to episode #96 and #97 if you don’t believe it.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Here’s the story of how Unicorn Digital Marketing Assistants came to be, what makes them different from a virtual assistant, and what tasks they get paid for … and why they’re so in-demand. Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community  >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Time to put on your big girl pants and start understanding your contracts. Trademark and intellectual property lawyer Kelley Keller is here to sweep away your fears when it comes to legalese and using contracts in your new freelance business. She says most problems arise when there are omissions and lack of procedures for when things go sideways. Today she’ll give tips for how to get started and get over the bad stigma that legal contracts and statements of work have ingrained in us! Her 3-M struggle bus will give you the structure you need in your self employed business.  Lucky for us, her expert legal training will all be inside the UDMA Legal Tool Kit as part of the Unicorn Digital Marketing Assistant School —opening in March! This will help when your clients need: disclosures, disclaimers, policies and terms to go along with the work you’re doing with them.  Don’t panic. We’ll make you a stand-out unicorn! You’re in good hands.    Ready to take your skillset to the online space, create packages and position yourself to be a self-employed freelancer? Sign up for the “How to Make a Living on Your Own Terms” live workshop right here. It’s going down the week of March 7, 2022.   Connect with Kelley: Kelleykeller.com VirtualIPLLC.com Twitter: @KelleyKeller LinkedIn:  /in/KelleyKeller Facebook.com/KelleyKellerEsq Instagram.com/KelleyKellerEsq   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

In the online space you have to be careful about watching others and thinking that’s what you need to be doing. A digital marketing services or virtual assistant business has a very low start-up cost. But then you start hearing the stories and seeing the fancy tools, and you might start second guessing yourself. Don’t let it stop you! In reality, you don’t have to have all of these “things” to be able to start your business. I see mega VA courses selling the idea of perfect workflows, systems, project management tools, websites. But who will hire you if you can’t do the work or know what you’re doing? It starts there. And these three things we’re talking about today…. They can all happen later with time. Drop them. It’s not your priority. Ready to take your skillset to the online space, create packages and position yourself to be a self-employed freelancer? The “How to Make a Living on Your Own Terms” live workshop is happening the week of March 7, 2022. Stay tuned for details! Links Mentioned: Acuity Calendly Canva *my referral link Episodes Mentioned: Episode #96 How to Market Yourself without Social Media Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Social media is NOT the only way to grow your freelance digital marketing or virtual assistant business. Let’s dive into four ways to get clients coming in... no duck-lipped selfies and tiktok dances required.  Episodes Mentioned: #7 Where do I Find Virtual Assistant Clients? #29 How to Get Started from Nothing in your new freelance business #46 Freelance Business Models #95 The SAHM + MOPS leader who finds herself with online work Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

“I needed something that didn’t center around my kids,” said Britteney Barber who is a mom of three, Space Force spouse, and former elementary school teacher. She loved volunteering with MOPS (Mothers of Preschoolers) so much she stayed in leadership positions for a decade. The volunteer work made her a better mom, wife, and friend. (Moms, I know you get this) It gave her a sense of purpose and kept her brain out of mom fog. She desired to keep doing the same work but wanted to get paid for it when her kids all went to school. That’s when Britteney found me and my digital marketing course and started her new freelance business. She was looking for a part-time job that: allowed her to be a mom first, moved with her in the military lifestyle, and gave her all the flexibility.  Her business took off, she found her golden ring client, and the virtual work that met her checklist of requirements to be her dream job.  In this episode, Britteney shares her advice for getting hired, standing out in Facebook groups, working virtually, and finding those first clients… plus what’s not-so-special about her and where she credits all of her self-employed success.    Links Britteney Mentioned: The Podcast Episode Britteney’s mom referred to was Tammy Cannon’s Multi-Passionate Entrepreneur Podcast. (Shout-out to Tammy!) My Top Ten Digital Marketing Tasks that Britteney downloaded first   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School.  My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job