Life, Money & Love with Dylan Mullan

Cassandra Hili is a personal branding coach, publicist & the founder of Millennium Communications, a PR & Marketing Agency.After weighing 117kg at the age of just 15, Cass went through an incredibly inspiring weight-loss transformation, losing over 55 kilos and gaining 250,000 followers in the process, completely changing the direction and trajectory of her life forever.After building her own PR agency to multi-six figures per year through her own personal branding strategies, Cass was featured in the likes Forbes, DailyMail & Yahoo Finance and was named one of the Top 50 Small business leaders and a Finalist for the Young Entrepreneur Awards Sydney, well and truly making a name for herself within the PR industry.Cass was featured in the likes Forbes, DailyMail & Yahoo Finance and has been named as a Top 50 Business Leader by Inside Small Business and was a finalist in the Young Entrepreneurs Awards Sydney 2019.In this episode:Complete mental, emotional and physical TRANSFORMATION: Losing 55kg after weighing in at 117kg at just 15 years of age.How she built her Marketing & PR agency, Millennium Communications from scratch at just 22 years old.Deep reflection on self-worth, confidence and the process she used to build her self-belief.How working a holistic mindset coach transformed the way she see's the world, herself and her relationships + how to achieve your own major BREAKTHROUGHS!Why PERSONAL BRANDS are an essential part of business in 2024 and why you're getting left behind if you don't have one.The essential SKILLS & TRAITS that Cass believes all entrepreneur needs to be truly successful."EVERY start-up founder needs to start building their personal brand now" (regardless of if you are an introvert or extrovert!) - how to get started even if you have ZERO followers.The niches and sub-niches that are set to explode in 2024 (the opportunity here is CRAZY).---Follow Cassandra here👇Instagram: https://www.instagram.com/cassandra.hiliMillennium Communications: https://www.instagram.com/millenniumcommunicationsFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://calendly.com/viralbrandbuilder/applyformentorship Hosted on Acast. See acast.com/privacy for more information.

I answer a series of questions that were submitted by you, the Life, Money & Love listeners. This episode provides great insight into what's currently woking in the world of ecommerce and what the future holds, what I’m personally working on and what you need to do to make 2024 your best year yet!In this episode:A deep dive into everything ecommerce: How find the right product, tips of scaling from 6 to 7 figures, FB Ads, Organic Marketing Strategies and why they are so important in 2024.How my life has changed since making money and why I continue to push myself each day to grow the businesses and my wealth.My life growing up: Public school vs Private school + my relationship with my GrandaMy current morning routine and what my training looks like.What you should be doing to make your Facebook ads works in 2024 and what’s changed recently.The topics I’ve changed my mind on recently and why that is.How to apply for job opportunities with me.BTS on the process of producing the podcast.---Follow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://calendly.com/viralbrandbuilder/applyformentorship Hosted on Acast. See acast.com/privacy for more information.

Kenny Lee is the Founder & CEO of the ultra successful Lego lighting brand, Light My Bricks. Kenny started the company in 2016 after rediscovering his love for Lego. After spending thousands dollars on his new hobby he wanted a way to tell his Wife that he wasn't just wasting time and money and that in fact, this could go somewhere (at the very worst at least he could use it as a tax right off for next new hobby).Today, Light My Bricks boasts the largest range of lighting kits, lighting components and effects. They are the market leader in Lego lighting, offering a wide variety of LEGO lighting options to suit the needs of all their customers.On top of running the business, Kenny recently set himself a challenge of gaining 10,000 followers within within 100 days which he literally hit on his 100th day and he has now smashed sitting at over 16,000 just one month later!This episode was very insightful and inspirational and is proof that you can turn your passion into profit by figuring out how to build a business around what you love.In this episode:How Kenny fell in love with the world of Lego and crafted a plan to turn his new passion into a business.How and when he made the decision to quit his 9-5 and go full-time on the business.Why it's building a business around a genuine hobby of yours sets you up for long term success!How Light My Bricks planned out their record breaking Black Friday period.How Kenny gained 10,000 followers in 100 days and how posting content has transformed completely his business and life.Why Lego is no longer just for kids and how the adult market of Lego has evolved to a very lucrative investment opportunityChallenges/Lessons: Managing cash flow and a rapidly growing team.---Follow Kenny here👇Instagram: https://www.instagram.com/kennybelikewater/?ref=berninablog&hl=deLight My Bricks: https://www.instagram.com/lightmybricks/?ref=berninablog&hl=deFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://calendly.com/viralbrandbuilder/applyformentorship Hosted on Acast. See acast.com/privacy for more information.

Youi Tabbiche & Danielle Wehbe are the Founders of one of the most viral ecommerce brands to launch in 2023 - Ailia Bottle. This was a fun episode as both guests are great friends of mine. Youi who has worked closely with Joe & I on the podcast from almost day one and both of them have been part of the Viral Brand Builder community from the beginning.The reason this brand means so much more than most is that Danielle has lived with Endometriosis since she was 12 and suffers with chronic pain on a daily basis. Youi who was sick and tired of always having to heat up hot water bottles, knew there must be a better way, and that's when the Ailia bottle was born!If you are an avid user of TikTok, I am sure that you have seen this pair as they have gone viral again and again since launching their E-Commerce brand. They have garnered tens of millions of views in a matter of a few months and they have sold out twice already!I know first hand, just how hard these two work and the effort that they put into their brand, building a community & helping so many women out there is a testament to both of their characters. I can't wait to see how far they can take this brand, the sky is really the limit!In this episode:What life is like for Danielle who lives with Endometriosis and the impact living with daily pain has had on her life.How the idea for the Ailia Bottle was born.The struggles Youi & Danielle faced in the 2 years pre-launch and why it was so important they smashed through limiting beliefs and never gave up!The organic content strategy they used to go viral countless times & how you can STEAL their strategy for your brand!How they SOLD OUT multiple times without spending any money on ads!The challenges they faced with trademarking (Learn from the mistakes they made so you don't make the same ones yourself!)The exact framework and types of content you should be creating for your brand.The real value of documenting the journey. ($$$)---Follow Youi & Danielle here👇Youi: https://www.instagram.com/yousseftabbiche/?hl=enDanielle: https://www.instagram.com/daniellewehbee/?hl=enAilia Bottle: https://www.instagram.com/ailiabottle/?hl=enFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.

In this episode, I had the pleasure of sitting down with Matt Purcell. Matt is Australia's leading personal branding expert and the founder of KYU Media & Australia's only verbal self-defense program, social Kung Fu.Matt was born in a small town in South Korea called Cholla-Bukto to a young mother who was unable to raise him. As a child, Matt's life took an unexpected turn when his parents revealed that he and his sister were adopted. While this revelation didn't change the love and support he received from his adoptive family, it planted a seed of curiosity about his biological roots and added a layer of complexity to his childhood.Matt founded KYU Media which is an award-winning creative agency based in Sydney, Australia. They are the leading personal branding agency which helps brands and individual’s discover their brand identity.He is also the founder of Social Kung Fu, Australia’s number 1 verbal self-defense and confidence training for students. His mission is to impact 1 million students with this training against bullying, and dehumanisation and raise a generation to become more self-aware.In this episode:The identity criss Matt faced after discovering that he was adopted from South-Korea and how this impacted his life while growing upThe bullying that Matt faced while growing up due to being the only Asian kid in his school and how this was the pivotal moment that led him to creating Social Kung FuThe mental framework that Matt uses to live a life on his terms and only work on projects that he is passionate aboutThe personal branding framework that Matt & his team use to build the brands of some of Australia's most known household names.The importance of personal brand and why everyone should be building a personal brand in 2024 and beyond---Follow Matt here👇Instagram: https://www.instagram.com/mattpurcellofficial/?hl=enKYU Media: https://www.instagram.com/kyu.media/?hl=enSocial Kung Fu: https://www.instagram.com/socialkungfu/?hl=enFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.

Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://calendly.com/viralbrandbuilder/applyformentorship?month=2023-12---Andrew Baxter is the Founder of Australian Investment Education. With 27 years experience as a professional trader he is well regarded as one of Australis's leading financial educators and has shared the staged with Robert Kiyosaki, Tony Robbins, Sir Richard Branson, and Tony Blair.After starting his career on the trading floor in the UK, Andrew migrated to Australia in his late twenties and was retired by the age of 29. After a chance encounter with a gentleman on a golf course one Tuesday afternoon, he pivoted his career to start educating people on how they could build their wealth just like he had done over the course of his career.In this episode:Growing up in a working class family in England and how Andrew first started investing.How he earned Tens of MILLONS of Dollars trading from his bedroom.The best investment strategies for whether you have $500, $5,000 0t $500,000 to invest.The key mindset shift that is needed to become wealthy and build a life on your terms.How to get started investing from home.Commercial Vs Residential Property investment: The Pro's & Con's explained.Everything you need to know about ETF's (Exchange Traded Funds) & why they are a great place to start for beginners.Busting the biggest myths and misconceptions about trading.The role mindset plays with investing.The REAL PROBLEM with inflation in Australia.---Follow Andrew here👇Money And Investing: https://www.instagram.com/moneyandinvesting.com.au/Instagram: https://www.instagram.com/andrew_baxter_trader/Follow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullan Hosted on Acast. See acast.com/privacy for more information.

In this episode, I had the pleasure of sitting down with Larah Loutati. Larah is the Co-founder of Vitable, Australia's first personalised vitamin and supplements subscription service. Larah grew up in the coastal town of Agadir, Morocco, she later moved to Europe to take a degree in communication and finance, and finally Australia for he role as head of Product for Hello Fresh, before eventually leaving to start Vitable.Since launching in 2019, Vitable has delivered over half a million recommendations to consumers, grown to a team of over 20 people, and has expanded internationally into New Zealand, Singapore, Hong Kong, Malaysia and the Philippines. Vitable has over $14 million in annual recurring revenue (as of April of this year)Listen to Larahs' incredibly inspiring story, as she dives deep into not only her journey but gives valuable advice to all entrepreneurs looking to start or scale their business.In this episode:Risking everything to leave her family and high-paying consultancy role behind to move to the other side of the world and start a business - And why you NEED to takes risks if you want to live the life of your dreams.What she learnt from being an early employee at Hello Fresh and how her 3 years there inspired her to launch Vitable.How to get millions of dollars in investment BEFORE you have even started the business.Why it's important to get to an MVP and launch as soon as possible.Why investors LOVE Australian companies.Why Larah fell in love with subscription-based businesses during her time as head of product for Hello Fresh and how she implement that at Vitable.How process that Vitable follow to scale domestically and expand into new international markets.The unique operational challenges Larah's facing while scaling a business that sends out fully personalised deliveries to customers each month & what she has needed to do to make this viable.How the current economic climate is changing conversations with investors, and how it’s brought in new challenges for start-ups looking to gain investment.---Follow Larah here👇Instagram: https://www.instagram.com/loularah/?hl=enVitable: https://www.instagram.com/vitablevitamins/?hl=enFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.

In this episode I had the pleasure of sitting down with Joshua Sparks. Josh spent close to 5 years as the CEO of Sass & Bide when they were at the peak of their powers, he then moved over to New York to consult to designer fashion brands before spending time as the CEO of Thom Brown and the Managing Director Of Urban Outfitters.He then returned to Australia to found wellness brand THR1VE before an exit to the Sumo Group. 6 years later. He’s also spent time as the head of Innovation & Growth at MJ Bale.Josh is currently Founder and Principle Consultant at boutique management consultancy firm, Together. Their focus is consulting to and coaching ambitious and innovative business leaders, those who are genuinely committed to making a transformational impact on their business, brand and community.In this episode:The different Zen philosophies that can be translated to business & how learning about Buddhism has assisted Josh in his career.How to scale from 6 figures per year to 7, from 7 to 8 and from 8 to 9 (EXACTLY what your business should focus on at each stage)The goal setting strategy that Josh has used his whole career to not only achieve his goals but achieve them within a certain time frame.The difference in the work culture over in the US & how this impacted Joshes career once he got back to AustraliaHow Josh took Thom Brown from a company that was going to go under and turned it into a thriving fashion label in a few short years.The importance of having a higher purpose & not attaching yourself to a job title or a career.How to manage the stress and pressure that comes with being CEO (or the founder of your own business)---Follow Joshua here👇Instagram: https://www.instagram.com/joshuajsparks/Linkedin: https://www.linkedin.com/in/joshuasparksceohighgrowthpremiumbrandsdigitalinnovationsustainability/Follow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.

In this episode I got to sat down with the extremely talented & charismatic Dj Horizon. DJ Horizon is one of the most prominent figures in Australia’s RNB and Hip-Hop scene, making a name for himself as the face behind RNB Fridays Live, the country’s largest RNB and Hip-Hop music festival.With over a decade of experience in the industry, Horizon has had the opportunity to tour with some of the biggest names in the music world, including Janet Jackson, Black Eyed Peas, 50 Cent, Jason Derulo, Craig David, Neyo, Sean Paul, Kelly Rowland, Usher, Lil Jon, T-Pain, Trey Songz, and Nelly, just to name a few.Following the success of his music career, DJ Horizon decided to turn his attention to the business world & during Covid, created an E-commerce brand called Swiggle Smiles. The brand exploded over the last couple of years and along with his partner, they have turned their attention to retail to continue to scale the brand.In this episode:How DJ Horizon first got into creating music and how it helped him build his confidence.How he started making money DJ'ing nightclubs from the age of just 16!Why EVERY Creative & Ambitious Person Needs to LEAVE Australia…The SICKENING Side of the Music Industry and how everything changed for Horizon after going to America and seeing how the industry really worked...How he rejected the status quo and built his career on his own terms with sacrificing his VALUES!Building Ecommerce brands: How he got started, scaling online & retail + the secret to his rapid growthWhat it's really like living a lifestyle that most people can only dream of.The value of partnerships and networking and how to achieve this organically.---Follow DJ Horizon here👇Instagram: https://www.instagram.com/dj_horizon/?hl=enFollow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.

In this episode I sat down with husband and wife duo Adam & Raquel Bouris, the CEO & Founder of Who Is Elijah. Since having Raquel on the podcast back late 2022, the brand has grown significantly and is now valued at over $20 million!Adam has since come into the business and is now the CEO while Raquel has some what taken a back seat to the day to day activities of the brand and is concentrating on the international retail expansion and partnerships.Over the past 12 months the brand has gone from strength to strength and is now stocked in Priceline, Sephora, Adore Beauty, David Jones & Urban Outfitters with plans for a lot more growth in the retail space over the next year ahead.In this episode:Evolution of the Brand: How the brand has evolved over the past 12 months, including significant growth in revenue and expansion in staff and facilities.Challenges in Business: The challenges faced in business, including the intense nature of their work and the decision-making processes involved.Retail and Online Sales Growth: Insights into the growth of their retail and online sales, including securing major wholesale accounts and expanding into new markets.Marketing Strategies: The process of taking marketing in-house, the challenges with agencies, and strategies for scaling their brand.Entrepreneurial Journey: Adam shares his entrepreneurial journey, including his background in construction and various business ventures prior to their current brand.Innovation and Tech Ventures: Exploration of Adam's past tech ventures, including a unique app development and its challenges.Brand Development: Raquel talks about the origins of their brand, including the inspiration and initial steps in creating and growing the brand.Partnership Dynamics: They discuss how they work together as a husband and wife team, dividing responsibilities and supporting each other in their business.---Follow Adam & Raquel here👇Adam: https://www.instagram.com/adambouris/Raquel: https://www.instagram.com/raaaquelbouris/Who Is Elijah: https://www.instagram.com/whoiselijahparfum/Follow the channel here👇Instagram: https://www.instagram.com/lifemoneyandlove/?hl=enTikTok: https://www.tiktok.com/@lifemoneyandloveYoutube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30QFollow me here👇Instagram: https://www.instagram.com/dylanmullanTikTok: https://www.tiktok.com/@dylanmullanTwitter: https://twitter.com/dylanmullanApply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇https://join.viralbrandbuilder.com/ Hosted on Acast. See acast.com/privacy for more information.