The Perfectionism Project

Explore the hidden connection between self-image and self-sabotage. Learn how your perceptions shape reality, especially for perfectionists. Discover actionable insights for transforming self-identity and boosting productivity. Delve into a 12-month roadmap designed to improve self-image and achieve business goals. Understand the importance of community support and coaching in making lasting changes. This conversation offers practical examples to help you identify and shift your self-image.

On our most recent call inside my program Perfectionists Getting Shit Done, I was coaching my clients on how to transition from working in spurts of motivation to consistent, aligned productivity. And I wanted to bring this topic to the podcast so you have a full understanding of the productivity process you need to follow to be able to feel like you’re ‘on a roll’ all week long (and without your life falling apart or needing to have your work eat into evenings and weekends). Tune in to learn the real reason you’re finding it so hard to be productive when there isn’t a deadline to motivate you and discover the proven productivity process you can replace it with that will have you being more productive than ever, more consistently than ever. Find the full episode transcript and show notes at samlaurabrown.com/episode431. In This Episode You’ll Learn: Why you find it so hard to be productive without deadlines to motivate you The productivity process you’re unknowingly following and why it doesn’t work Why working in spurts of motivation worked in school but doesn’t in business Why perfectionists can’t follow the same productivity advice as everyone else How to start using my simple process to become a productive perfectionist The details for the live event I’m teaching next week to help you overcome perfectionism   Featured In The Episode: Sign up for The Perfectionism Reset Event - samlaurabrown.com/reset Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject   Work With Me: My program Perfectionists Getting Shit Done (aka PGSD) allows you to master my simple, proven process for becoming a productive perfectionist. It’s a 12-month program so you have all of the tools, coaching and support you need to show up consistently and achieve your 12 month business goal. Enrollment for our January 2024 cohort is happening from 8-12 December. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

I’ve worked with 1,000+ perfectionist entrepreneurs and something we all have in common is that we procrastinate. We’d rather not do something at all than do it imperfectly. And this is a big problem when it comes to business! More often than not, there’s no external deadline to force us into action so we can end up procrastinating on important projects for months if not years. In this episode I’m sharing advice to help you stop putting off that project you’ve been wanting to start - whether it’s starting a podcast or a Youtube channel or launching a new product or service. Tune in to learn how to finally get yourself moving yourself forward, even if you don’t feel perfectly inspired or motivated to do it. Find the full episode transcript and show notes at samlaurabrown.com/episode430. In This Episode You’ll Learn: Why I’ve still been able to succeed even though I’ve put a lot of things off The reason it’s not your fault you’ve been procrastinating + what to do about it How to think about planning courageous tasks so they’re easier to do What to expect when you start a creative project An important productivity tool that most perfectionists avoid   Featured In The Episode: Sign up for The Perfectionism Reset Event - samlaurabrown.com/reset Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject Episode 415: [PLANNING SERIES] Procrasti-Planning Versus Planning Properly   Work With Me: My program Perfectionists Getting Shit Done (aka PGSD) teaches you my proven process for becoming a productive perfectionist. It’s a 12-month program so you have all of the tools, coaching and support you need to show up consistently and achieve your 12 month business goal. Enrollment for our January 2024 cohort is happening from 8-12 December. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

There’s one thing that every perfectionist entrepreneur must learn if they want to succeed in business: how to create a growth mindset. This is the secret to being able to get out of your own way and take consistent action to your goals without burning out. And in this episode I’m doing a deep dive into what the growth mindset is, common misconceptions about the growth mindset as well as the practical steps to create a growth mindset. This is the episode on perfectionism and the growth mindset that I wish existed when I was struggling to build my business to six figures and wondering why I felt so scared to put myself out there. If you are finding that overthinking, procrastination, burnout and fear of judgement are making it hard to build your business - this episode is for you. Tune in today. Find the full episode transcript and show notes at samlaurabrown.com/episode429. In This Episode You’ll Learn: Why I thought I had a growth mindset when I didn’t Why creating a growth mindset is the secret to becoming a productive perfectionist What to expect when it comes to getting into a growth mindset The principles of getting into a growth mindset The exact process I developed to make it easy to get into a growth mindset My favourite tools for getting into a growth mindset 5 signs you’re in a growth mindset   Featured In The Episode: Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take The Perfectionism Quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject Tom Bilyeu’s interview with Carol Dweck Mindset by Carol Dweck Ep 426: The Power of Keeping Your Launch Painfully Simple (Part 1: Pre-Launch Period) Ep 427: The Power of Keeping Your Launch Painfully Simple (Part 2: Launch Debrief)   Work With Me: My program Perfectionists Getting Shit Done (aka PGSD) teaches you my proven process for becoming a productive perfectionist. It’s a 12-month program so you have all of the tools, coaching and support you need to show up consistently and achieve your 12 month business goal. Enrollment for our January 2024 cohort is happening from 8-12 December. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

In this episode I’m taking you behind the scenes of what a content creation day looks like for me.  First I share an update from my drive into the office, chatting through what I have planned in terms of content creation and how I’m thinking about approaching it so I can get it done without overthinking. And in my update from the drive home, I reveal something unexpected that happened when I started working and the practical things I did to get even more done than I’d originally planned. This episode was recorded towards the end of October and I hope it inspires you to have a productive day of creating content, like it did for me! Find the full episode transcript and show notes at samlaurabrown.com/episode428. In This Episode You’ll Learn: The key to creating high quality content without overthinking How I created more content in less time than I’d planned How I setup content creation in my Power Planning Something I’d been procrastinating on and how I finally got it done   Featured In The Episode: Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject YT Video - Ayo The Writer - How To Write Faster: Secrets To Prolific Content Creation YT Video - Ayo The Writer - Write Articles Faster + More Easily With “Mind Maps”   Work With Me: My program Perfectionists Getting Shit Done (aka PGSD) teaches you my proven process for getting out of your own way in your business. It’s a 12-month program so you have all of the tools, coaching and support you need to become a productive perfectionist and achieve your 12 month goal. Enrollment for our January 2024 cohort is happening from 8-12 December. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

In this episode I’m sharing a behind the scenes look at the most recent launch of my program Perfectionists Getting Shit Done (aka PGSD). This is the second part in a two part series that will help normalise the ups and downs of launching (regardless of what kind of business you have) and show you how to get out of your own way when you’re selling. In this episode I talk about what painful simplicity is, why it matters and how to create it. I also talk about what our painfully simple launch looked like in practice and what I was able to learn about the business - and myself - because we kept everything painfully simple. I also share something uncomfortable that I learned about myself and how to spot whether you have the same mindset issue that I did. If you feel behind, this is something you’re going to be able to relate to. Plus I share all of the numbers (like our sign up numbers, revenue and whether we hit our goal) and behind the scenes insights so you can get out of your own way. Because releasing your perfectionism handbrake is essential when it comes to building your business, whether you have a coaching business like me or not. In This Episode You’ll Learn: Whether we achieved our revenue goal for this launch My biggest takeaway from the launch and how you can apply it to your business The hidden mindset issue that I didn’t see until the launch was over Updates I’m making to my content creation strategy based on this launch All the numbers including revenue, email open rates, podcast downloads etc Find the full episode transcript and show notes at samlaurabrown.com/episode427   Featured In The Episode: Complete my podcast survey + I’ll email you a free 10-minute mindset meditation Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject   Past Launch Debrief Episodes: Episode 316: Behind The Scenes Of A $250k Launch (Part 1: Pre-Launch Period) Episode 317: Behind The Scenes Of A $250k Launch (Part 2: Launch Period) Episode 336: Getting Your Work Done Early + Easily (Part 1: Content Creation) Episode 337: Getting Your Work Done Early + Easily (Part 2: Pre-Launch Period) Episode 338: Getting Your Work Done Early + Easily (Part 3: Launch Period) Episode 355: Launching While Pregnant With Twins (Part 1: Pre-Launch Period) Episode 356: Launching While Pregnant With Twins (Part 2: Launch Period + Evaluation) Episode 372: Putting Pressure On Yourself To Hit Your Sales Goals (PGSD Launch Debrief) Episode 407: 3 Unexpected Reasons Why My Latest Launch Completely Failed (PGSD Launch Debrief)   Announcement: PGSD will open for enrollment on 8 December 2023 to 12 December 2023. My program Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist so you can consistently market your business and achieve your goals. The doors to PGSD will open on 8 December 2023 until 12 December. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

In this episode I’m sharing a behind the scenes look at the most recent PGSD launch. This is the first part in a two part series that will help normalise the ups and downs of launching (regardless of what kind of business you have) and show you how to get out of your own way when you’re selling. In this episode I talk about some incredibly important concepts to help you get out of your own way including clean commitment and why optimism can actually derail your goals (even though it’s usually a good thing). Tune in to listen to the update that I recorded before the launch started. I talk through the launch plan and strategy, the self-coaching I’m doing, our goal and more! In This Episode You’ll Learn: What our goal is for the PGSD launch and why The mindset work I’m personally doing to stay committed to the goal What I’m doing differently compared with our last launches How I decided what our launch strategy would be Find the full episode transcript and show notes at samlaurabrown.com/episode426 Featured In The Episode: Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject   Announcement: PGSD will open for enrollment on 10 December 2023 (for one week only) My program Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist so you can consistently market your business and achieve your goals. The doors to PGSD will open on 10 December 2023 for one week only. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

As a perfectionist it’s hard to imagine a world where you’re successful without having put a huge amount of pressure on yourself too. We attribute our drive and accomplishments to the way we urge ourselves to do more and do better. Which begs the question - how do you stop putting pressure on yourself without giving up on your goals? And that’s what I’m answering in this episode. I’m also sharing a personal recording that I never planned to release on this podcast. It was recorded in October 2021 when I was feeling suffocated by the pressure and expectations I was putting on myself. I hope that by me sharing it it reminds you that we all go through ups and downs. And that you’re not failing, you’re feeling. Find the full episode transcript and show notes at samlaurabrown.com/episode425. In This Episode You’ll Learn: Why I thought lowering my goals would help me feel less pressure What I struggle with in my business Why it’s worth questioning your conclusion that you should change your goal   Featured In The Episode: Episode 301: How I'm Using Human Design To Get Out Of My Own Way  Episode 302: Perfectionism + Human Design For Manifestors, Generators and Manifesting Generators with Mili Velikova Episode 303: Perfectionism + Human Design For Projectors and Reflectors with Aditi Bhattacharya Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject   PGSD will open for enrollment on 10 December 2023 (for one week only) My program called Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist and get out of your own way. The doors to PGSD will open on 10 December 2023 for one week only. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

If you’re anything like me, you love personal development and being productive. The downside of this - when it’s coupled with perfectionism - is that if you don’t feel like you’re growing and you notice yourself getting in your own way then it’s easy to feel behind. If you’ve been stuck in a rut or feeling like you should know better than to be struggling then today’s episode is for you. I’m sharing practical advice to help you get back on track as well as a few important ideas to help you stop beating yourself up for not being further along. Find the full episode transcript and show notes at samlaurabrown.com/episode424. In This Episode You’ll Learn: The concept that helps me get out of an emotional rut quickly What to do when you feel completely inadequate Why it’s common for perfectionists to beat themselves up and practical things to help   Featured In The Episode: Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram @perfectionismproject   Announcement: PGSD will open for enrollment on 10 December 2023 (for one week only) My 12-month group coaching program Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist and get out of your own way. The doors to PGSD will open on 10 December 2023 for one week only. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

I thought I’d record a ‘day in the life’ episode to share a behind the scenes about what a work day looks like for me. This episode has two parts - I recorded the first while I was driving into work and chatted through the meetings I have scheduled, what I hope to get done, what the structure of my day looks like etc. And then I recorded the second part while I was driving home from work so I could share what actually happened (including a big mistake I made and how I recovered from it). This episode was recorded a couple of weeks before our most recent launch of PGSD. It’s a chatty episode for sure and one that’s going to remind you that we’re all just figuring this out as you go. And I don’t know about you, but most of the time I don’t need more information - I just need a reminder that I’m on the right path and if I keep showing up things will work out. So if you need some of that in your life, definitely tune into this episode ASAP. Find the full episode transcript and show notes at samlaurabrown.com/episode423. In This Episode You’ll Learn: What a realistic day in my life looks like How I recover from mistakes and avoid a shame spiral How I do self-coaching so I actually self-coach on the most important things   Featured In The Episode: Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd Take the perfectionism quiz: samlaurabrown.com/quiz Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power Follow me on Instagram for daily perfectionism advice - @perfectionismproject   Announcement: PGSD will open for enrollment on 10 December 2023 (for one week only) My 12-month group coaching program Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist and get out of your own way. If you struggle to consistently market your business and put yourself out there, PGSD is for you! The doors to PGSD will open on 10 December 2023 for one week only. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.