The Rich Somers Report

In this insightful chat, mindset coach Joe Moffett emphasizes that true financial growth starts with reshaping your identity. He explains how self-sabotage often stems from listening to the wrong voices and highlights the importance of viewing your job as an asset rather than a barrier to freedom. The duo discusses the power of consistent systems, the significance of surrounding yourself with the right people, and how aligned partnerships can accelerate success. Joe's practical advice is a game-changer for anyone aiming for financial independence.

Brandon Fortino, a savvy content strategist and creator, shares his expertise on scaling personal brands in the digital age. He introduces eight dynamic strategies including clip farming for viral reach and cloning content creation with AI avatars. Brandon discusses the art of split-testing for optimal hooks, emphasizing the need for omnipresence across platforms to catch diverse audiences. Most importantly, he highlights the power of authenticity and building real community through in-person events, urging listeners to commit to consistent growth.

Most side hustles fade fast. A few turn into real businesses.Rich Somers sits down with Nick Fowler to break down how he went from $0 to $50K per month using TikTok Shop, and why this model may be one of the most overlooked opportunities heading into 2026. Instead of chasing virality, Nick explains the systems, discipline, and repetition required to make TikTok Shop work consistently—not just once.The conversation dives into what actually drives conversions on the platform, why most people fail after early traction, and how Nick approached product selection, content volume, and iteration without relying on hype or shortcuts. He shares the mistakes beginners make, the mindset shift required to scale, and why treating this like a real business—not a quick win—is the difference maker.Rich and Nick also unpack where TikTok Shop fits into the broader creator and ecommerce landscape, who this model is not for, and why execution beats creativity every time. From testing and reps to staying focused when results are uneven, this episode breaks down what it really takes to build durable income in a noisy space.This is a clear, practical conversation for anyone curious about modern side hustles—and serious about turning attention into predictable revenue.Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

Oliver Shah, Vice President at Atlas Hospitality, brings over 30 years of insight into California's boutique hotel scene. He highlights why experience is crucial in navigating the complexities of hotel brokerage and investment. The discussion covers the appeal of boutique hotels, the impact of shifting travel trends, and the importance of location over branding. Oliver also emphasizes common investor pitfalls, the significance of operational discipline, and the unique resilience of distinctive properties during economic downturns.

From Food Network fame to building a restaurant empire—Brian Malarkey’s done it all.In this episode, Rich sits down with celebrity chef Brian Malarkey—owner of 15+ wildly successful restaurants and host of Cutthroat Kitchen—to unpack the hustle, creativity, and business savvy behind his career. From Top Chef finalist to creating some of San Diego’s most iconic dining spots, Brian shares the highs, the risks, and the lessons learned feeding millions.They cover:How to scale a restaurant brand without losing its soulWhy location and vibe matter as much as the menuThe business formula behind his most profitable conceptsHow TV exposure changes the game for entrepreneursWhy Brian bets big on people—and what he looks for in a teamWhether you’re building a brand, a business, or a legacy—this episode is a masterclass in doing it with flavor.Let’s go.Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

In a dynamic conversation with Rich Somers, Mike Barron, a high-ticket sales and funnel specialist, shares his journey from working under Grant Cardone to becoming a leading trainer in sales. He discusses the humbling moments that reshaped his commitment to discipline and performance. Mike emphasizes why sales is a foundational skill for business success, explores the pitfalls of ego in sales, and advocates for genuine compassion in sales practices. He also reveals his blueprint for creating irresistible offers and why delivering value is crucial for lasting success.

Most creators chase growth. The ones who actually scale build systems, discipline, and leverage behind the scenes.Rich Somers sits down with Brair Cochran, who’s worked closely with top creator Shelby Sapp, to break down what really drives brand scale heading into 2026—and why most people are focusing on the wrong levers. From audience growth and content strategy to positioning, partnerships, and long-term brand equity, this conversation cuts through surface-level tactics and gets into what actually compounds.Brair shares the biggest mistake creators make when trying to grow, the quiet advantage top creators understand early, and why scaling a personal brand isn’t about doing more—it’s about building smarter. The discussion explores how creators should think about visibility vs. credibility, short-term wins vs. long-term leverage, and why brand decisions made today determine who still matters two years from now.Rich and Brair also dive into what separates creators who plateau from those who build durable brands, how to think like a business instead of a content machine, and what creators must prioritize now to stay relevant and scalable in 2026.This is a grounded, strategy-first conversation for creators, founders, and personal brands who want more than followers—and are focused on building something that lasts. Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

John Azar, a seasoned real estate investor and co-founder of Peak 15 Capital, joins forces with Francisco Herrera, an expert in distressed investments. They discuss the pitfalls of current commercial real estate investing, including the consequences of overleveraging and undisciplined underwriting. Their insights reveal how strong assets can turn into liabilities and the importance of focused capital structure. The duo emphasizes the value of relationships over deal-chasing, and share strategies for protecting investor capital by thinking like institutional investors.

Mark Moss, an astute investor and economic commentator, reveals the harsh realities of our financial system. He discusses how inflation and government strategies are reshaping wealth and emphasizes the significant potential of Bitcoin as a digital asset. Mark explains the outdated nature of traditional financial advice and the mechanics behind fractional reserve banking. He forecasts Bitcoin's value skyrocketing in the coming decades, making a compelling case for individuals to rethink investment strategies amid rising economic uncertainty.

Jan Freitag, National Director of Hospitality Analytics at CoStar with over 20 years of expertise, dives into the current hotel investment landscape. He reveals the K-shaped recovery in hospitality, where ultra-luxury hotels thrive while midscale struggles. Jan discusses how Airbnb regulations boost hotel prices, the effects of climate risk on coastal property investments, and why limited supply is key to long-term performance. His insights into institutional investors’ strategies and the shifting demand landscape make this a vital listen for anyone interested in hotel investing.