The Rich Somers Report 8 Hacks to Scale Your Personal Brand in 2025 | Brandon Fortino E381
Aug 5, 2025
Brandon Fortino, a savvy content strategist known for helping individuals scale their personal brands with AI, shares valuable insights on powerful growth strategies. He dives into 'clip farming' for viral reach and the innovative use of AI avatars that clone your voice and mannerisms. Listeners learn about effective split-testing techniques and the importance of content repurposing. Fortino emphasizes authenticity in branding and how hosting community events fosters trust and loyalty. Tune in for actionable tips to amplify your online presence!
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Leverage Clip Farming for Virality
- Use clip farming to leverage the power of others creating viral content from your long videos.
- Reward creators for views they generate to massively expand your reach without extra editing cost.
Clone Yourself with AI Avatars
- Clone yourself using AI avatars by recording a high-quality video and scripting content for rapid multiple posts.
- This reduces time spent recording and enables fast content testing and posting on various channels.
Split Test Content Hooks & Endings
- Split test hooks and endings of your content on platforms like TikTok to gauge performance before posting elsewhere.
- Use data on drop-offs to edit and only post winning clips to your main channels for better growth.