

Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books

Sep 26, 2013 • 54min
CrowdFunding 101 for Authors Show 9-26-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles will explore crowdfunding for authors.
It takes a village to create a book … and money. Money for editing; money for cover design; money for interior design and layout; money for marketing; money for publicity; money for printing books; money for education to become a savvy author; money for …
Yes, it takes money. Thousands of dollars. Unless you have plenty of money to fund your book; an awesome friend or relative that loves what you do and is glad to write checks to support you and your journey; or you win the lottery … you need to noodle ways to underwrite your book project(s).
CrowdFunding is a way to get money … other people’s money that comes to you as a “gift.” Oh, you will pay taxes because you will report it as revenues … but you don’t have to pay it back. That’s a Happy Dance for we authors.
Your take-aways include:
-Learn what CrowdFunding is and how it can work for you.
-IDing which source to use and how it works and how you get paid.
-How to structure your campaign and manage your roll-out.
-How to create perks/rewards that deliver buy-in.
-Timelines and how to develop partners to support your quest.
In this fast pace, yet very hands on session, you will come away with an array of “ahas” and an entire new way to think of how to “bank” your book project.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Sep 20, 2013 • 59min
Author and Book Apps and Tools Show 09-20-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Beth Ziesenis, Your Nerdy Best Friend to be her guest. Beth has been on several times, this time she back with the latest and greatest gizmos and gadgets to make the author, writing and publishing life better. Her new book Release Your Inner NERD is out with the latest is aps tech tools and tips to get organized, creative and ahead.
-Get critical security tools to protect your data.
-Learn the ultimate free download for screencaptures.
-Discover free alternatives to expensive image editors.
-ID innovative options to meet with remote book clubs, colleagues and whoever!
And, so much more!
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Sep 11, 2013 • 58min
Publicity Strategies for You and Your Book from a Literary Publicist SHOW 09-11-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Stephanie Barko, voted the #1 Literary Publicist in America in 2010 and 2011 by the Editors and Preditors. Her savvy insights for what an author needs to do today to get his or her book out there are critical. Stephanie will be speaking in Denver, CO on September 21st, presenting the Author's Promtional Panorama ... don't miss it. Info is on the website, www.AuthorU.org.
-How interviews can cross-promote your book.
-How to market fiction.
-What "key" social media platform that ALL radio talk shows want to see on your website.
-Why Search Inside the Book is critical on Amazon.
-Key things to do in setting up an Amazon.com/Advantage account.
-How to integrate your Blog and your Book.
-And, so much more!
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Sep 5, 2013 • 58min
Internet Book Marketing with John Kremer Shown 09-05-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books and the vision behind BookMarket.com. We will focus on Internet Book Marketing strategies and what authors need to--must do--to support their books.
-Relationship marketing is at the core of book success.
-How interviews can cross-promote your book.
-Why links will keep your book going and going.
-Tips on how to get the high traffic bloggers to cheer for you.
-As always, much more.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing.

Aug 27, 2013 • 58min
Book Marketing and Serial Blogging for Authors SHOW 08-27-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Ira Blacker, the primary blogger for Printing By Design and and founder of Printing Source, Inc. Book marketing and branding strategies, serial blogging to create followers and intrigue with your posts and inside tips to get Google's attention.
Learn:
-The 5 quick steps to social networking.
-What cross-marketing is and how to maximize it to become a rock star author.
-All about creating serial blogs.
-Why you need to think of your website as a wheel of spokes.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing.

Aug 23, 2013 • 59min
Interior Designs for Books, Templates ... Oh My! Show 08-23-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Joel Friedlander, owner of Marin Bookworks, Book Design and Production for Authors and Publishers, to be her guest.
Book interiors and layouts are critical to your books success... know the right questions, working with the right designer can make the difference for you and your book. For the DIY, Joel has created a series of contemporary templates for fiction, nonfiction and children's books are easy pocketbook prices.
There is Joel's third time on Your Guide to Book Publishing and always delivers a stellar program with immediate take-aways. Learn:
*The 5 errors that every author needs to avoid in designing the interior of the book.
*7 key things that every book design needs
*How to work with a designer and how to negotiate a project.
*How to use the new templates created for today's author and DIYer.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing.

Aug 15, 2013 • 58min
Book Printing Smarts Show 08-15-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Phil Knight, the Director of Sales for Color House Graphics to join here. Book Printing is critical ... know the right questions, working with the right printer can make the difference for you and your book.
-What is turnkey printing?
-What are the common mistakes that authors make?
-How do you ask for a quote, what information do you need?
-When should you use digital and when should you go to offset ... and what is the difference?
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Aug 8, 2013 • 58min
Websites-Creating the Snap, Crackle and Pop Show 8-08-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish back to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. this show will be part 2 of last week's show.
-new plug-ins to use on your website to gather a crowd and make your author life easier.
-Keywords and Catergories--why they are important to your SEO.
-What to do if you mix up your Keywords and Categories.
-How do you do SEO to it maximizes "you" and "your book".
-How to go back and catch up on old posts and mix with today's SEO strategies.
-Why positioning and branding is critical
-Photos and videos ... all yes.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Aug 1, 2013 • 58min
Website Snafus Show 08-01-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website.
-Developing the salable material for your website.
-Why positioning and branding is critical
-Writing website copy brings visitors.
-Colors that work, and those that don't.
-Tabs--how many?
-Content ... what you need and what you don't.
-Photos and videos ... all yes.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

Jul 25, 2013 • 1h 5min
Create Book Content that Sells! Show 07-25-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites Robin Colucci to join her. Robin helps other coaches, speakers, and consultants write books to increase their income and impact and become credible experts. Her clients have been published by Random House, Doubleday, J. Wiley & Sons, Hay House, and others, many of which won awards or became bestsellers.
We will probe into:
-Developing the salable concept.
-Why book content and quality still count.
-Writing a book provides access to clarity: You don't really know what you mean until you write it.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing


