Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books
Feb 13, 2014 • 58min
Insider Tips for Publicity and Using a Literary Publicist Show 02-13-2014
What author doesn't want publicity to move his or her book? None in our opinion. Your marketing and publicity game plan will make or break your success. In this fast paced author, you will:
-Learn how to attract a top book publicist.
-Learn how publicists choose their clients.
-Tricks and Tips to find your key words to use in all your publicity.
-what it takes to create a virtual blog tour.
-Learn the MUSTS and MUST NOTS for every author in launching their book.
-ID the critical elements of a media kit and what your website needs.
-How reporters and media seek out experts.
All this and much more ...
A fast hour is coming with guest Stephanie Barko, one of the top literary publicists in the U.S. who specializes in traditional publicity and virtual blog tours. You don't want to miss this hour on Author U - Your Guide to Book Publishing.
Feb 5, 2014 • 58min
Awesome #Author #Websites SHOW 02-05-2014
What author doesn't need a website? None in Author U's opinion. Your website is more than just a business card. It's the portal to your publishing empire. And to you, as the author.
-What author websites need and others don't.
-How to create opt in options to gather names.
-Tricks and Tips to engage the visitor.
-Learn the MUSTS and MUST NOTS for every website.
-Branding on websites are critical.
-What homework you need to do before you start on a website.
All this and much more ...
A fast hour is coming with guest Amber Ludwig, the founder of NGNG (No Guts, No Glory), the creator of hundreds of Author Websites and Book Launches. She and her team create customized websites that glisten in the midst of most. You don't want to miss this hour on Author U - Your Guide to Book Publishing.
Jan 30, 2014 • 58min
Crowdfunding Book Strategies for Authors Show 01-30-2014
What author doesn't need money to fund their book ... research, production and marketing? Would you like to learn about how to get OPM ... other people's money ... to support you and your book? If yes, then Crowdfunding for Authors is for you.
That's what this hour is all about. There are over 1000 crowdfunding platforms. We are going to concentrate on the nuts and bolts.
-What works and doesn't work.
-What's the difference between a flexible and fixed plan.
-Identifying the true costs of crowdfunding.
-Learn the MUSTS and MUST NOTS to every successful campaign.
Authors can raise funds, understand their audience, and self-publish or traditionally publish their work.
A fast hour is coming with guest Amanda L. Barbara, Pubslush Vice President. Amanda is the vice president of Pubslush, a global crowdfunding platform only for books. www.Pubslush.com
Jan 23, 2014 • 58min
Becoming the Positional Expert with Your Book Show 01-23-2014
Want to stand WAY ABOVE the author and book cloud? To become the GO-TO Expert in whatever your topic is and about? Would you like to book speeches that pay you and buy your book? What about consulting that is based on your area of expertise. Would you like to have a platform where readers find you?
That's what this week's show is all about. With the crowded field that grows by the hour (maybe we should say minute), being discovered, than buzzed about, should be in the GamePlan of every author.
-The new discovery tool: bubbles ... Create book bubbles of your work. The Bublish way.
-Movies have the Director's Cut ... you can create the Author's Cut. The Bublish way.
-How to get the story ... your story ... floating way above the crowd, yet dropping in so you don't become invisible. The Bublish way.
-Branding means being memorable and different. The Bublish way.
Book bubbles easily share the story behind the story. The Bublish way.
A fast hour is coming with guest Robin Colucci that will make a difference in how you position yourself to be the go to expert in your field.
Jan 16, 2014 • 56min
Book Bubbles ... Discover a New Way for Readers to Discover YOU and Your BOOK Show: 1-16-2014
Want to stand WAY ABOVE the author and book cloud? Would you love to drift in and around a variety of conversations ... being a tad different so you are easily noticeable? Would you like to have a platform where readers find you?
That's what this week's show is all about. With the crowded field that grows by the hour (maybe we should say minute), being discovered, than buzzed about, should be in the GamePlan of every author.
-The new discovery tool: bubbles ... Create book bubbles of your work. The Bublish way.
-Movies have the Director's Cut ... you can create the Author's Cut. The Bublish way.
-How to get the story ... your story ... floating way above the crowd, yet dropping in so you don't become invisible. The Bublish way.
-Branding means being memorable and different. The Bublish way.
Book bubbles easily share the story behind the story. The Bublish way.
A fast hour is coming with guest Kathy Meis, the creator of Bublish, a new fun, fun, fun tool that will make a difference in what you do as a marketing and positional player in a vast field. www.Bublish.com
Jan 9, 2014 • 58min
Copy Wriitng Hot Tips for Marketing Show 01-09-2014
All authors need to promote themselves and their books, few do a great job at it ... after this show, they will insider tips with a successful copywriter that will make your words and copy soar. Here's what we are covering during this hour:
•What the heck is a Key Message Copy Platform and why your book needs one.
•What is the primary advantage of having a Key Message Copy Platform
•How you organize and set up a messaging platform
•What “sections” do you typically include in a messaging platform
•When should you create your messaging platform? Before book? During? After?
•What should you really focus on when creating marketing messages for your book
•What if you have no plans to write your own marketing materials? Should you still create a messaging platform?
•Get copywriting tips that would generally apply to most of your marketing messages
•Bonus tip: Info on website copy ...
A fast hour is coming with guest Casey Demchak. www.CaseyDemchak.com
Jan 3, 2014 • 58min
Author Social Media Marketing Strategies for the New Year Show 01-03-2014
It's another year and another morphing in all things social media. Judith will be exploring what platforms work best for authors plus offer some unique twists and turns for the new year.
Learn:
-inside hot tip for using Facebook.
-How to really market with Pinterest and Twitter.
-What to expect this year.
Joining Judith Briles, The Book Shepherd and author of Snappy Sassy Salty: Wise Words for Authors and Writers, is Georgia McCabe, a social media strategist and specialist for authors globally. Her website is www.GeorgiaMcCabe.com.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 26, 2013 • 58min
Foreign Rights for You and Your Book Show 12-26-2013
What author wouldn't want the "gift" of foreign rights sales?! Learn the insider tips on how to secure them and get "mail box" money coming your way.
You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-How to track down a foreign rights publisher.
-How to negotiate a deal.
-What to expect to get paid.
Joining Judith Briles, The Book Shepherd and author of Snappy Sassy Salty: Wise Words for Authors and Writers, is Jeff Davidson who has sold over 140 foreign rights deals ... on his own with his books.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 17, 2013 • 58min
Book Publicity Tips & Strategies for Authors Show 12-17-2013
You've got your book. Now what's next? Marketing and Promotion takes your life over. Publicity is part of it. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-When should publicity begin for a new book.
-What is the most important thing to remember when starting to plan a book/author publicity campaign?
-If a book is "old"--are there still PR opportunities? (yes there are!)
-Can an author create a DIY campaign?
-What does a publicist add to any project?
-What are the common mistakes authors make?
Joining Judith Briles, The Book Shepherd, is Kate Bandos, the founder of KSB Promotions--handling national, regional and local book publicity campaigns to fit a publisher's specific needs and budget.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 12, 2013 • 58min
Frugal Book Marketing Show 12-12-2013
You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-The must haves for your marketing tool kit.
-How to create a promo calendar for the entire year.
-Why you need to sign up for MatchBook on Amazon now.
-What's new n book promo today.
-Ideas for creating author baskets to cross-promote/market your books.
-The tools you need to have on your website to get ready for the marketing push.
Joining Judith Briles, The Book Shepherd, is Carolyn Howard-Johnson, author of The Frugal Promoter--Carolyn is a goldmine of information on marketing books and doing it without spending a fortune.
Another terrific program on Author U - Your Guide to Book Publishing.
