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The GrowthMentor Podcast

Latest episodes

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Oct 13, 2023 • 44min

Passing The Torch #09: The Future of Marketing and AI, with Mike Taylor

The podcast discusses the role of AI in business, the importance of mentorship for growth, breaking down problems for solutions, active learning in tech, and Michael's Udemy course on AI and marketing.
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Aug 29, 2023 • 34min

Passing The Torch #08: Solving Real Problems, with Jed and Sophia Lazar

In this episode, we explore: How personal experiences can spark product ideas, the ever-evolving world of marketing, overcoming typical founder challenges, the significance of having a co-founder who shares your values, and Jed and Sophia's adventures in marketing, branding, and voice crafting.
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Aug 10, 2023 • 36min

Passing The Torch #07: Going Freelancing, with Faith Storey

In this episode, we explore 1. How to get started with freelancing, 2. Common mistakes to avoid when starting your freelancing journey and 3. Strategies for setting appropriate freelance pricing to reflect your value
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Jul 25, 2023 • 40min

Passing The Torch #06: Ask more Questions, with Morgan Schoefield

In this episode, we explore: The importance of asking questions for effective mentoring, updates on the blockchain and crypto industries and their potential for the future, and how to establish trust in marketing intangible products or services
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Jul 19, 2023 • 35min

Passing The Torch #05: Finding Like Minded People with Harri Thomas and Vito Margiotta

In this episode, we explore: How Elephant, a social goals app, was created to address goal-sharing challenges, the power of community and its role in goal achievement, tips for aspiring entrepreneurs when first rating their business, and the significance of the journey and building relationships while pursuing goals
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Jul 19, 2023 • 36min

Passing The Torch #04: Finding the human side with Peter Murphy

In this episode, we explore: The importance of embracing the human element in business, the power of embracing diverse interests and experiences, the importance of adaptability and learning on the go, the impact of genuine storytelling in business, the value of mentorship and continuous learning and the rewards of embracing challenges and taking risks.
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May 15, 2023 • 36min

Passing The Torch #03: Building an Agency, with Hal Zeitlin

In this episode, we explore: Hal's entrepreneurial journey and challenges, the importance of building a strong team, the power of mentorship and networking, the value of persistence and adaptability, and balancing multiple responsibilities.
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May 4, 2023 • 12min

It’s Not So Complicated: Authentic Brand Positioning for Solo Entrepreneurs with Timi Orosz

You'll learn: The importance of self-accountability and motivation for solo entrepreneurs, common mistakes solo entrepreneurs make in positioning themselves and how to avoid them, the advantages of focusing on a sub-niche or smaller niche to become a go-to expert, the significance of deeply understanding your target audience to create resonant marketing efforts, and Timi's four-step customer mapping process
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May 4, 2023 • 23min

Lessons Learned: Guerrilla Customer Research Tactics with Jason Amunwa

You'll learn: The importance of customer research in product management, how customer research can increase customer lifetime value and drive new sales, the myths and misconceptions about customer research, techniques for implementing guerrilla customer research tactics and the power of qualitative research and finding golden nuggets of insight. 
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May 4, 2023 • 17min

It’s Not So Complicated: Customer Success with Paula Haunit

You'll learn: The differences between customer success and customer service, why customer success is essential for startups, particularly those with subscription revenue models, the importance of mapping out and understanding the customer journey, the role of customer success managers as strategic partners in customers' businesses, how to approach customer success in the early and later stages of a startup and the role of technology in customer success 

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