Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books
Jun 3, 2025 • 33min
How Another Stanley Cup Run Makes Panthers Money
Scott and Eben speak with Shawn Thornton, chief revenue officer of the Florida Panthers, about the team’s third straight Stanley Cup run and how that turns into new revenue for the NHL franchise. They also talk Florida hockey, the Tkachuk brothers, and the culture of the sport. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 29, 2025 • 31min
$6.1B Celtics Group Comes Together, Caitlin Clark Gets Hurt
Scott and Eben discuss the latest on the $6.1 billion Celtics sale, with the buyers finalizing their group members and their financing. They also talk about a notable WNBA stake sale, a notable WNBA injury, and big news concerning the world’s highest-paid athlete. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 27, 2025 • 39min
Why Haven’t Sports Teams or Their Billionaire Owners Done This?
Scott and Eben speak with Syracuse sports management professor Rick Burton about the future of sports and fandom, with commonsense changes to enhance stadiums and leagues. They also talk about MLS, the subject of Burton’s most recent book, titled “The Rise of Major League Soccer.” Learn more about your ad choices. Visit megaphone.fm/adchoices
May 22, 2025 • 30min
TGL Franchise Values, Plus NFL Boosts Olympic Flag Football
Scott and Eben discuss the newest TGL franchise selling for $70+ million. They also talk about Olympic flag football, the WNBA opening week, the Fanatics Games, and LiveBarn for sale. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 20, 2025 • 42min
Can UCLA Reverse its $200+ Million in Athletics Losses?
Scott and Eben talk about UCLA’s plan to right-size its athletic department. They also talk about a stake sale for the San Francisco 49ers, and the NHL/NBA playoffs. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 15, 2025 • 32min
Connecticut Sun, Portland Trail Blazers Both For Sale
Scott and Eben discuss the sale of two pro basketball teams: the WNBA’s Connecticut Sun and the NBA’s Portland Trail Blazers. Both are happening in the midst of expansion talks. The hosts also talk about the NFL schedule reveal. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 13, 2025 • 37min
Michael Jordan on NBC? What’s Going On Here?
Scott and Eben discuss Michael Jordan partnering with NBC to do some NBA coverage next season. They also talk about Shohei Ohtani, Michael Eisner and the new Pope. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 8, 2025 • 40min
Real Madrid Regains Spot As Soccer’s Most Valuable Club
Eben is joined by colleague Kurt Badenhausen to discuss his ranking of the 50 most valuable soccer teams in the world. They talk No. 1 Real Madrid, No. 2 Manchester United, and a number of other teams. Plus, they break down the economics of global soccer as compared to other major U.S. leagues. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 6, 2025 • 38min
Giants Investors Line Up / Warren Buffett Steps Down
Scott and Eben discuss Marc Lasry and Michael Strahan joining forces to pursue an investment in the New York Giants. They also talk about Warren Buffett, the NHL playoffs, President Donald Trump, and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
May 1, 2025 • 34min
LIV Golf Nearing Rankings Points / Kentucky Derby Preview
Scott and Eben talk about the latest in professional golf, with LIV Golf close to securing something it has wanted since its inception. They also talk about the Kentucky Derby, Giannis Antetokounmpo, and the very physical NHL playoffs. Learn more about your ad choices. Visit megaphone.fm/adchoices
