

Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books

Jul 20, 2023 • 32min
Does Messi Make Inter Miami 2x More Valuable?
Scott and Eben discuss more business fallout from Lionel Messi's arrival in MLS. They also talk about the looming Commanders sale, Donald Trump's golf assets, and the women's World Cup. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 18, 2023 • 33min
Messi’s Immediate MLS Impact w/ D.C. United Owner Jason Levien
Scott and Eben speak with D.C. United owner Jason Levien about Lionel Messi’s MLS arrival, the immediate business impacts, and D.C. United’s hosting of the upcoming MLS All-Star Game. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 13, 2023 • 35min
Commanders Sale Closing on July 20, Yankees Put Ad on Pinstripes
Scott and Eben discuss a date for Josh Harris’s group to finally take over the Washington Commanders. They also talk about Dan Snyder’s legacy, the Jets on Hard Knocks, and the New York Yankees selling ad space on their uniforms. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 11, 2023 • 30min
MLB’s All-Star Tailwinds / NBA’s Summer League Buzz
Scott and Eben discuss the MLB All-Star Game and Lionel Messi’s looming MLS debut, plus the NBA’s success growing its Summer League series in Las Vegas. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 6, 2023 • 35min
Women’s World Cup Business Breakdown w/ Emily Caron
Eben and Sportico reporter Emily Caron discuss the money behind the upcoming women’s World Cup, which has undergone some major changes. They also talk about pro women’s hockey. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 4, 2023 • 29min
Behind the Bedard Business Boom w/ Blackhawks Exec Jaime Faulkner
Scott and Eben speak with Jaime Faulkner, president of business operations for the Chicago Blackhawks about the team landing No. 1 pick Connor Bedard, and the many ways the much-hyped prospect is already driving new business. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 29, 2023 • 37min
F1’s Recent Business Boom w/ Kurt Badenhausen
Scott and Eben speak with Sportico valuations expert Kurt Badenhausen about his F1 team rankings, and how the racing circuit’s business has grown in recent years. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 27, 2023 • 30min
Ryan Reynolds Buys into F1 / Qatar Buys into NBA, NHL
Scott and Eben discuss two big new sports investments—Ryan Reynolds and RedBird Capital purchasing 24% of F1’s Alpine Racing, and Qatar’s sovereign wealth fund buying a small stake in the parent of the Washington Wizards and Capitals. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 22, 2023 • 30min
Athletes Shine in Southern France, HBSE Makes Timely Investment
Scott and Eben discuss takeaways from the Cannes Lions marketing festival in France, where athletes were on display for their business prowess. They also talk HBSE buying into Joe Gibbs Racing, and a new Utah Jazz TV deal. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 20, 2023 • 31min
Messi’s Contract Details, Team Sales Keep Coming
Scott and Jacob discuss some recently reported details of Leo Messi’s Inter Miami agreement, which has yet to be finalized, and why some of the specifics are so significant. They also talk about the recent Lightning and Hornets ownership transactions. Can the franchise market stay this active? Lastly, Jacob takes issue with one specific aspect of pro golf’s culture. Learn more about your ad choices. Visit megaphone.fm/adchoices