Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books
Oct 12, 2023 • 35min
Rethinking Global Mixed Martial Arts w/ PFL’s Donn Davis
Scott and Eben speak with Donn Davis, founder and co-owner of PFL, about the MMA company’s business, its international aspirations, and the star power of influencer-turned-fighter Jake Paul. Learn more about your ad choices. Visit megaphone.fm/adchoices
Oct 10, 2023 • 33min
Tom Brady’s Raiders Investment Hits Snag / Six New Olympic Sports
Scott and Eben hit on a number of topics, include a marathon record, Tom Brady’s Raiders investment, new Olympic sports, and the NWSL’s media deals. Learn more about your ad choices. Visit megaphone.fm/adchoices
Oct 5, 2023 • 32min
Inside The NWSL’s Booming Franchise Valuations
Scott and Eben chat with Sportico valuations expert Kurt Badenhausen about the company’s first NWSL valuations, which calculated that the average team was worth $66 million. Learn more about your ad choices. Visit megaphone.fm/adchoices
Oct 3, 2023 • 34min
Prime Coverage in Deion’s Colorado, Plus NFL x Taylor Swift Fatigue
Scott and Eben talk about the push to get athletes insured at Colorado under football coach Deion Sanders. They also talk about the NFL’s Toy Story game, Taylor Swift, and the WNBA Finals. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 28, 2023 • 32min
Bacon Sales, Toy Story Football and WNBA Expansion
Scott and Eben move rapid-fire through a number of topics, including a fun NIL deal in college football, a new sports betting product, a Toy Story x NFL crossover, Sean McManus leaving CBS, and possible WNBA expansion to the Bay Area. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 26, 2023 • 30min
Taylor Swift & the NFL: Who Benefits Most from Latest Viral Crossover?
Scott and Eben discuss the collision of two billion-dollar U.S. entertainment brands—the NFL and Taylor Swift—following news that the pop star is dating Chiefs tight end Travis Kelce. They also talk about Usher’s halftime show, the prolonged Messi effect, and the upcoming 2026 World Cup in North America. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 21, 2023 • 28min
What Slamball’s Return Says About The Future of Sports Media
Scott and Eben speak with Mike Tollin, award-winning film producer and Slamball co-founder, about the sport’s return after a 20-year hiatus, and the changing landscape of sports media. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 19, 2023 • 34min
Coach Prime Blends College Football and Reality TV in Colorado
Scott and Eben discuss the Deion Sanders Show in Colorado, where the Buffaloes’ football coach—justified or not—has become the epicenter of sports and entertainment. They also chat about the NBA fighting load management, and the collapse of sports drink company BioSteel. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 14, 2023 • 33min
Aaron Rodgers Injury Sparks Turf, Media, Betting Business Fallout
Scott and Eben discuss Aaron Rodgers’ season-ending injury, which has ramifications for media companies, sportsbooks and maybe even NFL owners. They also talk about the new publicly-traded UFC x WWE company, and Deion Sanders’ hot start at Colorado. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sep 12, 2023 • 32min
Takeaways from the ESPN-Charter Carriage Fight / U.S. Open Recap
Scott and Eben discuss the ESPN-Charter carriage dispute, which may have dramatic downstream effects despite its resolution on Monday morning. They also talk about the U.S. Open champions—Novak Djokovic and Coco Gauff—and the start of the NFL season. Learn more about your ad choices. Visit megaphone.fm/adchoices
