The Rainmaker Podcast

Are you standing at a career crossroads, grappling with the decision to stay in your current job or take a leap towards personal fulfillment? Join us as we sit down for an engaging conversation with Taylor Becker, a seasoned Marketing and Sales Executive Leader with a remarkable 13-year journey spanning the sports, consumer packaged goods (CPG), and retail industries. In this episode, Taylor generously shares her invaluable insights and experiences, providing a deep dive into her dynamic career.Taylor's extensive expertise shines as she discusses the pivotal moments and challenges she encountered on her professional path. She opens up about the nuances of marketing and sales within the sports, CPG, and retail sectors, offering a unique perspective on each industry's demands and opportunities.As we explore her career trajectory, Taylor emphasizes the importance of adaptability and continuous learning in staying relevant in today's ever-evolving business landscape. Her journey is a testament to the transformative power of embracing change and seizing new opportunities.Don't miss out on Taylor Becker's wealth of experience and wisdom – tune in now!Learn more about Taylor:Taylor is a marketing and sales executive leader with over 13 years of experience in the sports, consumer packaged goods (CPG), and retail industries. She possesses deep expertise in strategic marketing and branding, utilizing her extensive knowledge to develop and execute impactful marketing strategies.One of Taylor's core strengths lies in her ability to build and enhance digital sales channels, effectively diversifying growth opportunities in both domestic and international markets. With her keen understanding of market dynamics, Taylor collaborates closely with cross-functional teams to align marketing efforts with organizational goals, ensuring maximum impact and return on investment.Overall, Taylor is a visionary leader who combines her proficiency in data-driven decision-making, strategic marketing, digital sales channels, and branding marketing to achieve outstanding results. Her collaborative approach, entrepreneurial mindset, and ability to empower teams make her an invaluable asset in driving growth and success for organizations.Taylor's Links:LinkedIn: https://www.linkedin.com/in/taylorbecker-marketing/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Ever wondered how extraordinary marketing journeys are crafted? Join me in an engaging podcast where I dive deep into a riveting conversation with the remarkable Dr. Amy Osmond Cook, a maven in marketing. Explore Amy's journey – from her PhD to her remarkable career transition into marketing, driven by unwavering family dedication. Witness how challenges were transformed into stepping stones, demonstrating that success thrives on unpredictability.But there's more – we also delve into the expansive domain of leadership. We navigate through the unique challenges and sacrifices that often confront female leaders. Amy and I reflect on the defining traits of effective leadership: resilience, adaptability, and the ability to inspire. In a world that prioritizes empowerment, we underscore the significance of uplifting others as an integral part of the journey.Immerse yourself in these insights that will elevate your marketing finesse. This episode encompasses more than just marketing; it's a testament to the enduring human spirit, the courage to overcome challenges, and the transformative influence of inspirational leadership.Learn more about Amy:Amy Osmond Cook, Ph.D., is the Amy is the founder of Stage, a full-funnel digital and experiential go-to-market company. She was most recently the Chief Marketing Officer of Simplus, an Infosys Company. She is an adjunct faculty member at BYU-Hawaii and has taught business and communication courses at BYU, University of Utah, and ASU intermittently for the past 25 years. Amy is a columnist for the Daily Herald and a regular contributor to Forbes and other publications. She received her doctorate from the University of Utah in Organizational Communication. She and her husband, Jeff, have five fabulous children.Amy's Links:LinkedIn: https://www.linkedin.com/in/amyosmondcook/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Ever wondered how marketing professionals navigate the daunting challenges of burnout and imposter syndrome? Join me as I sit down with our special guest, Ash Burnside, a coach in The Rainmaker Residency™. She candidly shares her battle with burnout and imposter syndrome, shedding light on the daily struggles marketers face.As I engage in a heartfelt conversation with Ash, we embark on a journey through her process of self-discovery, exploring the profound transformation from her marketing career to finding her zone of genius. With remarkable candor, she shares her experience of unearthing self-worth and emphasizes the pivotal role of championing and empowering fellow professionals along their career paths.Throughout our discussion, we delve into common challenges that marketers often confront – from surmounting confidence hurdles to mastering decision-making and time management.This episode magnifies the essence of resilience, self-identity, and fostering self-esteem within the dynamic realm of marketing. Join us as we navigate marketing pathways and unveil strategies for a thriving professional journey.Learn more about Ash:Ash Burnside is more than just a burnout coach and resilience trainer; she's lived through her own debilitating, soul-crushing burnout and emerged transformed. With a unique holistic approach, she goes beyond the typical advice of 'scale back and self-care,' targeting the root causes of burnout to help clients reclaim their lives, careers, and sense of Self. From saving jobs to dismantling imposter syndrome, she's empowered individuals to live more aligned, fulfilling lives.Ash's Links:Instagram: https://www.instagram.com/iam_ashburnside/Website: https://ashburnsidecoaching.com/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

In the dynamic and fast-paced marketing realm, how can you maintain a competitive edge as a marketer? Join me for an inspiring conversation with Mary Czarnecki – a marketing guru whose expertise is both awe-inspiring and practical. From her Ivy League background to her work with industry giants like Johnson & Johnson and WebMD, Mary's journey is one you won't want to miss.In this episode we dissect the merits of formal education, delving into its pros and cons for career advancement. Exploring the balance between formal learning and practical experience, we share our own views and experiences and why Mary decided she would like 2 MBAs under her belt. Join us in deciphering the path to maintaining a prime position in this ever-evolving marketing world, and let our insights pave the way for a flourishing career. Learn more about Mary:Mary Czarnecki is an expert Marketer, founder of MAC Marketing Partners, and a former brand and strategy leader with Johnson & Johnson, WebMD, and Accenture to name a few. Drawing from her experience in marketing strategy and brand management across industries, including consumer products, healthcare, retail, financial services, food & beverage, and not-for-profit, she has enhanced the value of brands for Fortune 500 companies as well as entrepreneurial start-ups.Mary's Links:LinkedIn: https://www.linkedin.com/in/mczarnecki/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Ever wondered about the diverse paths marketing professionals can tread? In this episode, Nick Herrera joins me as we dive into his varying marketing experience, focusing on the contrasting worlds of in-house and fractional CMO roles.Together, we dissect the advantages and challenges of each domain, exploring the immersive journey of an in-house Chief Marketing Officer deeply embedded within a single brand's ethos versus the agile and multi-faceted role of a fractional CMO. We unravel the art of setting boundaries and harmonizing budgets with campaign goals, all while delving into the personal side of professional accomplishments and self-worth.Our conversation culminates in a thought-provoking exploration of self-valuation in the consulting landscape, emphasizing the pivotal task of recognizing one's true worth. Join us for a conversation that unveils the intricacies of marketing careers and the empowerment that stems from understanding one's role in this dynamic industry.Learn more about Nick:Nick Herrera is a 15+ year veteran in the marketing space. He has served as a Senior Consultant, Vice President of Marketing, Chief Marketing Officer, Chief Revenue Officer, and Founder. He has worked with over 250 clients in his career with multiple celebrity clients including from Rachel Rodgers, Brooke Castillo, Floyd Mayweather, Dan Fleyshman, Dan Bilzerian, Shawne Merriman, and many others.Nick's Links:LinkedIn: https://www.linkedin.com/in/nickcharlesherrera/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Join Monica Ho and me in this eye-opening episode as we delve into the ever-evolving role of the CMO in today's dynamic marketing landscape. With Monica's extensive background in digital marketing, she provides invaluable insights into self-development and staying competitive in the industry. From discussing the significance of corporate mentors and leadership styles to balancing strategy and people management, we explore the challenges faced by marketers in today's fast-changing landscape. We also shed light on the crucial CEO-CMO relationship and the need for personal growth and investment in team members.Tune in to discover how to thrive in marketing, debunk cutthroat competition, and make the right career decisions with the help of mentors and a supportive network. Don't miss this engaging conversation packed with wisdom and practical advice for navigating the evolving role of the CMO.Learn more about Monica:As CMO, Monica is responsible for developing and leading SOCi’s marketing and communications functions, as well as ensuring the company is uniquely positioned in the highly crowded marketing technology landscape. Monica’s tenure in the industry includes over 20 years of digital marketing, advertising, and research experience, including a solid foundation in sales, strategy, and data analytics. Prior to SOCi, she served as Global CMO at GroundTruth (formerly xAd, Inc), where she helped grow the business from an early stage start-up to an award-winning global brand.Well regarded in the space, Monica has received numerous accolades and awards, including being ranked one of The Most Powerful Women in Mobile Advertising (3 years in a row) by Business Insider and one of the 100 most influential North American b2b tech marketers by Hot Topics. In addition to her role at SOCi, Monica serves on the board of directors for NAMI Central Texas as well as on several advisory boards for digital marketing and technology start-ups within NY, TX, and CA.Monica's Links:LinkedIn: https://www.linkedin.com/in/monicamho/Connect with Veronica on Instagram: https://www.instagram.com/vromney/Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xFIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

We are shaking things up with The Rainmaker Podcast. After nearly a year of hosting this show, I'm taking a brief pause and will return with more interviews featuring Marketing Leaders from various business sizes and revenue levels. We are going to highlight the challenges and burnout faced by marketing professionals as well as their strategies and triumphs, so I promise when The Rainmaker Podcast returns, there will be exciting conversations with Rainmakers that you won't want to miss.Connect with Veronica on Instagram: https://www.instagram.com/vromney/If you’re ready to transition from full-time Marketer to full-time Founder of your own business apply for the Rainmaker Residency™: https://rainmakerresidency.com/How I Turn Your Team Member Into A Revenue Generating Rainmaker For Your Company, Take a look at my Fortune 5 Framework™ Syllabus for FREE! https://rainmakerresidency.com/optin-rrsDelving deep into the tough topics we often face as scaling business owners that AREN’T talked about often, sign up to The Rainmaker Report: https://rainmakerresidency.com/rainmaker-reportIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Have you ever wondered how marketing plays a vital role in product creation? In this episode, we dive deep into this topic with the brilliant Ariel Schiffer, the Founder of DreamPro, which is the first-choice course creation agency for entrepreneurs and small business owners.We explore at which stage should the Rainmaker be involved in the product creation, whether that's right from the beginning of a project, or at the later stages when you're ramping up to launch. Ariel also shares strategies on when marketing should step back during different stages of product development and how their input can shape the product. Join us in this episode as we discuss the delicate balance between marketing and product development.Learn more about Ariel:Ariel Schiffer is the Founder of Dreampro, the first-choice course creation agency for entrepreneurs and small business owners. With over a decade of experience working with top organizations, including Fortune 50 companies, non-profits, small businesses, and private companies, Ariel is an expert in professional and leadership development. She holds a Master's Degree in Industrial-Organizational Psychology and uses her knowledge to create innovative and effective courses that help entrepreneurs achieve their goals. As the host of The Dreamers Lounge Podcast, Ariel shares her insights and inspires listeners around the world to dream big and reach their potential.Ariel's Links:Website: https://dreamprocourses.com/Guide to Course Creation freebie https://learn.dreamprocourses.com/guideInstagram: https://www.instagram.com/dreamprocourses/Connect with Veronica on Instagram: https://www.instagram.com/vromney/If you’re ready to transition from full-time Marketer to full-time Founder of your own business apply for the Rainmaker Residency™: https://rainmakerresidency.com/How I Turn Your Team Member Into A Revenue Generating Rainmaker For Your Company, Take a look at my Fortune 5 Framework™ Syllabus for FREE! https://rainmakerresidency.com/optin-rrsDelving deep into the tough topics we often face as scaling business owners that AREN’T talked about often, sign up to The Rainmaker Report: https://rainmakerresidency.com/rainmaker-reportIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Do you ever feel like a fraud, despite your achievements and qualifications? In this episode, we tackle the pervasive issue of imposter syndrome and its impact on leaders, especially those in the online space. Join me as I sit down with Tracy Litt, a personal growth expert and former VP of HR, to uncover the truth behind imposter syndrome and how it can hold us back from reaching our full potential. Tracy shares her inspiring journey, offering insights on overcoming self-doubt and resistance. Together, we explore the power of raising consciousness, shifting perspectives, and embracing a conscious culture. Tracy also explains her mind magic technique and how it offers a unique approach to conquering imposter syndrome and tapping into our true potential. Get ready to embrace your greatness and dismantle those self-imposed limitations. It's time to step into your greatness!Learn more about Tracy:Tracy Litt is a sought-after success mentor for visionary women leaders that are elevating into the next level of themselves, so they can seamlessly generate the next level of their impact, wealth, and holistic success.Tracy is certified and licensed in coaching, neurology, somatics, and hypnotherapy. She is a science & spirituality teacher, international best-selling author, and TEDx speaker.She is the Founder of The Litt Factor, and creator of Mind Magic ®, a proven methodology that marries metacognition and spirituality, neuroscience and quantum law to expand and elevate more quickly.Her work has served thousands of women across the globe and has been featured in Entrepreneur, FastCompany, Thrive Global, and Inc.com. Her book Worthy Human is a #1 best seller in Spiritual Growth and Mindset.Tracy's Links:www.theexpanderbook.comwww.theconsciousnessrevolutiongala.com Connect with Veronica on Instagram: https://www.instagram.com/vromney/If you’re ready to transition from full-time Marketer to full-time Founder of your own business apply for the Rainmaker Residency™: https://rainmakerresidency.com/How I Turn Your Team Member Into A Revenue Generating Rainmaker For Your Company, Take a look at my Fortune 5 Framework™ Syllabus for FREE! https://rainmakerresidency.com/optin-rrsDelving deep into the tough topics we often face as scaling business owners that AREN’T talked about often, sign up to The Rainmaker Report: https://rainmakerresidency.com/rainmaker-reportIf you found value in today's episode, I would appreciate it if you could leave a rating and review.

Have you ever wondered what it takes to build a successful partnership in the world of business? How can intuition and gut feelings play a role in shaping the trajectory of a venture? In this episode, I'm joined by Meredith and Alex from Learn Grant Writing, who share their extraordinary journey. Starting from a simple work relationship, Meredith and Alex's collaboration soon evolved into a flourishing partnership. Along the way, they encountered numerous challenges and discovered invaluable insights that helped them pave the path to success.From exploring the concept of slicing pie equity to highlighting the power of intuition and gut feeling, Meredith and Alex provide their transparent experiences of their path to success. Their dedication to self-awareness, extreme ownership, and personal growth shines through, as does their commitment to a more feminine perspective in business. Tune in for an immersive exploration of building a thriving company culture, navigating business partnerships and what these two are planning next.Learn more about Learn Grant Writing:Meredith Noble and Alex Lustig are the co-founders, business besties, and soul-sisters behind Learn Grant Writing. As a classic visionary-integrator duo, these two built a 7-figure business in remote Alaska. Their book, How to Write a Grant: Become a Grant Writing Unicorn, is a #1 bestseller for nonprofit fundraising and grants. They have been featured in Nasdaq, Forbes, Fast Company, and beyond. They are proud to have built an evergreen business that is energetically sustainable, a customer base they adore, and an exceptionally talented team.Learn Grant Writing Links:Website: www.learngrantwriting.orgJoin the Million Dollar Book Launch Team! Where we share every detail we possibly can on how we built our business, team culture, and incredible customer base. https://docs.google.com/forms/d/e/1FAIpQLSecjGeLyi1EG5SuSfjCRCkwDXx8fUYjs0UEFykcllpjLzu04Q/viewformConnect with Veronica on Instagram: https://www.instagram.com/vromney/If you’re ready to transition from full-time Marketer to full-time Founder of your own business apply for the Rainmaker Residency™: https://rainmakerresidency.com/How I Turn Your Team Member Into A Revenue Generating Rainmaker For Your Company, Take a look at my Fortune 5 Framework™ Syllabus for FREE! https://rainmakerresidency.com/optin-rrsDelving deep into the tough topics we often face as scaling business owners that AREN’T talked about often, sign up to The Rainmaker Report: https://rainmakerresidency.com/rainmaker-reportIf you found value in today's episode, I would appreciate it if you could leave a rating and review.