Revenue Champions

Ryan Reisert, Brand Ambassador @Cognism speaks to Rebecca Drew, EMEA Sales Leader @Vidyard about how to be successful as a new sales leader in a new region. Ryan and Rebecca talk about the first 90 days as a sales leader, biggest hurdles for women in sales, inclusivity in sales and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Aaron Ross Author & Advisory Board Member (Non-Executive Director) @Cognism about the evolution of Sales Development Represenative. Ryan and Aaron discuss if the SDR role still relevant, habits to be successful as an SDR, how technology has changed the role of the SDR and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Shabri Lakhani, CEO & Founder @SalesWorks about levelling up your sales with the Buyer centricity. Ryan talks to Shabri about her journey to CEO, women in sales, sales theory and more.

Welcome to Revenue Champion’s forth Demandism episode. A series where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode focuses on Cognism’s recent rebrand strategy. Alice, Liam and Fran talk through getting out of brand limbo, pre-kick off work needed for a rebrand project, learnings from Cognism’s rebrand and more.

Welcome to our 7th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by Shawn Sease, Founder @5bynoon for the ultimate cold calling warm-up. Ryan and Shawn go through a framework called ‘Start, Stop, Reset’. A framework you can see in action from volunteers, where they are tested on real objections sales professionals face everyday.

Alice de Courcy, CMO @Cognism talks to Todd Clouser, Senior Brand Marketing Manager @ Refine Labs about driving demand to keep up with the modern buyer. Alice and Todd discuss growing an audience with the emergence of new channels like TokTok, the content creating process at Refine Labs, top metrics to measure demand and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Bryan Elsesser, VP Sales @ SaaStr about his experience in training and teaching sales professionals. Ryan talks to Bryan how one of his SDRs brought in $2.8M in revenue in less than a year, how to find, hire and onboard SDRs, the process to finding what is necessary to set your sales team up with success and more.

Welcome to our 6th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by Gregory Woodward, Founder and CEO @Woodward Strategies LLC to review Ryan’s cold calls and discuss how to make your calls more productive, difference between outbound and inbound calls, pace and tonality and more.

Welcome to Revenue Champion’s third episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on building a content engine to power demand and features a special guest, James Sutton, Cognism’s Campaign Manager and brains behind Cognism’s subject matter expert. Alice, Liam, Fran and James discuss content and demand generation collaboration, content bucketing, subject matter expert and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Breezy Beaumont, Head of Growth and Marketing @Correlated about product led growth and outbound, and how to use them both as a hybrid to help organisations sell in the modern environment. In this episode, Ryan and Breezy discuss Correlated’s product led growth and outbound hybrid model, what to track instead of MQLs and PQLs in marketing, successful variable compensation strategies and more.