

Responsive Lab Podcast
Virtuous Software
Welcome to The Responsive Lab, presented by Virtuous. In this podcast, we're exploring how nonprofits leverage technology to deepen donor engagement. Join us in the lab as we mix innovation with impact, tackling challenges and discovering new possibilities for the nonprofit sector.
Episodes
Mentioned books

Jun 16, 2020 • 47min
Beth Fisher On Nonprofit Leadership & Vulnerability
Beth Fisher joins us to discuss lessons nonprofits can glean from how for-profit businesses approach growth, the importance and primary characteristics of good leaders, and how vulnerability at work can help unlock your team's full potential. Beth is currently the VP of Advancement & Communications at Meltrotter Ministries and is a sought-after speaker and life coach who knows how to get through life’s decisions & challenges, as she herself has persisted and persevered amidst a sea of uncertainty and life changing seasonal transitions. She has spent the past two decades coaching, teaching, and motivating thousands of people working within some of the largest Fortune 500 companies to help them “re-engineer” their business processes. All along the way, what she was truly helping them do was make decisions – showing them how to take action in the now to get to the big picture later – in an effort to be better, both personally and professionally. https://bethfisher.com/meet-beth/ https://www.meltrotter.org/ ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Jun 16, 2020 • 36min
Matt Mundt from CURE International On How To Bridge the Giver & Good Gap
Matt Mundt joins The Responsive Fundraising Podcast to share how CURE bridges the giver and good gap by integrating story into every donor touchpoint. We discuss the balance of empathy and explanation during the current crisis moment, how donor experience is the key differentiator in today's connected economy, and how CURE uses multiple medias to connect people with their purpose. Matt serves as the Senior Director of Marketing for CURE International. In this role, he is collaborating daily with his team to come up with the most creative and authentic ways to let more people know about CURE’s transforming work. For the past 20 years, Matt has led the digital marketing efforts and strategy for organizations like K-LOVE & Air1 Radio networks, SPIRIT 105.3 in Seattle, Tooth & Nail Records, and the Provident Label Group. He loves when technology, media, and storytelling converge to help spread the good news of Jesus. If you ever meet Matt in person, it will more than likely be over a great cup of coffee that he home-roasted, and he will try and convince you why the city of Seattle and the Seahawks are the best! (or the Washington Huskies, whoever is winning more at the time). Also, you have to check out his video winning a new car on The Price Is Right. Matt and his wife Rebecca have two amazing, active children. They enjoy going on many weekend adventures and try not to overshare on social media! ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Jun 16, 2020 • 47min
Rubin Singh On Nonprofit CRM Adoption Planning & Essential Practices
Rubin Singh, the CEO & Founder of OneTenth Consulting, joins us to discuss the obstacles nonprofit leaders need to navigate as they adopt new technology, common mistakes that drive many CRM implementations to fall flat, and the needs related to people and process that must be central to your platform adoption plan. Rubin is a seasoned professional with over twenty years of experience in the CRM (constituent relationship management) space, and over ten years in the nonprofit sector. Throughout his career, Rubin has pursued his passion for social impact through empowering and enabling nonprofits through a variety of roles in technology, strategy and organizational management. As a Senior Solution Manager at Merkle, Rubin managed the database needs for large direct mail programs with Susan G. Komen and the AARP Foundation. https://onetenth.consulting/about ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Jun 9, 2020 • 44min
Andrew Olsen, CFRE On Building Donor Trust & Scaling Growth
Andrew Olsen joins us to talk about the decreasing trust that Americans have in NGOs to "do what is right", what nonprofits should do to proactive build donor trust, and his suggestions on how a nonprofit's posture toward donors directly impacts their ability to deliver on the mission. Andrew is a #1 Best Selling author, speaker, and nonprofit marketer. He’s helped raise more than $250 million for nonprofits. With more than 20 years of leadership experience, he currently advises nonprofit leaders, boards, and development teams through strategic consultation, coaching, and classroom instruction. Andrew is a Senior Vice President at Newport ONE and a frequent speaker at nonprofit industry events. https://andrewolsen.net/ https://andrewolsen.net/no-thank-you/ https://www.newportone.com/ https://andrewolsen.net/rainmaker-podcast/ ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Jun 2, 2020 • 38min
Javan Van Gronigen On Using Story To Deepen Donor Relationships
Javan Van Gronigen joins Gabe Cooper to talk about the power of story to bridge the gap between givers and the good you're making in our world, the importance of pivoting to think of donor cultivation less like a funnel and more like a network, and more. Javan is the Founder and Creative Director at Fifty & Fifty. When not directing the path of his creative team, he's driving strategy to roll out new solutions for the nonprofit world through web design. With previous professional experience as the Art Director for companies like Digitaria and Invisible Children, he founded Fifty & Fifty in 2009 to put nonprofit web design and branding on the same playing field as Fortune 500 brands. Javan and his wife Candice have sons named Sebastian and Graeme along with a brindle Boxer named Brutus...who is inadvertently (or advertently) the office mascot. https://www.linkedin.com/in/javanvangronigen/ https://fiftyandfifty.org/about/ ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

May 22, 2020 • 36min
Oli Bridge On Using Personalized Video To Grow Donor Relationships
Oli Bridge joins us to talk about the power of personalization, and how nonprofits are using personalized video to close the gap between givers and the good and increase giving. Oli heads up Bonjoro’s marketing team. He has worked in SaaS for the last 12 years - his first job was in Customer Success with a media startup, Gorkana, who made a successful exit to Cision for £25m during his time there. After starting and failing with his first solo venture, Oli joined Bonjoro in 2016, sold by the founder’s vision to grow Bonjoro into a global success and customer-centric company in the grain of Zappos. Oli spends his time thinking of new ways to spread the simple ethos of Bonjoro: automate processes, not relationships. https://www.linkedin.com/in/olibridge/ https://www.bonjoro.com/videofunnelplaybook ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

May 22, 2020 • 33min
Dawn Crawford On Nonprofit Communications & How To Connect Donors With Your Cause
Dawn Crawford joins us to share her insights on how nonprofits can craft communications that bridge the gap between donors and the cause, leading to increased connection and engagement. Dawn is the engine behind BC/DC Ideas, Dawn has dedicated her career to good. Before launching BC/DC Ideas in 2010, she earned her chops in 10+ years of communications leadership roles for public health, healthcare and youth-focused nonprofits. Working for nonprofits is Dawn’s dream job, and she loves that her 40+ hours a week make the world a better place. These days Dawn brings her considerable experience and expertise to helping elevate the nonprofit sector. Our team’s lead strategist, Dawn is often seen leading our IdeaStorms, penning communications plans, or checking in with clients. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

May 7, 2020 • 32min
Martin Leifield On What Makes A Tremendous Fundraiser
Martin Leifield joins us to share his insights and experience, while also highlighting the characteristics of an effective fundraiser and the GCC methodology that helps you cultivate deeper donor relationships. Martin would sit in his car rehearsing his ask with sweaty palms praying he wouldn’t get another rejection. Determined to master his craft he learned the power of embracing discomfort and through powerful human behavior techniques was able to raise over $500 Million for 3 organisations! Martin served as vice chancellor for university advancement at the University of Missouri–St. Louis for ten years. While there, he led a dramatic increase in fundraising, averaging $26.4 million per year. Prior to joining UMSL, Martin was associate vice president or university development at Saint Louis University where he led his team raising $158 million in 3 years. Raising money became his #1 passion and Martin has since been able to distill the art of fundraising into core fundamental principles and a clear formula that anyone can learn. http://www.martinleifeld.com/ ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Apr 29, 2020 • 37min
Sarah Olivieri On Vulnerability & Process To Thrive Through Change
Sarah Olivieri joins us to share lessons learned from over 15 years of nonprofit leadership, how vulnerability and respite help nonprofits thrive, and a simple, yet effective framework that prioritizes process and two-week sprint cycles to laborious strategic planning as fuel for improvement and growth. Sarah Olivieri is a nonprofit business strategist, #1 International Best Selling author, and former Executive Director. She has been featured on over 30 podcasts and is the creator of the Impact Method™ - a framework that helps nonprofits simplify their operations, build aligned teams, and make a bigger impact without getting overwhelmed or burning out. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Apr 28, 2020 • 32min
Barbara O'Reilly, CFRE On The New Norm & Thriving Through Uncertainty
Barbara O’Reilly, CFRE joins us to talk about the challenges facing nonprofit leaders today and what we should be focused on, how we must balance empathy and urgency in our messaging, and her approach to navigating through each stage of a crisis: the response (our current phase), recovery, and resilience building. Barbara brings to her clients more than twenty-five years of annual fund, major gifts, and campaign fundraising experience at major non-profit organizations including Harvard University, the National Trust for Historic Preservation, Oxford University in England, and the American Red Cross. Whether it was leading record-setting reunion classes, securing tens of millions of dollars from global corporations following some of the most devastating natural disasters around the world, or overseeing a team that grew donor engagement of major individual donors committed to historic preservation, Barbara understands that fundraising is much more than just raising money. It’s about enabling donors to realize their philanthropic dreams for issues that are most important to them and to be part of the change they want to see in the world. She serves as president of the Association of Fundraising Professionals (AFP) Washington DC Metro Chapter and as a former member of the Advisory Panel for Rogare, The Fundraising Think Tank in the U.K. Her firm, Windmill Hill Consulting, helps non-profit organizations of all sizes cut through the noise and develop a profitable fundraising strategy that focuses on the resources, skills and tactics they need to build more effective donor relationships and catapult their revenue. https://www.whillconsulting.com/bio https://www.linkedin.com/in/boreillywhc ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/. Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.


