Manage Smarter

C. Lee Smith and Audrey Strong
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Apr 21, 2024 • 25min

251: How to Create Lifelong Clients with Richard Weylman

Richard Weylman, author of 100 Proven Ways to Acquire and Keep Clients for Life, shares his insights on the importance of personalizing and humanizing every customer interaction. He discusses the role of AI in enhancing the customer experience and the need for companies to shift their focus from products to the customer experience and outcome. Weylman emphasizes the power of kindness, thoughtfulness, caring, and empathy in building strong customer relationships. He also shares his belief that a great customer experience can turn customers into advocates for the company.SHOW NOTES:Richard Weylman, at age 6, Richard was orphaned and lived in nineteen foster homes and attended eleven different schools. Rather than becoming victim of those circumstances he overcame them and has had remarkable business success including as an award-winning general sales managerof Rolls Royce to heading sales and marketing for the Robb Report- A Magazine for the Luxury Lifestyle from its inception until its record liquidity event. A Hall of Fame inducted Keynote speaker Richard has also been inducted into the Customer Experience Hall Of Fame for his legendary work helping brands engage with their customers and retain them. He is the author of two international bestsellers, the latest of which, The Power of Why: Breaking Out in a Competitive Marketplace is in seven languages and is also a CEO Reads bestseller. His next book 100 Proven Ways to Acquire and Keep Clients for Life is available on Amazon or your favorite bookstore. Finally, he is a Horatio- Alger nominee for his philanthropic work on behalf of orphans and widows.In this podcast for managers, Audrey, Lee and Richard discuss:  ·  What differentiates you with today’s customers with their experience·  Concrete examples of right from wrong in service levels·  Free or inexpensive ways to change your business deliverables to garner client loyalty· Why creating brand evangelists is critical to growing your business“Thoughtfulness, empathy, caring, and kindness are valuable relationship-building traits that no amount of competitor marketing dollars can defeat.”– Richard WeylmanBuild Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Richard Weylmanhttps://richardweylman.com/https://www.linkedin.com/in/richard-weylman-keynotespeaker/Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: AudreyStrong                                                                    ·         LinkedIn: C. Lee Smith  Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Apr 7, 2024 • 27min

250: Build Executive Presence and Step Into Your Power with Joel Garfinkle

Joel Garfinkle, executive coach and author of 'Executive Presence: Step into Your Power, Convey Confidence, and Lead with Conviction,' discusses the nine essential competencies that define executive presence. These include confidence, command, charisma, authority, decisiveness, boldness, influence, vocal expression, and clarity. Garfinkle explains how these traits are crucial for building credibility and advancing in leadership roles. Whether you're an emerging leader or a seasoned executive, mastering these competencies can significantly impact your career and organizational influence.SHOW NOTES:Joel Garfinkle has been an executive coach for 20+ years and is the author of 11 books, including “Executive Presence: Step Into Your Power, Convey Confidence, & Lead With Conviction." Joel is well-known as one of the most effective and innovative executive coaches in the country. His passion and energy is infectious,motivating and encouraging. He has a no-nonsense style in which he advises, challenges, provokes, guides and pushes his clients. Joel possesses great insight and knowledge, which he is able to convey clearly and with enthusiasm.In this podcast for managers, Audrey, Lee and Joel discuss:  ·   What is executive presence and how do I know if I have it or not?·   The 3x3Executive Presence Model·   Statistics that show lack of Executive Presence could stall your career trajectory·   Specific behavioral changes you can make to improve your presence“Too often leaders underestimate the importance of executive presence, potentially compromising their professional success. It matters. When 400 CEOs were asked how they choose next-level leaders, 89% of them said they looked for one critical trait—executive presence. As you rise in your organization, you’ll realize how much greater your executive presence must become.”– Joel Garfinkle Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Joel Garfinklehttps://garfinkleexecutivecoaching.com/https://www.linkedin.com/in/joelgarfinkle/https://www.facebook.com/garfinkleexecutivecoachingYouTube channel: https://www.youtube.com/@joelgarfinklehttps://twitter.com/JoelGarfinkleConnect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                    ·         LinkedIn: C.Lee Smith  Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Mar 24, 2024 • 24min

249: Overcoming Caveman Brain with Dr. Jean Oursler

Dr. Jean Oursler, also known as the Results Queen, is our guest in this episode. With a PhD in business psychology, she is considered one of the country's top business consultants. Dr. Oursler shares her insights on achieving business success through a results-oriented approach and the implementation of the Entrepreneur Operating System (EOS). She also introduces the concept of 'Caveman Brain' and discusses the role of confidence in leadership. As the author of 'Give Up Goals and Results Are Yours', she provides valuable advice for business owners and leaders.SHOW NOTES:With us today is Dr. Jean Oursler, otherwise known as the Results Queen!Dr. Jean has a Ph.D. in business psychology and is considered one of thecountry’s top business consultants, a top-rated speaker, and a world class business performance coach. She is the author of "Give up Goals and Results are Yours”. Dr. Jean works with entrepreneurs and their leadership teams to implement a comprehensive business management system called EOS which is designed to help organizations improve their performance, efficiency and profitability. EOS, which stands for Entrepreneurial Operating System, addresses the major frustrations that business owners and their leadership teams often experience. This includes improving organizational clarity, accountability, right people in the right seats, process efficiency and increased revenue.In this podcast for managers, Audrey, Lee and Jean discuss:  · What is Caveman Brain?· Why is having a sense of urgency killing your business?· The Entrepreneurial Operating System "Leading isn't easy and a lot of leaders make it up as they go - they don't have aroadmap. If leaders had a roadmap for the next 90 days of rocks, goals,priorities, etc. and they communicate it effectively, everyone could be workingin the same direction for the good of the whole..”– Dr. Jean Oursler  Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. Connect with Dr. Jean Oursler www.cavemanbrain.comhttps://www.eosworldwide.com/drjean-oursler Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                    ·         LinkedIn: C.Lee Smith  Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Mar 10, 2024 • 20min

248: Stop Your Saboteur Brain with Wendy Swire

Wendy Swire, an expert in executive and leadership coaching and author of 'Anytime Coaching', joins us to discuss the difference between a sage brain and a saboteur brain. She explains how to recognize when you're in saboteur mode and how to shift to sage mode. Wendy also shares the five sage powers: empathy, exploration, innovation, navigation, and activation. She offers advice on managing change and building mental fitness. Wendy's insights are based on over 20 years of expertise in leadership consulting and her unique background as a former Wall Street banker and trained diplomat.SHOW NOTES:Wendy Swire brings more than twenty years of expertise in executive and leadership coaching, organizational change management and leadership consulting. Working with Fortune 50 senior executives, as well as governmental and international organizations, Wendy specializes in teaching techniques for rewiring the brain to provide increased adaptability, resiliency and cognitive fitness. Her background as a former Wall Street Banker and training as a diplomat makes her uniquely qualified to coach a diverse list of clients, including global audiences and leaders at all levels.SPECIAL PAGE FOR LISTENERS TO TAKE SABOTEUR BRAIN ASSESSMENT FREE: https://swiresolutions.com/manage-smarter-podcast/In this podcast for managers, Audrey, Lee and Wendy discuss:  ·  What are Sage vs. Saboteur Brains?·  How to recognize the conversation you’re having with yourself? Are your conversations with yourself giving you your BEST self?· How to train your brain OUT of Saboteur Brain· Tips for sales managers to be better at coaching and developing sales staff out of negative self-talk"Everyone knows the health benefits of staying inshape through physical fitness, but most leaders ignore their mental fitnesswhich is equally important in their ability to be more adaptive and createsuccess through laser-focused results.”– Wendy Swire  Build Credibility and EffectiveLeadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. Connect with Wendy Swire www.swiresolutions.comhttps://twitter.com/wendyswire https://www.linkedin.com/in/wendy-sherwin-swire-ma-pcc-0286961/ Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                    ·         LinkedIn: C.Lee Smith   Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 25, 2024 • 23min

247: You're FIRED! Can Be a Career Booster with Stephanie Brown

Stephanie Brown, founder of Creative Career Level Up and author of 'Fired, Why Losing Your Job, is the best thing that can happen to you', shares her insights on how being fired can be a blessing in disguise and an opportunity for career development. She discusses strategies for career progression, overcoming imposter syndrome, and the importance of feedback and reflection for self-improvement.SHOW NOTES:Stephanie Brown is the Founder of Creative Career Level Up, a program that helps those in marketing, creative, and tech industries accelerate their careers and secure their next perfect role—along with a promotion and a salary increase. Stephanie has spent the last 15 years working in the marketing, creative and tech industries, and what makes her program stand out and a proven system is she used her 13 years’ experience working as a senior marketing executive at Nike (8 years in total) and Apple (5 years) to develop its curriculum. She’s been fired twice and took both opportunities to reframe her career. In this podcast for managers, Audrey, Lee and Stephanie discuss:  ·   How to take a different view of your career development ·   Her story about how getting fired can actually be a blessing·   How being fired and refocusing can by the driver for a total career makeover·   DO’S and DON’Ts of what to do after you’ve been fired·   How managers can create a culture of showing a clear career path for employees and for themselves"I had been let go and fired. My learning in terms of things that probably I didn’t do right is I tried to rush into the next job.”– Stephanie Brown Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C.Lee Smith every week as they dive into the aspects and concepts of goodbusiness management. From debunking sales myths to learning how to manage withand without measurements, you'll learn something new with every episode andwill be able to implement positive change far beyond sales.  Connect with Stephanie Brownhttps://www.creativecareerlab.com/https://www.linkedin.com/in/stephaniebrowncareercoach/ Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: AudreyStrong                                                                    ·         LinkedIn: C.Lee Smith   Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/   Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 11, 2024 • 23min

246: Mediation and Management with Luis Scott

Luis Scott, a respected attorney and consultant, shares his insights on the difference between a manager and a leader, how to develop a predictable business, the role of mediation in management, and when to involve a lawyer. He also discusses how to overcome low credibility in professions like law through continuous education.SHOW NOTES:Luis Scott is a respected attorney and consultant. He is the owner of Bader Scott Injury Lawyers and 8 Figure Firm Consulting, specializing in helping legal professionals optimize and grow their practices. Over his 20 years as a legal professional, he has been recognized by various legal organizations, and was managing partner of a successful law firm with almost 200 employees.In this podcast for managers, Audrey, Lee and Luis discuss:  ·Luis' three different categorizations of employees in large firms·Managing employees with large egos·Managing and mediating diametrically opposed employees·Luis’ advice on how to grow your business and differentiate yourself from competitors"If you want to be a really great manager and mediator you have to look at the facts over the emotions.”– Luis ScottBuild Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Luis Scotthttps://baderscott.com/about/attorneys/luis-scott/https://luisscottjr.com/https://www.linkedin.com/in/luis-scott-8ff/ Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: AudreyStrong                                                                    ·         LinkedIn: C.Lee Smith  Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 28, 2024 • 25min

245: Leveraging Virtual Assistants for Growth with Justin Nelson

Justin Nelson, founder and CEO of Sphere Rocket VA, shares his journey from overcoming addiction to building a leading virtual workforce company. Discover the top functions of virtual assistants, the impact of AI, and how small businesses can leverage VAs for growth.SHOW NOTES:Justin Nelson is the Founder and CEO of Sphere Rocket VA, an industry leading virtual workforce company. Since 2020 Sphere Rocket has placed more than 5,000 virtual assistants, serving 1500+ growing small businesses. Justin began in real estate at age 17, running marketing, lead generation, and inside sales campaigns.After getting licensed, he quickly became a top producing agent, generating$320,000 in gross commissions his first year using social media and marketinggrowth hacks. In 2019 Justin started coaching new and veteran agents to createleverage in their businesses through social media, hyper growth strategies, andeventually virtual assistants. The need for a service to help small business owners hire and effectively utilize virtual workers quickly became apparent, and Sphere Rocket was born. Justin says he’s overcome addiction, depression, and anxiety along his entrepreneurial journey In leadership.  In this podcast for managers, Audrey, Lee and Justin discuss:  ·   How he overcame addiction, depression and anxiety to find entrepreneurship.·   How to create leverage through social media, hyper growth strategies and virtual assistants.·   Time spent managing a virtual assistant to get  the most ROI out of having one.·   How to use virtual assistants to push your social media posts out and look for warm leads for prospecting and referrals, and set up systems where they work for you full-time online, no matter where they are located."I have a unique perspective as a young entrepreneur, overcoming the pitfalls of success, and the journey of bootstrapping 8 figure companies.”– Justin Nelson Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.   Connect with Justin Nelsonhttp://sphererocketva.com/https://www.facebook.com/justinnelson76 Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                    ·         LinkedIn: C.Lee Smith   Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/   Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 14, 2024 • 27min

244: Performance Science for Business with Dr. Carla Fowler

Dr. Carla Fowleris an MD PhD and elite executive coach. For the last decade, she has been asecret weapon for scores of CEOs, entrepreneurs, and other senior leaders.Carla’s unique approach combines the latest research from performance sciencewith timeless best practices to help top performers level up and achieve theirgoals.In this podcast for managers, Audrey, Lee and Carla discuss:  ·   Performance Science—how is it defined and measured?·   Mental Clarity—Why do leaders need it and how does a person get it?·   Dr. Fowler’s 3 elements of performance science ·   Why embracing uncertainty will push your leadership performance to higher levels"People are always looking for the "hack" or silver bullet as a shortcut to highperformance. There are always great tips/hacks out there... but I've found thatan important piece of high performance is not just getting a certain set ofresults, but also that the path you take to get those results is important todeveloping your foundation as a performer.”– Carla Fowler Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Carla Fowler https://www.thaxa.com/https://twitter.com/DrCarlaFowlerhttps://www.linkedin.com/in/carla-fowler/  Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: AudreyStrong                                                                    ·         LinkedIn: C.Lee Smith   Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 31, 2023 • 25min

243: Building High-Trust Teams with David Horsager (Encore)

David Horsager, CEO of the TrustEdge Leadership Institute and author of 'The Trust Edge,' discusses the pivotal role of trust in leadership and organizational success. Learn how trust influences retention, engagement, and performance, and discover practical strategies to build and sustain trust within your team.SHOW NOTES:David Horsager, MA, CSP, CPAE is the CEO of Trust Edge Leadership Institute, Trust Expert in Residence at High Point University and The Wall Street Journal best-selling author of The Trust Edge, The Daily Edge, and Trusted Leader. He is also a podcaster, creator of the Enterprise Trust Index™, and director of one of the nation’s foremost trust studies, The Trust Outlook. ® Horsager has advised leaders and delivered life-changing presentations on six continents, with audiences ranging from Delta, FedEx, and Toyota to the New York Yankees, MIT and the Department of Homeland Security. His work has been featured in prominent media such as Harvard Business Review, Forbes, and MSNBC. Through speaking, training, consulting, and coaching, David and his team at Trust Edge Leadership Institute make it their mission to develop trusted leaders and organizations. With his trademark 8 Pillar Framework, David breaks trust down into tangible steps that can be leveraged right away to build a high-trust culture— because high-trust leaders and organizations bring out the best in their people and get measurable results.In this podcast for managers, Audrey, Lee and David discuss:   Building Trust in Leadership: Trust is the foundation of effective leadership. Leaders who prioritize trust can foster better team collaboration and drive organizational success. The Trust Edge Model: David introduces the Trust Edge model, which outlines eight pillars of trust. These pillars include clarity, compassion, character, competency, commitment, connection, contribution, and consistency. Improving Employee Engagement: High levels of trust within an organization lead to improved employee engagement. Engaged employees are more productive, innovative, and committed to their roles. Trust and Customer Loyalty: Trust is crucial for building long-term customer relationships. Companies that are trusted by their customers see higher levels of loyalty and repeat business. Measuring Trust: David emphasizes the importance of measuring trust within an organization. Using tools and surveys to assess trust levels can help identify areas for improvement and track progress over time. "Leaders don’t realize that a lack of trust is their biggest expense. They often don't see how a lack of trust affects EVERY aspect of the business!”– David Horsager  Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with David Horsagerhttps://www.linkedin.com/in/dhorsager/https://trustedge.com/http://www.davidhorsager.com/ Connect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                   ·         LinkedIn: C. Lee Smith  Connect with SalesFuel·         Twitter: @SalesFuel ·         Website: http://salesfuel.com/ ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 17, 2023 • 26min

242: Overcoming Stress, Anxiety and Burnout with Victoria Albina (Encore)

Maria Victoria Albina (she/they) is a Master Certified Somatic Life Coach, UCSF-trained Family Nurse Practitioner and Breathwork Meditation Guide with a passion for helping humans socialized as women realize that they are their own best healers by reconnecting with their bodies and minds, so they can break free from codependency, perfectionism and people-pleasing and reclaim their joy. She is the host of the Feminist Wellness Podcast, holds a Masters degree in Public Health from Boston University School of Public Health and a BA in Latin American Studies from Oberlin College. Victoria has been working in health & wellness for over 20 years and lives on occupied Munsee Lenape territory in New York’s Hudson Valley.FREE MEDITATIONS FOR MANAGE SMARTER LISTENERS: victoriaalbina.com/salesfuelIn this podcast for managers, Audrey, Lee and Victoria discuss: -Signs and signals leaders should look for indicating they aren’t well-Why people pleasing and likability are a recipe for bad health for leaders-How past traumas play out in bad health today-A calming exercise to use at work to reset your nervous system and re-center yourself"The number 1 mistake managers make is Ignoring signals from their bodies that are telling them they are overstressed or overworked. They do this to be productive and to continue being seen as high performers..”– Victoria AlbinaBuild Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Victoria Albina    ·        Website·        Instagram: @victoriaalbinawellness·        Podcast: Feminist Wellness·        Facebook·        LinkedInConnect with Manage Smarter Hosts·         Website: ManageSmarter.com ·         LinkedIn: Audrey Strong                                                                   ·         LinkedIn: C. Lee Smith  Connect with SalesFuel ·         Website: http://salesfuel.com/ ·         Twitter: @SalesFuel ·         Facebook: https://www.facebook.com/salesfuel/   Learn more about your ad choices. Visit megaphone.fm/adchoices

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