AI Marketing

Nikki Brown is a content strategist with Melrose PR in Los Angeles. Today we’re going to talk about How blockchain technology can transform the entertainment industry and media landscape.  Questions Asked:  What’s going on in the world of Blockchain and crypto PR? So why does the entertainment industry need the blockchain? If I were in the entertainment industry, I’d be worried about a decentralized blockchain stealing my digital assets and putting them on the blockchain. Like Netflix for the blockchain. I mean, how would they stop that? How will the blockchain change the media landscape? What are your clients asking you to do? What’s the most interesting crypto project you’re working on? How can blockchain companies use marketing and PR to increase their token prices? What are your clients struggling with? When should blockchain / crypto companies engage PR? IN 100 words or less, if you could invest a fictional $100,000 in one or two cryptos, what would they be and why? Not sure about what I would invest in, but some projects I find interesting are: -Breaker's p2p film distribution platform -Brave Browser -Steemit -Blockchains LLC's digital ecosystem in Reno, NV Key Takeaway: UP ON THE GLASS, the feature dramatic-thriller I produced and co-wrote: http://upontheglass.com/ Melrose PR, for crypto and blockchain projects seeking a communications partner: https://www.melrosepr.com/

Yuri Cataldo and Steve Good are hosts of the Coin Chat podcast and authors of the upcoming book, “Be Left Behind” – today we are going to talk about the crypto curious and how to get started in Crypto if you’re a crypto newbie.   IN 100 words or less, if you could invest a fictional $100,000 in one or two cryptos, what would they be and why? Yuri 50% in Bitcoin 50% Binance Coin BNB Steve Good 50% Bitcoin 25% Electroneum 25% Binance   Key Takeaway: Our Book, coming out 7 November, pre-sales to start in October https://beleftbehind.com/   Bios Steve Good Steve Good is the host of The Coin Chat and is a digital strategist who travels the globe raising awareness and adoption in cryptocurrency. He spent more than 20 years in Financial Services and Technology as a Management Consultant and Client Account Manager at Deloitte and Infosys before dedicating his time to cryptocurrency. He is an accomplished entrepreneur with board level experience, a public figure, keynote speaker, and has been featured in numerous articles including BuzzFeed. He currently resides in London, UK with his family. Maybe Theta Token streaming gaming company   Yuri Cataldo Yuri Cataldo is the co-host of The Coin Chat and advises companies on PR, marketing, and media strategy. Named one of the 40 under 40 business leaders he is an award-winning Yale-trained designer with credits on Broadway. He founded the 3X international award-winning bottled water company IndigoH2O and has been featured in various media outlets including INC, Forbes, and The Boston Globe. He is a guest lecturer at Yale, Tufts, Princeton, Stanford, and conferences about art, entrepreneurship, and innovation. He currently lives in Boston, MA.

Joel Comm is the most underrated guy I know and one of the best guys I know. He is a NY Times bestselling author, a marketing and crypto influencer, blah de blah blah. What’s important to understand is he’s a really curious guy who literally started one of the most popular crypto podcasts based off knowing nothing about it. Not many people I know have the cajoles to do that. IN 100 words or less, if you could invest a fictional $100,000 in one or two cryptos, what would they be and why? Bitcoin Ket Takeaway  Even if you don’t know a thing about Cryptocurrency or the blockchain and you don’t care to, listen to the Bad Crypto Podcast for laughs and entertainment. There’s no shortage of that in the industry. https://badcryptopodcast.com/ Bio:  Joel Comm is New York Times bestselling author, blockchain enthusiast, podcast host, professional keynote speaker, social media marketing strategist, live video expert, technologist, brand influencer, futurist and eternal 12-year old. With over two decades of experience harnessing the power of the web, publishing, social media and mobile applications to expand reach and engage in active relationship marketing, Joel is a sought-after public speaker who leaves his audiences inspired, entertained, and armed with strategic tools to create highly effective new media campaigns. His latest project is as co-host of The Bad Crypto Podcast, a top cryptocurrency show making the future of digital payments easy to understand.

Chris Finch stops by to discuss AI in Healthcare and Pharma. Jump to:  2:00 How did you convince healthcare companies to try AI? 5:35 What about the lawsuits? 7:05 What were the roadblocks to getting AI approved at pharmaceutical companies? 10:25 Words of advice for healthcare and pharma companies to deploy chatbots? 17:58 Where are things headed in Healthcare AI and chatbots? Social Media: @earthware   IN 100 words or less, what is your chatbot or AI Voice app and why? Bablyon Health in the UK – developed an AI application to triage parents through symptoms BIO:

Jim Cochrane is a well-known business advisor. In this episode, Jim explains how he uses Facebook Messenger bots to drive massive engagement and sales.  Key points: 2:30 Why do you have a site named SilentJim.com – Gumball machines? 5:01 Why did Jim decide to use Messenger bots? 8:40 Compelling content will give you 90%+ open rates 11:20 How Jim gets subscribers on their Messenger Bot list 13:20 Going Live on Facebook is a great self-boosting strategy 15:15 What Jim does to get additional information from people on Chatbots 19:10 What he does with Facebook ads and ecommerce chatbots to grow his audience 19:50 Jim’s strategy for deploying ecommerce chatbots   20:30 The video Jim created that drove millions of views 22:08 The two metrics Jim looks at to determine content success 26:16 What does Jim tell skeptics about Facebook Messenger?   What is your favorite chatbot, AI Voice app or AI Solution?  http://ManyChat.com Find Mark Fidelman www.fanaticsmedia.com @markfidelman Twitter and Instagram  @fanaticsmedia Twitter and Instagram  Facebook: www.facebook.com/fanaticsmedia LinkedIn: http://www.linkedin.com/in/fidelman Jim Cockrum is leading the way guiding his 50,000+ member entrepreneur group on a mission to change the way the world does business. A revered business advisor, Jim is ranked highly among the most trusted Internet Marketers in the world (among hundreds of ‘experts’ his name keeps showing up on top) according to the 40,000 voting members of an independent watch dog service. His mentoring focus is to assist those who have an entrepreneurial heart and help them build sustainable income streams online - and it's working! Join thousands of successful entrepreneurs who have learned to launch or grow thriving online businesses using cutting-edge, exciting strategies for Amazon FBA, eBay, self-publishing, online marketing and other proven online strategies as taught by author Jim Cockrum just simply listening to his free podcast and utilizing the lessons there. As arguably the all time best-selling author in the world on the topic of online business success, Jim's recently updated "Silent Sales Machine" book has been the cornerstone tool launching countless success stories. Silent Sales Machine Radio teaches the principles from his book and is for anyone who is looking to build or start an online business the RIGHT way with advice from one of the most trusted names in online market. Join him at https://SilentJim.com

Jamie McCann has No AI experience – so I decided to ask Jamie why he hasn’t used it. His responses will surprise you, but they are similar to how most executives react to AI. While AI won’t replace AI, there are some cases will It replace human beings. Jamie defends human talent while I suggest areas where AI will replace human beings. Who is right? IN 100 words or less, what is your chatbot or AI Voice app and why? Alexa Where can the audience find out more? Guest – Talentfoot executive recruiting specialties  Mark – Explore the Fanatics Media chatbot on Facebook marketing.  https://m.me/fanaticsmedia?ref=w6471331 Bio: I'm a 20+ year veteran executive recruiter in the advertising/marketing niche. This comes on the heels over a decade in Client Services at FCB and Bozell.

Today's young consumer's aren't looking at ads. They are engaging on social media and chatbots. Find out what you need to do to reach them effectively. Guest: Mary has been nicknamed the “ChatBotMom” by her Messenger Marketing community, and her innovative development of chatbot copywriting has helped her students and clients sell millions in products, services and online courses.  (4:20) Why chatbots? (5:23) Why you can’t reach today’s youth with ads (7:20) Chatbots will soon work with WhatsApp Instagram and Facebook (8:15) Why copy is important for chatbots (10:40) To admit it’s a bot or not (11:15) Why your bot should adopt a persona (20:52) How do you drive traffic to your bots? (25:29) Webinar chatbots: why it only takes 2.8 times of engagement to close (30:17) What challenges do you have with Chatbots? (32:15) How to get Facebook messenger subscribers IN 100 words or less, what is your chatbot or AI Voice app and why? Sephora bot – makeup bot Where can the audience find out more? Guest – books, Seth Godin’s “This is Marketing” and Mark Schaeffer’s “Marketing Rebellion” Convert long, story emails into interactive chat conversations to help your bot engage with subscribers and convert. My course Chatbot Conversion Catalyst teaches exactly how to do this. Chatbotmom.com or messengerfunnels.com see Meffy – conversion rate email list bot Mark – Explore the Fanatics Media chatbot on Facebook marketing.  https://m.me/fanaticsmedia?ref=w6471331

In this episode of AI Marketing, I’m talking with Chad Burmeister of ScaleX.ai who shares a proven methodology for 2-3X conversion rates from lead to opportunities. Deep down, every sales manager out there knows that having a highly converting plan for winning new business is crucial to success, but most are keeping their fingers crossed that they’ll be able to get by on older, traditional methods. Chad is here today to share exactly how he does this. (2:50) AI helps salespeople comply with the right messages and content (3:29) How to train the AI to avoid getting the messaging wrong (4:50) Training AI bots for scale (5:25) What does ScaleX do? (7:58) If you deploy AI for email, things get interesting fast   (9:20) How this company gets 300 prospective touches a day with AI (9:48) Use case for AI leads (13:20) Why the market is going to AI Assisted sales and not human replacement (16:27) Which company is doing AI best? (19:20) Mark summarizes interview IN 100 words or less, what is your chatbot or AI Voice app and why? ScaleX.ai What company are doing it best? Discover.org the best data Chorus.ai Where can the audience find out more? Guest – AI For Sales Book featuring DiscoverOrg, Chorus and 20 companies that use AI in their products. Follows the Vendor Neutral categories.. will be on Amazon.  Mark – Explore the Fanatics Media chatbot on Facebook marketing.  https://m.me/fanaticsmedia?ref=w6471331   BIO The thing I'm most passionate about - helping sales professionals get to the top 10% of the pack consistently so that they can realize their dreams and desires! ScaleX.ai delivers Sales Acceleration as a Service. BDR.ai delivers sales technology that 10X's a BDRs outbound. SDR.ai delivers sales technology that will 2-3X conversion rates from lead to opportunity. I was the Founding Chapter President of the AA-ISP Silicon Valley Chapter and Colorado Chapter President. I was voted Top 25 Most Influential Inside Sales Professional by the AA-ISP 10 years in a row (2009 - 2019). I also helped launch the Denver Enterprise Sales Forum with Mark Birch in early 2016.

Mark Marcelletti is an experienced sales professional that is using Artificial Intelligence to help salespeople fill their pipeline and close more deals. He’s going to walk us through how he does that and share his successes and failures. Key Discussion Points: (2:45) Why the days of brute force selling are over (4:58) The importance of Hyper-personalization (7:20) How does the AI work to increase sales pipelines (8:55) How do you integrate AI into the solution? (10:50) What are the time or cost savings for this new approach? (14:30) What other AI solutions do you recommend for sales? (17:20) A big human resource savings benefit (18:12) Are these AI-enhanced solutions a big competitive advantage? (22:30) How does the AI actually work   IN 100 words or less, what is your chatbot or AI Voice app and why? everstring.com Where can the audience find out more? Guest – Key call-to-action will be to connect with me on LinkedIn. I prefer to educate, rather than promote. https://www.linkedin.com/in/markmarcelletti/ Mark – explore our chatbot on Facebook marketing.  https://m.me/fanaticsmedia?ref=w6471331     BIO: Mark Marcelletti is the founder and CEO of 7 Figure Automation - a sales development agency that uses AI to help technology companies fill their sales pipeline and close more deals. Mark has 15 years of sales experience across telemarketing, email marketing and social selling. And he's spent over $1M the past 6 years testing the best sales processes and technologies to find out what works. Mark is a true sales engineer and during this episode we'll be digging in to how he helps companies "right-size" their people, process and technology for faster business development.

In this episode, we’re going to discuss how Marketers can use Conversation Intelligence to convert conversations into sales. Our guest today is Natalie Severino, who is VP of Marketing at Chorus.ai What is conversation intelligence? An emerging technology, conversational artificial intelligence (AI), uses messaging apps, speech-based assistants (like advanced IVR) using natural language, and chatbots to automate communications and deliver personalized customer experiences Key Audio Time Stamps:  (1:57) What is conversation intelligence? (6:01) Sales and marketing benefits to conversation marketing (8:35) How does conversation marketing help the Marketing dept? (12:12) Conversational intelligence versus conversation intelligence (15:20) What kind of training is required to train the AI? (18:30) An example of a company that has done conversation intelligence well (22:22) Why aren’t there more companies using AI in Marketing? (23:01) When does Natalie think AI will be in every sales and marketing team? (24:40) What Mark believes is going to happen with AI and conversation intelligence Show Notes:  Favorite AI Solution: Chorus.ai . Mark – explore our chatbot on Facebook marketing.  https://m.me/fanaticsmedia?ref=w6471331 BIO: Natalie Severino is the VP of Marketing for Chorus.ai., the #1 Conversation Intelligence platform for high-growth sales teams. Passionate about elevating the craft of Sales and helping B2B sales professionals win more, Natalie enjoys writing and speaking about sales technologies and trends. Natalie joined Chorus after more than 25 years at leading technology companies like Intuit, Logitech, Trend Micro and ClearSlide. She oversees all of marketing and sales development for Chorus, including product marketing, demand generation and communications. Chorus.ai, for example, offers a conversation intelligence platform that records, transcribes, and analyzes business conversations in real time to coach reps on how to become top performers.