Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

In this podcast episode, we discuss the advantages of Shopify's Checkout Extensibility, what it is, why it's important. Our featured guest on the show is Kyle Truong, founder of keylayapps.com.On the Show Today, You’ll Learn:Why is the checkout process crucial for e-commerce conversionsWhat recent changes has Shopify made to its checkout systemWhat UI components can be added to optimize the checkout pageWhat's the implementation process for adding extensions to the checkout pageWhat's the significance of using Shopify's infrastructure for checkout customizationsWhat impact can adding cross-sells have on average order values during checkoutLinks & ResourcesWebsite: https://apps.shopify.com/checkout-buddyLinkedIn: https://www.linkedin.com/in/kyle-truong/Twitter: https://twitter.com/checkout_buddyGet access to more free resources by visiting the podcast episode page atbit.ly/45EC0rBEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss the future of the Internet & AI. Featured guest on the show is Jared Mintzlaff, CEO at niftybridge.io.On the Show Today, You’ll Learn:How AI Is Reshaping E-commerce Accessibility and CompetitionChallenges and Advantages Introduced by AI for E-commerce BusinessesEnhancing Storytelling and Brand Differentiation Through AIThe Significance of Offering Customers a Stake in Your Brand via Digital AssetsHow Ownership Enhances the Customer-Brand Relationship for Long-Term LoyaltyThe Impact of Ownership-Based Loyalty on Customer Engagement and AdvocacyLinks & ResourcesWebsite: https://www.niftybridge.com/Shopify App Store: https://apps.shopify.com/niftybridgeLinkedIn: https://www.linkedin.com/company/niftybridge/Twitter: https://twitter.com/niftybridge_Get access to more free resources by visiting the podcast episode page atbit.ly/3OWjMvXEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss the top five data challenges plaguing e-commerce brands and how you can overcome them. Our featured guest on the show is Feifan Wang, CEO of SourceMedium.comOn the Show Today, You’ll Learn:Challenges Brands Face in Data ManagementUnderstanding Data Quality and Key CriteriaLimitations of Google Analytics for Larger MerchantsThe Impact of Data Accuracy, Breadth, and Depth on Data RichnessStrategies to Overcome Data-related ChallengesSignificance of Data Culture and Its Role in Brand SuccessEffective Techniques for Visualizing Complex DataLinks & ResourcesFree Slack Sales Report for Shopify: https://www.sourcemedium.com/shopify-appWebsite: https://www.sourcemedium.com/LinkedIn: https://www.linkedin.com/in/feifanwang/LinkedIn: https://www.linkedin.com/company/sourcemedium/Get access to more free resources by visiting the podcast episode page atbit.ly/447r8RMEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast epsiode we discuss the future of Direct-To-Customer (DTC) shipping. Featured guest on the show is Izzy Rosenzweig, CEO of Portless.com.On the Show Today, You’ll Learn:What are the challenges of shipping products from Southeast Asia to customers?How does product quality from China compare to its perception?What's the strategy to optimize cashflow for DTC brands?How can brands overcome delays with traditional container shipping?How does international market expansion become simpler for DTC brands?What solutions exist for clear communication with Chinese suppliers?What role does inventory management play in improving sales agility?Links & ResourcesWebsite: https://www.portless.co/LinkedIn: https://www.linkedin.com/in/izzy-rosenzweig-13653846/Twitter: https://twitter.com/IzzyRosenzweigGet access to more free resources by visiting the podcast episode page atbit.ly/47qshGMEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode we discuss how to build the perfect customer journey. Special guest on the show is Amanda Elam, Chief Marketing Officer of Bloomreach.com.On the Show Today, You’ll Learn:What defines a personalized customer journey and its importance?How can marketers tailor experiences to individual customer needs?Which integrations and data sources can enhance marketing efforts?How can marketers optimize cross-channel campaigns for better results?What insights can marketers gain from data-driven customer engagement?How does personalized marketing impact overall customer satisfaction?Links & ResourcesWebsite: https://www.bloomreach.com/LinkedIn: https://www.linkedin.com/in/aelam/Twitter: https://twitter.com/amandajelamGet access to more free resources by visiting the podcast episode page atbit.ly/3QszAryEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we discuss customer retention strategies that are revolutionizing the loyalty and rewards space. Our guest on the show is Hemant Purswani, Co-founder, and CTO at appstle.com.On the Show Today, You’ll Learn:How does loyalty differ from other customer retention strategies?What is the main approach of the loyalty program to retain customers?How does the loyalty program integrate with other apps?What are some examples of successful businesses using the loyalty program?In which types of businesses do reward points and loyalty programs work well?What are effective ways to promote a loyalty program?Links & ResourcesWebsite: https://appstle.com/Shopify App Store: https://apps.shopify.com/partners/appstleLinkedIn: https://www.linkedin.com/company/appstle/Twitter: https://twitter.com/appstleincGet access to more free resources by visiting the podcast episode page atbit.ly/3O9MV5aEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we discuss how you can use Shopify sections, Metafields, and MetaObjects to supercharge your Shopify theme. Our guest on the show is Trudy MacNabb, Co-founder of Up at Five & design-packs.comOn the Show Today, You’ll Learn:What are Shopify sections, and how do they differ from traditional landing page builders?How do merchants pick the right sections for their store and what are the most common ones?What type of customers benefit from pre-configured sections?What is a common mistake people make when using sections in their theme?How can sections help boost the features and user experience in a Shopify store?Links & ResourcesWebsite: https://design-packs.com/LinkedIn: https://www.linkedin.com/in/trudy-macnabb-7b19104a/Twitter: https://twitter.com/dear_trudenceInstagram: https://www.instagram.com/deartrudence/Get access to more free resources by visiting the podcast episode page atbit.ly/3rQoKRUEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Customer loyalty, brand awareness, and customer retention are the topics of discussion in this episode of the Ecommerce Coffee Break Podcast, featuring Phillip Akhzar, Founder and CEO of Arka.com, as the guest.On the Show Today, You’ll Learn:How does packaging impact customers' first impression?What packaging aspects are often overlooked by merchants?How does packaging affect a company's branding and marketing?Can conflicting packaging affect product perception?How can businesses promote sustainability in packaging?Links & ResourcesWebsite: https://www.arka.com/Course: https://www.shopify.com/learn/course/introduction-to-packaging-your-productsLinkedIn: https://www.linkedin.com/in/phillip-akhzar-89612315/Instagram: https://www.instagram.com/arkapackaging/Get access to more free resources by visiting the podcast episode page atbit.ly/3KcbeycEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Tune in to explore the significance of having all your ecommerce, marketing, and finance data centralized. Our guest, Thomas Gleeson, co-founder of StoreHero, shares valuable insights on the subject.On the Show Today, You’ll Learn:How can multiple dashboards become a problem for merchantsWhat is the key question for businesses to determine their profitabilityWhy do many merchants struggle to determine profitability with their current dashboardsWhat additional costs are not accounted for in platforms like Shopify and Google AnalyticsHow often do users receive P&L reportsLinks & ResourcesWebsite: https://storehero.ai/LinkedIn: https://www.linkedin.com/in/thomas-gleeson-74255b96/Twitter: https://twitter.com/StoreHeroAppInstagram: https://www.instagram.com/storeheroapp/Get access to more free resources by visiting the podcast episode page atbit.ly/3rLDEsHEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

This episode of the Ecommerce Coffee Break Podcast features a conversation with Garry Egan, founder of InterLinks. We discuss the user experience benefits of creating site-wide keyword and text links.On the Show Today, You’ll Learn:What are the three main goals of an SEO effortHow to select the right keywords for a product detail pageHow do inbound links benefit SEOWhy should product detail pages avoid external links like social media buttonsWhat challenges do bigger stores face regarding linking thousands of SKUs togetherLinks & ResourcesWebsite: https://getinterlinks.com/Shopify App Store: https://apps.shopify.com/interlinksLinkedIn: https://www.linkedin.com/in/garryegan/Get access to more free resources by visiting the podcast episode page atbit.ly/46SYSVzEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/