Embodied CEO

In today’s episode, we're diving into the three layers of the Not For Lazy Marketers process and how they contribute to your overall marketing strategy. Every business should have these three layers in their marketing strategy! They work together harmoniously, allowing you to build an engaged audience, generate leads, and ultimately increase sales. While the execution of each layer will vary, the principles remain consistent. Listen in to find out exactly what these 3 layers are, how to implement them into your business and see your marketing thrive! _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

It's been a while since we have discussed this specific ad strategy, but it's such an essential part of what we do for our clients and my own ads. Today, I want to dive deep into visibility ads. This ad strategy holds tremendous importance for your overall marketing efforts, and the best part is that you can start implementing it in just two days, even if you're new to running ads or haven't completed your funnel or strategy yet.  Too often, I see entrepreneurs and content creators spend countless hours creating content, only to post it on social media and hope for the best. Unfortunately, that approach can take years to gain traction due to the way algorithms work. Visibility ads change the game by multiplying your reach by tenfold or even twentyfold in just one day…and I practice what I preach. I've been running visibility ads every day for the past five years because they work. They're an essential part of my marketing strategy, and I encourage you to embrace them too. Tune in now to learn why these ads are an important layer of your overall strategy. _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

We've had a phenomenal few weeks with numerous client wins, tremendous momentum, and high satisfaction and retention rates. Today, I want to share the key themes that have emerged from our success stories. In this episode, we're going to dive into two powerful strategies that can greatly impact your marketing success – messaging and combining live launches with an evergreen strategy.  These strategies may appear simple, but they have proven to be game-changers. Listen in to learn how these two strategies can have a huge impact on marketing success; then take a step back and consider whether there are opportunities to improve your messaging, offer positioning, ad copy, creative angles, and audience connection.  _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter    Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com  

In today’s episode, I’m discussing three crucial elements that are often missing from most businesses' marketing strategies today. This topic has been inspired by the incredible success my team and I have been experiencing recently. Our clients are thrilled with the momentum we're generating, and the positive feedback from both Essential and Elite levels is pouring in. This made me reflect on what we bring to the table that many businesses seem to overlook, which leads to such a significant impact on their marketing strategies. These three elements - long-term and short-term vision, refining your messaging, and updating your "wrapping paper" - when integrated into your marketing strategy, can drive extraordinary results for your business. So, let's dive deeper into each of these aspects and discover how they can transform your marketing approach and take your business to new heights. _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

For today’s episode, I’ll be diving into two key resources you can leverage to grow your business: time and money.  As we find ourselves approaching the halfway point of the year, it’s the perfect time to assess our progress toward our annual goals. Are we on track? Are we experiencing the growth we anticipated? These questions often lead us to reflect on how we’re utilizing our resources.  Throughout the episode, I’ll explore how the allocation of resources can vary depending on the stage of your business. I’ll also address the question of when to invest in paid ads and the importance of understanding your ideal customer and crafting a compelling offer.  I cannot emphasize enough the need to have realistic expectations and avoid making investments that could potentially jeopardize your business’s financial stability. Remember, every decision, even those that don’t go as planned, is an opportunity for growth and learning. Let’s dive in and discover how you can strategically leverage your resources to grow your business! _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

Marketing can sometimes feel complicated, but in reality, it boils down to a few key factors that impact your success. In today’s episode, I address the challenge of converting leads into sales and provide insights on what might be causing the issue.  Marketing is an ever-evolving process that requires constant refinement and adaptation. As your audience and the industry changes, so should your offer and messaging. By staying attuned to your audience’s needs and making necessary shifts, you can create a dream offer that resonates with them and achieves outstanding results.  Tune is as I delve deeper into these factors and explore how you can overcome the challenge of getting leads without making sales, while also unraveling the simplicity behind effective marketing strategies.  _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

As entrepreneurs, we often face the challenge of dealing with a summer slowdown in revenue while still shouldering ongoing expenses. In today’s episode, I’ll be sharing five steps you can take to make a successful summer marketing strategy. By implementing these steps, you’ll be well-positioned to overcome the summer slump and seize the opportunities that arise during this time.  Your business cannot afford to slow down entirely if you aim for continuous growth. Listen in as I dive into each part and explore how to create a successful summer marketing strategy. _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

In today’s episode, I’m discussing a strategy that is crucial for success in marketing and business: the ability to pivot and adjust on the fly. Many of us crave structure and predictability in our businesses. We meticulously plan our strategies, create to-do lists, and expect everything to go accordingly. However, the reality is that things don’t always work out as we envision. There’s a level of unpredictability when it comes to how people will respond to our marketing efforts, especially if we are trying something new. This is where the ability to pivot and adapt becomes essential. Throughout this episode, we’ll explore real-life examples and discuss how to incorporate the ability to pivot into your business and marketing strategies. If you’re ready to discover the most important strategy in your business and marketing, listen in. Let’s embrace the uncertainty and unlock new levels of success!  _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

In today's episode, I am thrilled to share with you some valuable insights on how to maximize your business potential during the summer months.  During the summer, it's crucial to stay connected with your audience and understand their evolving needs. By embracing these seasonal shifts, you can leverage them to your advantage. This episode is packed with three high-level strategies that will not only keep your business running smoothly but also ensure effective communication with your audience, even while you're enjoying some well-deserved time off. I'll be diving deep into these strategies, providing you with practical tips and techniques to tailor your content, marketing, and lead generation efforts to meet the unique demands of your audience during the summer season. Listen in if you’re eager to learn more and hear some tips to help you create your own marketing strategy for the summer. _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com

Today, I’m diving into traits that all successful entrepreneurs possess. Throughout the interviews I conducted last week with some of our most successful clients, I noticed a recurring theme. These entrepreneurs all shared five key traits that have played a significant role in their success, and I believe they can do the same for you.  Throughout this episode, we'll explore these traits in more detail and discuss how you can incorporate them into your own entrepreneurial journey.  Remember, success is not reserved for a select few—it's attainable for anyone willing to embody these traits and put in the necessary work. So, tune in to discover how you can cultivate these traits to unlock your full potential as an entrepreneur! _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com