Lab Coat Agents Podcast

During this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer speaks with Tony Giordano, a national speaker, author, and coach about moving from online presence to online influence. Tony is passionate about helping agents stay relevant today, tomorrow, and well into the future by understanding how to connect with social media. This conversation will change how you approach marketing yourself online.   Episode Highlights:  Tony shares how he entered the real estate business. He made his first million in the mortgage business at age 26. This business completely changed his life. Anything that has to do with the housing economy has no limit except yourself. He lost everything in the 2008-2009 crash. Within 30 days of becoming an agent he received a life-changing referral. Tony is online and he knows how to market himself. Do we market ourselves to our community? Are we giving back? Tony engaged Facebook and Instagram very early on. He Googled all the biggest agents in his surrounding area. For every 20 that he Googled, 19/20 had gorgeous websites.  These websites told stories. Websites get listings. Websites are the modern-day first impression. The majority of sales people are being taught online brand awareness, social media marketing, online lead generation by technology professionals. He gives examples of how technology professionals give misguided advice on how to use social media. In addition to your Facebook business page, a real estate agent or a salesperson from any industry, should have a minimum of 2,000 friends on their personal friend page of Facebook also. Be careful who you’re learning from. Are your mentors still in the trenches doing and seeing what used to work and now what works better? Social media is a 365 day-a-year drip campaign. Social media networks are the place to build relationships today. Tony blocks time to engage on social media. He has conversations online and follows them up with friend requests. Social media has made it so simple to get into conversation with other humans. Why are we choosing to do anything cold when online networks make everything boiling hot? Lead generation is simply asking enough people every day if they know anybody looking to buy or sell a house and getting at least twenty people to respond yes or no to you. For every ten people that you see comment on a friend of yours or a connection of yours post, you're not connected or friends with 8/10 on average. Make sure everything about you online is public. You have got to get in front of the camera. Authenticity sells. Just start livestreaming and as you start doing it for things you like to do it on, it will create a habit.   3 Key Points: Websites are the modern-day first impression and they get listings. It’s a huge problem that agents are being taught brand awareness by techies. Social media is the place to build relationships.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Tony Giordano website, Facebook, Instagram, YouTube, Twitter Rise Group Coaching The Social Agent (book)   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer speaks with Shane Kidwell, a top 1% agent who has mastered organic marketing and leveraging resources. He shares how you can provide value on social media by sharing your life and your story. He also discusses his strategy for creating blueprints that help his business run smoothly. This conversation will help you think about your social media strategy in a whole new way.   Episode Highlights:  Shane Kidwell was a firefighter for twelve years. He began dabbling in sales, business, and marketing nine years ago.  He lived his dream of being a firefighter. Follow your dreams and your urges. Shane even worked at the firehouse of his dreams. To get where you want to go, you have to be able to visualize it. Sales present incredible opportunities, but most people don’t structure their days to capitalize on those opportunities. The agents that crush it are disciplined. This business is for anyone who wants it bad enough. Shane’s three priorities are his circle, his past and future clients, and owning his day. He’s focusing on proactive tasks. Hiring a legitimate coach brought about the biggest shift in his business. You can have quick success when you actually focus and invest in your business. If you’re not where you want to be, invest in coaching. If you’re not consistently sharing your life, you’re missing out. People feel they know Shane because of his online presence. He focuses 100% on personal branding and his personal story. If you can convince people to like you, you can sell them anything. The key to anything you do online is taking your online business offline. He started by posting three times a day. If you want to be a change agent for positivity, don’t talk negative. Don’t talk news. Don’t talk about politics. If you’re worried you’ll annoy people, remember they can keep scrolling or un-follow you. Don’t listen to the one naysayer in the room. Have a blueprint in place before hiring a virtual assistant. The more you’re proactive with, the less you’re reactive with. He built his entire business model around the idea of being gone. Shane leverages emotional high points in the process so clients remember him and his team. You’re not chasing clients, you’re attracting them. Celebrate small wins. If it generates wealth, happiness, or great vibes, you're not spending money. You're investing. Shane invests a lot in his people. He’s building everything for where the industry is going. Everything is proactive. Ask yourself if you’re really putting in the effort. You have to ask yourself if you were a stock, would you buy yourself? If you wouldn't you need to change your industry or your mindset. There's no one holding you back from being the best version of yourself other than you. If you give yourself the opportunity to fail, you will fail If you tell yourself you cannot fail, you will win. Change your mind and remove the opportunity to not succeed.   3 Key Points:   Be intentional about your circle of influence. If you know fifty people and you tell them about you in a cool way, then you can be in front of 2500 people.   People are drawn to you by your personal story. You’re missing out if you’re not sharing your life.   Set up systems and blueprints. The more you’re proactive with, the less you’re reactive with.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Shane Kidwell website, LinkedIn, Facebook Coach David Goggins Dwell Mortgage   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, hosts Tristan Ahumada and Nick Baldwin speak with Mike Michalowicz, author of Profit First. In his book, Mike challenges the myth that profit comes last. Learn about his brilliant behavioral cash management system that enables you to pay yourself first and achieve greater organizational efficiency. This conversation will change how you look at business profitability and how you can create more wealth.   Episode Highlights:  People are focusing too much on gross commission without considering what they’re actually bringing home. The words we use around profitability often associate profit with being last or at the end. There’s a lot of emphasis being placed on hustle and grind. The goal instead should be efficiency. How can you drive better results by leveraging what you have? Leveraging is the new hustle. There are always resources around you that can be leveraged. Tristan asks which step in Clockwork is the hardest to implement. Mike explains how every company has a big promise it makes to customers. Once a company figures out that big promise, they can focus on their core competency in fulfilling that promise. In Profit First, Mike describes five foundational accounts. The first account is the income account, which is a depository only. The second account is the profit account, which functions as a reward for investing in a business. The third account is for owner’s compensation. The fourth account is for taxes. The fifth account is operating expenses. Sales minus profit equals expenses. Profit First describes a behavioral cash management system.  Take profit first. Then your money will tell you what you have left to run the business. There’s a difference between making money and taking money. Money does facilitate happiness to a certain degree because it amplifies our ability to do things. It makes things more accessible. Setting up behavioral intercepts is easier than changing habits. Mike describes examples of small behavioral intercepts he uses in his personal life. He’s clear on the outcomes and impact he wants to have. Whatever we feel called to in the moment that drives us, that's purpose, and I think that's a tool to be leveraged. They discuss how Profit First can be analogous to personal health case studies. Questions dictate outcomes. Mike encourages people to ask absurd questions and challenge standard notions. Thinking outside the box is how you’ll outpace your industry. They discuss a case study in Profit First about cost reduction.  Mike describes a case study about increasing margins.  You need to hire a personal assistant yesterday. They discuss opportunity costs associated with administrative tasks. Mike’s next book will be Fix This Next.  Once you pinpoint your challenge, then you can go for resources. Mike recommends some useful books.    3 Key Points: People hesitate to pay themselves first because they’ve been conditioned to think they have to work harder and hustle. When a company identifies the biggest promise it is making, then it can focus on the core competency that helps them deliver that promise. Setting up behavioral intercepts is easier than changing habits.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Mike Michalowicz website, Twitter, Facebook, podcast, Instagram, YouTube Profit First (book) Clockwork (book) The Pumpkin Plan (book) The Toilet Paper Entrepreneur (book) Fix This Next (book) If You Give a Mouse a Cookie (book) Never Lose a Customer Again (book) The E Myth (book)   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer talks to Borino, an expert on expired and FSBOs who has an inspiring journey in real estate. He shares some of the success secrets he teaches in his course, and how they can help you achieve the life you desire.   Episode Highlights:  Borino was born and raised in an acting family in Czechoslovakia. When he was blacklisted as a college student, Borino left his country and eventually came to Los Angeles. His real estate journey began when he saw an ad for free real estate classes, but he did not succeed immediately. At one point he was sleeping in his 1981 Cadillac DeVille.  The work of Tony Robbins had a huge impact on him. Once he began to uncover his limiting beliefs, his circumstances changed quickly. Develop the right mindset, put systems in place, and take massive action. Borino recommends several books on mindset and marketing. He began to study psychology because he wasn’t good at sales. Being able to develop genuine connections through conversation is by far the most important currency you can develop. He started with expired listings, zeroing in on people who were already in the process. Teaching his Expired Plus system became his full-time job around 2004. Borino explains why he moved from LA to DC. Jeff asks about the secret sauce to working expireds and FISBOs. Borino wanted listings quickly and he didn’t want to spend a ton of money on marketing or follow up. There wasn’t a lot of competent competition. Shift your mindset if you want to execute on these leads. When you are confident, competent, and pleasant, most people will be pretty nice. Go in believing it will work. Expired Plus is a multi-channel approach. Call, text, email, mail them if you can, visit if you can. The first objective is to determine if the property has been relisted. An in-person visit is the most time-consuming but it has the most impact. Don’t confuse drip campaigns with follow up. Impact happens during communication and conversation. Anything that doesn’t feel robotic or automated is good. Most of your competition will give up way too soon. It generally requires 5-15 follow up touches. If you are real, helpful, and authentic you will succeed. Don’t overthink it. The FSBO approach is all about how you can help. Come from a place of contribution.  Just relate to them and you’re going to attract them back. Borino used to role-play and practice every day.  Practice the first few seconds of a conversation. You have to be willing to be uncomfortable to get good. If you stay with it, there’s a payoff at the end. Start from wherever you are. If Borino figured it out, so can you.   3 Key Points: Develop the ability to create genuine connections through conversation. Expireds are easy leads and easy listings. Start from where you are and don’t give up. Everyone has the capacity to do this.   Resources Mentioned:  LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Borino’s YouTube channel  Real Estate Rockstar Agents Facebook group  Expired Plus Awaken the Giant Within (book)  Think and Grow Rich (book)  Outwitting the Devil (book)  Frank Kern   Jay Abraham  Lab Coat Agents Podcast Episode 27 with Nikki Klein   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, hosts Nick Baldwin and Tristan Ahumada speak with Ryan Serhant, star of Million Dollar Listing New York and author of Sell It Like Serhant. Serhant shares great insight from his book about how to sell more real estate. Learn his techniques for better understanding clients, reviving dead deals, and constantly generating new business.    Episode Highlights:    Dead deals were a big part of the reason Serhant wrote his book. He wanted to figure out what action plan he could put into effect to understand clients' feelings. If you can anticipate a client’s feelings, you know how to take them to the next step. Working with clients is a process of elimination, not a shopping spree. When you take the initiative to be proactive about the homebuying process, you set the expectations for the process. This will help you to close. People hate being sold, but they love shopping with friends. Find something in common with everyone you meet because that's where friendship starts. Clients buy-in on your confidence. He maintains confidence by knowing he’s going to do everything he possibly can to help his client buy a home. Ryan tells multiple stories about prospects he stayed in touch with for years before doing a deal.  The tv show is not a huge lead source for Ryan. It does give him exposure and gets his name out there. Ryan describes his follow-up, follow-through, follow-back process. Being organized, especially with email, helps his team stay diligent with follow-up. He starts his day, the night before with a thirty-minute evaluation and planning session. Making plans is not complicated. Use a calendar. Serhant tells the story of how his career began in 2008.  At the start of his career, Serhant looked for people who were doing the best job and copied them. Serhant shares his Finder, Keeper, Doer strategy for time management. Lead generation is his main priority every day. Don’t create excuses. Create solutions. Serhant’s book describes how you can set up your day to maximize success. Generating leads is not taking away someone’s money.  Serhant describes how he balances his business with having a young baby. Deals die all the time because of poor and dishonest communication. Tell a story around the property. Look for the story that can be told. Real estate agents don’t ask enough questions. Every day is a new day and anything could happen. Serhant’s online course covers all the minutiae of being a realtor. It covers everything he does to sell real estate in New York City.    3 Key Points: If you can anticipate what the client is going to feel, you can set expectations and close your deals. Follow-up, follow-through, and follow-back. Be deliberate about how you schedule each day.    Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Ryan Serhant YouTube, vlog, Instagram, Facebook, LinkedIn, Twitter Million Dollar Listing New York Sell It Like Serhant (book) Sell It Like Serhant (the course) Wunderlist (app) HyperFast Agent Live   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer speaks with Erin Bradley, author of Pursuing Freedom. Bradley’s rags-to-riches story provides many strategies for those who like to serve and build referrals. Learn her techniques for building a deep referral network that will make you unforgettable.    Episode Highlights:    Bradley was frustrated and deeply in debt when she had the idea to build a referral directory of trusted local service providers. Even when her business was at rock bottom, she found a way to pay for a coach. There’s nothing more valuable than coaching and accountability. Bradley first invested in coaching to conquer her fear of sales and to help scale her business. She needed coaching again to help her transition into her current training and coaching role. Providing a comprehensive resource list to your clients can keep you top of mind. Always leave every phone call and meeting with an action item. People want to talk about themselves. Approach conversations with curiosity so you can identify where to serve. Find the action item and follow up.  Call your database and start filling up your resource list. Vet the people on your list as you build your tribe. You’re creating a living document. Any time you feel a lull in your business, you can recreate this process. Market your yellow pages. Tag vendors when you go out with them or work with them. The biggest roadblock for someone not meeting their volume goals is simply activity. The more they see you, the more they’re going to remember you. People need to know that business will have its ups and downs. Lenders should also be consistent with past client followup. People falsely believe that everyone else is implementing strategies like this. They're not. What is the depth of your relationship with the people who are making it on to your list? Teach others to build their business by referral. You’re missing the boat if you’re simply handing out a list. Be a resource to everyone you meet.   3 Key Points: Build your referral network by providing value to the people on your vendor list. Consider the depth of your relationship with the people making it on to your vendor list. Teach others how to build their business by referral.    Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Erin Bradley on Facebook Pursuing Freedom (book) Pursuing Freedom Podcast Pursuing Freedom Episode 56 Pursuing Freedom website, Instagram The Go Giver (book) The Seven Levels of Communication (book) Build Your Tribe printable list   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

During this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer talks to Nikki Klein, a realtor with a thriving business in Boca Raton, Florida, who has grown large local Facebook groups simply by coming from a place of contribution. Learn her strategies on how to use Facebook groups for prospecting and more.   Episode Highlights:  Klein entered the real estate industry five years ago when she moved to Boca Raton, Florida. Klein describes how she is constantly building and rebuilding her team. Hiring the right agents for the wrong business can cause your team to implode. As a leader, be sure you can model the systems you want your team to implement.  Klein’s prospecting involves digging into her database and holding events. Klein describes her strategy for using Facebook. Your personal page should be 80% personal, 20% business. Even the business content you share should tell a story. Having a story behind your posts is very important. Klein was a mother to small children in a new area when she started her first Facebook group. She is very particular about the posts she allows into the group and dedicates time to moderating posts. How you set up the group is very important. Think carefully about the name of your group. Klein designed her group to capture people who are moving to the area. She reaches out personally to everyone who joins the group through direct messages. There is very little drama in her groups because she doesn’t stand for it. If you have to ask yourself if you should let a post in, don’t let it in. Hold community events for your group members to get them talking face to face. You can capture the information of every person that attends your event. Everyone wants to be a part of something bigger than themselves. Klein describes two of her favorite past community events. If you’re willing to do the work, you can make a big impact on other people’s lives. Klein’s team did not pay for any leads last year and they are not running targeted ads. When you come from a place of wanting to contribute, it will come back tenfold.  If you’re not passionate about the subject of your group, it will fail. If you want people to interact, you need a Facebook group. If you’re simply sharing information, use a page. Success in a Facebook group is when you have people interacting. Be authentic. Don’t be salesy.    3 Key Points: Your personal Facebook page should follow the 80/20 rule: 80% personal posts, 20% posts related to your business. Facebook groups are successful when members are interacting, sharing, and asking questions. Take your Facebook group offline and hold community events.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Nikki Klein on Facebook, Instagram Boca Raton Moms Connect (Facebook group) Journey to Mindful Growth (Facebook group)   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

On this episode of the Lab Coat Agents Podcast, host Jeff Pfitzer talks to Jennifer Ramey, a military spouse with a social media background who launched her successful real estate business in 2015. Learn what inspired her to begin building her team early and what she’s done to create a unique and engaging brand.   Episode Highlights:  Ramey is a military spouse who grew up in central Florida. When her husband retired, she pursued her real estate license. Ramey hired her first admin three months into the business and added an agent to her team six months in.  She was inspired to begin building her team when she attended a KW Family Reunion and attended a session about long-term planning. She left the event with a long-term plan for her business and she began implementing it. She knew what she needed to do and who she needed to have on her team to make it happen. What is the story behind The Giant Group? Ramey embraced her height in her unique branding. How is she using her experience as a military spouse in her business? When engaging with Facebook groups, come from a place of contribution. Provide information and support. Her team serves many military families and has carved out a niche for sight-unseen buyers.  She provides advice about making videos for long-distance buyers. You still have to build rapport with people who have never seen you. Ramey’s team incorporates fun and quirkiness into their branding.  She picked three social media platforms she wanted to crush. Pick one social media platform to master at a time, then move on to the next one. Cross-posting on social media can always lead back to your website. Post content that will engage people. She might post a listing once a week. Motivational quotes do well on Instagram. How is she utilizing Facebook tools and video marketing? Ramey describes aspects of her strategy for Facebook ads. What follow up systems or CRM is she using? The best CRM is the one you will use. You can have good ideas all day long, but you must implement them for them to count. 3 Key Points:   Making a plan for your business will guide you as you build out your team.   Don’t be afraid to incorporate unique or quirky aspects into your branding. Pick one social media platform to master at a time.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Jennifer Ramey on Facebook  Phone: 706-231-1556  The Giant Group website, Facebook, YouTube The Millionaire Real Estate Agent (book) KW Family Reunion GoPro HERO 7 Black Command CRM Follow Up Boss CRM   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

Keri Shull leads the top real estate team in Virginia and is a renowned speaker and coach. In Episode 25 of the Lab Coat Agents podcast, she talks to host Jeff Pfitzer about why she believes the solo agent is dying, and how to start building your own highly successful team. Episode Highlights:  Shull is a huge believer in spending time with her family. As the mother of three young children, she believes part of the advantage of building a team is getting your time back.  Shull began her real estate career selling new construction. At one point she left that job for a situation that fell through. She struggled until she attended an event that connected her to successful agents and changed her mindset.  When Shull developed a clear vision for her team she went from selling 21 properties in a year to selling 365 in a year, over a five year period.  Find a way to get yourself to an event to connect with others. When you talk with successful agents, don’t reinvent the wheel.  How does she find the time to be a parent of young children and be so successful? Shull describes the changes she’s seeing taking place in the industry. What are the activities that are not worth the hourly rate? Shull outlines how to begin building out your team based on your personal strengths and weaknesses. Shull provides a quick exercise anyone can do to help them determine how they can start building a team to support their business. They discuss how compensation and motivation affect the hiring process and employee satisfaction.  Shull describes her strategy for hiring the right people. Why Keri Shull thinks the solo agent is dying.  Client expectations are changing. It’s not as easy to get referrals now as it was ten years ago. Teams can offer leverage in many ways.  They discuss common pain points people come across when they consider building a team. How can you afford to pay the first assistant? Shull offers advice about how to manage the expense of your first hire. Where can you find good assistants? Shull discusses some of the disadvantages of hiring virtual assistants. Shull emphasizes the importance of the interview process and onboarding. Keri Shull discusses what led her to create HyperFast Agent.    3 Key Points:   Solo agents are dying because clients expect immediate response times.    Hire based on your strengths and weaknesses. When you build a team, this gives you back some of your time and flexibility to scale your business.    Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Keri Shull website, Facebook, Instagram HyperFast Agent LCA1 in Detroit  Glassdoor Craigslist LinkedIn     Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group

Roland Frasier, gifted entrepreneur, lawyer, realtor, and co-founder or principal of three fast-growing companies, talks to hosts Jeff Pfitzer and Tristan Ahumada on this episode of the Lab Coat Agents Podcast. Frasier has scaled or sold over 24 businesses for more than 7 figures. Frasier describes how you can create better opportunities by building a better network.    Episode Highlights:  Frasier mentions a video he made about how to upgrade your hotel stay. Frasier’s real estate journey began when he read a book called Nothing Down at age 16. From there, a career that spans real estate, accounting, law, and business took off.  How would Frasier advise a young version of himself? Upleveling your network will uplevel your opportunities. Frasier outlines the types of different people he would seek out to build a strong network. Frasier describes a strong contact as someone who he can call or text directly instead of going through their business. He emphasizes building a personal relationship.  They discuss challenges in building software companies and software teams. The first thing to do is to put yourself in the flow of opportunity. Frasier describes how he entered the world of software by taking a cold trip to Silicon Valley and meeting as many people as he could. What can you do to benefit your contact so it behooves them to stay in touch with you? They discuss building out a team. If you’ve got a superpower, identify it and then hire people with different superpowers. Ask what will get you to your goal the fastest. Frasier describes how he would get an agent with a one-million-dollar goal to reach that goal using specific strategies.  Frasier shares a strategy for meeting the people you need to know. They discuss brokerage dynamics and commission splits. They discuss how Frasier’s deal with Tony Robbins came about because an employee nurtured the relationship.  Frasier details how he built a relationship with his business partners from nothing. Paid access entitles you to access and that’s it.  Roland Frasier won a contest hoping he’d impress someone, not knowing what specific opportunities might await.  Frasier shares how continuing to provide value to his mastermind group has benefited him.  Frasier talks about how he participated for the first time in a product launch with no list.  They discuss why it’s important to invest in mastermind sessions and meetups in your field.  Frasier names the contacts he would like to network with next. Roland Frasier provides several book recommendations.   3 Key Points:   Spend your time upleveling your network to uplevel your opportunities.   Be intentional about your time and find ways to put yourself in the flow of opportunities. Start with a goal, then ask yourself how to make reaching that goal easier.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Roland Frasier: Website, Facebook, Instagram, YouTube, Twitter, LinkedIn Digital Marketer Rival  Plattr Roland Fraiser’s hotel upgrade strategy Nothing Down (book) Real Estate Worldwide The Closing Table Big Block Realty Business Mastery seminar with Tony Robbins Robert Kiyosaki Four Seasons Palo Alto Lab Coat Agents Live Jesse Itzler Traffic and Conversion Summit  Business Adventures (book) The Goal (book) Awaken The Giant Within (book) Measure What Matters (book) Richard Branson’s book recommendations  Black Box Thinking (book)   Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group