

The Shopify Growth Show
Jim Huffman
What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.
Episodes
Mentioned books

May 16, 2022 • 51min
Building a Productized Service with Karl Hughes (#76)
Jim is joined by Draft.dev Founder/CEO Karl Hughes and they dive deep into the nitty gritty of how to bootstrap a business in a niche market.TOPICS DISCUSSED IN TODAY’S EPISODE The benefit of niche markets when you’re bootstrapping Deciding to go all in on the niche Finding your product market fit How do you use your money to grow Accounting Hacks The importance of referrals in niche market growth Starting a launchpad business Niche Business ideas The mental challenge of writing your own playbookResources: draft.dev Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

May 9, 2022 • 42min
Business Lessons From The Sex-Toy King (#75)
Jim is joined by Brian Sloan who has overseen meteoric success of an 8 figure company through developing a unique sex-toy. Brian shares tips and advice about how to grow and develop products in non-traditional markets.TOPICS DISCUSSED IN TODAY’S EPISODE Getting into a unique product category How to develop manufacturing for unique products Scaling once product is developed: Non-traditional growth How to harness power of the press Becoming a part of the conversation How to choose staff for unique industries Resources:AutoblowJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

May 2, 2022 • 26min
Your Startup is a Movement by David Sacks: Iconic Read (#74)
Jim and Yonathan break down another Iconic piece of writing as they talk about David Sacks Substack article titled Your Startup is a Movement. They go over the main points and discuss what they agree and disagree with as well as contextualizing some of the ideas for new startup founders. TOPICS DISCUSSED IN TODAY’S EPISODEMarketing a Movement13 Steps definedFavorite QuotesAttacking the status quoPunching Up not DownWhat makes this iconicWho should read thisResources:Your Startup is a MovementDavid SacksJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Apr 25, 2022 • 30min
Hitting $1M in 6 Months and an Update on the $3M Challenge (#73)
Jim is again joined by Yonathan as they continue their experiment of building in public. They update everyone on the progress of the agency, the productized service, and the D2C product as they move towards the insane goal of getting each business to 6 figures.TOPICS DISCUSSED IN TODAY’S EPISODEThe importance of setting goals/benchmarkUpdates on AgencyUpdates on EOSBusiness Model for Productized ServicePricing models for tiersValidating strategiesThrowing out the book in the first stage of developmentGoals for the $3M Challenge Resources:Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Apr 18, 2022 • 53min
Build a Business that Can Run Without You: Corey Wright (#72)
Jim is joined by business coach Corey Wright. Jim and Corey dive deep into the Entrepreneurial Operating System (EOS) and get specific about how to implement this system in your business and what impacts can result from properly implementing EOS.TOPICS DISCUSSED IN TODAY’S EPISODE What is a business coach What is EOS Where and when is EOS right for implementation How does it impact a business How do values factor into EOS What are the risks Resources:Corey WrightJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Apr 11, 2022 • 47min
Growing Your Business with Smart Advertising: Jordan Summers (#71)
This week, Jim is joined by Jordan Summers, the director of Growth at Growthhit. Jordan gets into the nitty gritty details of growth marketing strategies for D2C and other businesses. TOPICS DISCUSSED IN TODAY’S EPISODE How to attract employees with a lot of options Finding the “sweet spot” of experience and growth The importance of visual assets in D2C businesses Hacks for getting visual assets without breaking the bank How to position Hero products How to test marketing approaches strategically The importance of focusing on channels that workResources: Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Apr 4, 2022 • 50min
Hustling from Homelessness to Startup Success with Bash Jones (#70)
Jim is joined by Bash Jones, Co-founder of Homeplan to discuss how you can translate acquired life-skills into a successful scalable tech company. Bash shares his amazing story of enduring homelessness while hustling his way to success in both the Music and Tech industries.TOPICS DISCUSSED IN TODAY’S EPISODEPivoting from a simple idea to full blown startupTranslating life skills into a tech businessThe power of being prepared for a meetingHow to take off the blinders to find the big scalable ideasUsing free tools to bring in new customersThe power of story in copyResources:HomeplanJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Mar 28, 2022 • 55min
A Real-Estate Startup That's Changing How You Buy Homes w/ Jordan Allen & Nick McLain of Doorsey(#69)
Jim is joined by Jordan Allen & Nick McLain of Doorsey, an app that is re-imagining the home buying process. Nick and Jordan share tips on how to enter an established space with a brand new idea and talk about what it takes to succeed.TOPICS DISCUSSED IN TODAY’S EPISODE· Pain points for first time home buyers· How to launch a new approach in an established industry· Idea validation tips· How to create a V1· When to fundraise· Get investors to follow your journey· Components of a good partnership· Upcoming trends Resources: · Doorsey· Jim Huffman website· Jim's Twitter· GrowthHit· The Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Mar 24, 2022 • 38min
My Interview on the Tropical MBA Podcast (Crossover Episode #68)
This week Jim goes on the Tropical MBA podcast to chat with host Dan Andrews about the pros and cons of running a successful agency, and how Jim has recently been encouraging and enabling his team to create new products via the internal ‘startup studio incubator’.TOPICS DISCUSSED IN TODAY’S EPISODETrials and tribulations of agency lifeTips for startup incubatorsResources:Tropical MBAJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Mar 21, 2022 • 1h 9min
Our Startup Studio is Live, $3M Challenge Update & An NYC VC (MetaProp) Shares Their Secrets (#67)
TOPICS DISCUSSED IN TODAY’S EPISODE· Updated on the $3m challenge· Naming Conventions· Frameworks for VC opportunities· Tips for entering the VC space Resources:MetaProp VC Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)


