The Action Catalyst

Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down the biggest productivity mistakes people make, why balance is in the eye of the beholder and comparison is "suicide on an installment plan", talks about playing to the "invisible audience", and explains how you REALLY ARE the person in your photographs.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar, explains how intentional = meaningful, with a very personal story about a very intimate moment between he and his father.Hear Tom's full interview in Episode 38 of The Action Catalyst.

Digital media executive Louis Gump, with time spent at CNN, the Weather Channel, Cox Media, and more, talks about breaking early ground in the mobile space, the 5 main characteristics of an intrapreneur, not putting efficiency over optimization, the symbiotic relationship between intrapreneurs and entrepreneurs, the genesis of innovation, and more.

Digital strategist, author, and entertainment industry veteran Chris Hood explains why all businesses are really the same business at their core, and how entertainment, regardless of where you get it, is entertainment.Hear Chris's full interview in Episode 452 of The Action Catalyst.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar, explains how intentional = meaningful and the importance of getting a check-up from the neck up, and shares some of Zig’s favorite foods and activities, what he was like offstage, and why to “be, do, have”, in that order.

Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, explain the 3 types of media, and how to best position yourself between them to promote your brand, your product, and yourself.Hear Rusty and Barbara's full interview in Episode 132 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 452, with digital strategist, speaker, and author Chris Hood.

Digital strategist, author, and entertainment industry veteran Chris Hood talks about his award-winning work with films like Jurassic Park and Apollo 13, one HUGE missed opportunity with the Power Rangers, why even the worst leaders you know can be mentors, using the cloud before the cloud existed to develop the first known music streaming platform, why all businesses are the same business, the overhype of AI, the evolution of streaming versus cable, the fastest way to identify your target audience, and why entertainment is entertainment.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Alden Mills, CEO of Perfect Fitness and Founder/CEO of GoalBud talks about how keeping a positive mindset is like building a muscle; you gotta hit the positivity gym, plus, why the greatest successes only follow the greatest failures, even for Edison.Hear Alden's full interview in Episode 451 of The Action Catalyst.

Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.