
The Action Catalyst
The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond.
Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.
Latest episodes

Apr 18, 2024 • 3min
CLIP: Entering the Matrix...The Potential Matrix
Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how to maximize your potential by entering...dun dun dun...the Potential Matrix. (Not scary, we promise.)Hear Mark's full interview in Episode 202 of The Action Catalyst.

Apr 18, 2024 • 2min
CLIP: Making a Signature Difference
Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about making a “signature difference” and practicing "A.B.C.D." to create an amazing experience for customers and others around you.Hear Mark's full interview in Episode 1 of The Action Catalyst.

Apr 16, 2024 • 26min
Life As We Know It, with Bill Weir (Climate, News, Storytelling, Author)
Award-winning journalist and CNN Chief Climate Correspondent Bill Weir shares the story of his new book LIFE AS WE KNOW IT (CAN BE): Stories of People, Climate, and Hope in a Changing World, explains why reporting on climate includes reporting on EVERYTHING, the one thing that makes humans special from every other animal on the planet, advice from Mr. Rogers, the influence from his very unique upbringing, why there’s no climate change without culture change and why Earth repair is self-repair, and bonds with host Stephanie Maas over a mutual admiration of Taylor Swift.

Apr 11, 2024 • 3min
CLIP: Berkshire Hathaway Is Messing Up
John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, explains what makes the secret sauce of franchising, and why he might be the one person on Earth who thinks Berkshire Hathaway is doing something very wrong.Hear John's full interview in Episode 454 of The Action Catalyst.

Apr 9, 2024 • 15min
REMASTERED: The Potential Principle and Bettering Your Best, with Mark Sanborn (Leadership, Team Building, Customer Service, Change)
Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how you never really know your potential, but how to find out and maximize it with the Potential Matrix, the importance of disrupting yourself but refocusing after you do, and why being an author is a lot like fatherhood.Mentioned in this episode:Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark SanbornBe extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark Sanborn

Apr 9, 2024 • 8min
REMASTERED: Turning Ordinary to Extraordinary, with Mark Sanborn (Leadership, Customer Service, Sales, Author)
Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about the many Freds in his life, and covers topics like internalizing responsibility, making a “signature difference”, the tips to delivering an "elevated experience", practicing A.B.C.D., and how you can be seen as an absolute ARTIST, no matter what your job is.Mentioned in this episode:Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark SanbornBe extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark Sanborn

Apr 4, 2024 • 3min
CLIP: Fearing the Invisible Audience
Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down what it means to be "playing to the invisible audience", and how it often holds people back, from kids all the way to adults, from doing what they really want.Hear Carrie's full interview in Episode 165 of The Action Catalyst.

Apr 3, 2024 • 2min
Overtime with Outland: John Hewitt, Episode 454
Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 454, with John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, author, and CEO of Loyalty Brands.

Apr 2, 2024 • 28min
They'll Have To Kill Me To Stop Me, with John Hewitt (Franchising, Taxes, Business, Leadership)
John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, talks about being a world traveler without ever leaving the USA, fighting with his father while also making business history, the secret sauce of franchising, the biggest lesson from almost facing bankruptcy, competing against his own software and systems (and winning), why he might be the one person on Earth who thinks Berkshire Hathaway is doing something wrong, the pain of change, and practicing extreme brevity. And listen to the end to find out how Action Catalyst fans can get his book for free!Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Mar 28, 2024 • 3min
CLIP: What Makes an Intrapreneur?
Digital media executive Louis Gump, with time spent at CNN, the Weather Channel, Cox Media, and more, breaks down the 5 main characteristics of an intrapreneur, and the overlap between intra- and entrepreneurs.Hear Louis's full interview in Episode 453 of The Action Catalyst.
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