
Behind Gym Doors | A Fitness Business Podcast
We cover the most common challenges in the fitness industry to help you overcome them and GSD! This podcast is also available in high-def video and audio only formats.
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Latest episodes

Jul 10, 2020 • 11min
143: The Personal Evolution Of Any Gym Owner | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, I’ll help you set goals, change for the better, and grow your fitness studio! "The Personal Evolution Of Any Gym Owner" You've probably heard people say, "It's not who I am," or "I don't want to change who I am." I've learned this is something average people say. But not the wealthy. The truth is, as your business evolves, so must you. As your model changes, as your size changes... so must you. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jul 1, 2020 • 9min
142: Marketing Your Fitness Studio Through COVID at THIS Stage | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re talking about a major mindset shift every gym owner needs to make. As this virus and information about the virus progress, each state is noticing different responses and different severity of it. As fitness studios, you really want to understand where your state and your community is at, and what conversation they’re having in their heads… The conversation happening in the minds of people in Miami, FL is very different from the conversation happening in the minds of people in Portland, OR. The number of cases are drastically different. It’s important to know your community, to know what’s going on, and to know how best to help your community. Anyone who says “those things aren’t my brand” when it comes to virtual/online training or any of the things we can be doing to draw in revenue, is very confused with their own mission and their WHY. In this video, I explain why it IS your brand, why it IS your mission, and why it IS important for you to be that person. You’re the only group in the small business sector that can actually do this for people. Enjoy this episode! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 30, 2020 • 10min
141: Fitness Studio's Response To Going Back Into Quarantine | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re diving into what gym owners need to do NOW to prepare for the next wave of closures. Considering Arizona’s stats are pretty on-par or possibly even lower than Texas and Florida, it’s likely we’ll see these two states close as well and possibly some other trailing states. With that said, we’re sticking with what we said back in March that this could go on longer than just the summer. If so, our job is to be prepared. In this video, I help fitness studios understand how to best prepare for the next wave. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 30, 2020 • 9min
140: The Biggest Reason Your Fitness Studio Needs To Have A Virtual Option Right Now | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, listen to how some of the most successful fitness studios through this pandemic have not only succeeded through this crisis, but have also learned how to add an additional stream of revenue that they never would’ve had before, and it’s making them extremely profitable. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 25, 2020 • 39min
139: How To Close Corporate Fitness Membership Sales with Laurel Roach | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, Laurel breaks down exactly how she lands corporate deals and explains how fitness studio owners just like you can do the same! Unfortunately, it’s a common struggle most studio owners face today. That’s why I brought in my good friend, @LaurelRoach, the owner of @TriFITWellness, to share how she was able to generate over $90,000 in membership contracts from corporate partnerships! The best part?!?! A majority of these memberships are for her online studio, meaning overhead is extremely low, and she doesn’t have to worry about maxing limited capacity at her physical location! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 3, 2020 • 48min
138: Man Breaks Both Knees, ReOpens 7 Fitness Studios During Pandemic | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re diving into how one gym owner not only stayed in business during shutdowns but thrived. Now that Arizona has reopened fitness studios, listen to how Matt remained in business, as well as thrived during a time that would have put most people out. See how Matt's first week open has gone, and how he's done it from his couch since he can't walk. This interview is on The GSD Show, hosted by Mike Arce Mike Arce is the Founder/CEO of Loud Rumor, an agency that’s served 2,000+ fitness studios throughout the world. Subscribe to this channel and get 2 new videos per week that will help you dramatically grow your fitness studio! Also, subscribe to our Insider Newsletter on LoudRumor.com (bottom of the page) and be the first to know when we release new trainings, videos, podcasts, and free giveaways for studios! After spending 7 years in the fitness industry himself, Mike started an ad agency in 2009, and in 2016 he began exclusively working with fitness studios and wellness companies. Mike is also the host of top fitness business podcast, The GSD Show, top entrepreneur podcast, The GOAT Show, and of a top fitness studio business conference, GSDCON. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 2, 2020 • 30min
137: Important Updates On PPP (Paycheck Protection Program) | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re diving into the latest PPP updates with Cristina Garza, founder of AccountingProse. AccountingProse is the company that I use for all of my books, as well as many other fitness studios across the country. Mike Arce is the Founder/CEO of Loud Rumor, an agency that’s served 2,000+ fitness studios throughout the world. Subscribe to this channel and get 2 new videos per week that will help you dramatically grow your fitness studio! Also, subscribe to our Insider Newsletter on LoudRumor.com (bottom of the page) and be the first to know when we release new trainings, videos, podcasts, and free giveaways for studios! After spending 7 years in the fitness industry himself, Mike started an ad agency in 2009, and in 2016 he began exclusively working with fitness studios and wellness companies. Mike is also the host of top fitness business podcast, The GSD Show, top entrepreneur podcast, The GOAT Show, and of a top fitness studio business conference, GSDCON. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jun 1, 2020 • 53min
136: Bedros Kueilian & Mike Arce on Fitness Studios Succeeding in 2020 | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Bedros Keuilian—the founder and CEO of Fit Body Boot Camp. Bedros Keuilian is founder and CEO of Fit Body Boot Camp three times listed on Entrepreneur Magazine’s 500 fastest growing franchises in the world. He’s also the author of the Wall Street Journal Best Seller Man Up and known as the hidden genius behind many of the top businesses, entrepreneurs and thought leaders. His list of clients include New York Times best-selling authors, celebrities, NFL athletes, Navy SEALS and massive social influencers who turn to him when they want to create highly profitable brands and businesses. An immigrant from a communist country turned hugely successful entrepreneur and peak performance coach Bedros uses the stage, TV, and social media to share his Immigrant Edge and American Dream story to help inspire audiences worldwide to reach their fullest potential in business and in life. Mike Arce is the CEO of Loud Rumor, an agency that has helped 2,000+ fitness sudios and 50+ fitness studio franchises across the globe be more successful. He's also the host of GSDCON, a fitness business conference, and your host on The GSD Show. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

May 16, 2020 • 41min
135: Rick Mayo: His Gym Reopened 3 Weeks Ago. How’s It Doing? | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Rick Mayo. Rick Mayo’s gym has been open for 3 WEEKS and he says: Be patient with your reopening - Members won’t flood back in like you think Keep operating your virtual option - There’s no reason to cut out a money-maker Rick Mayo said it was a bit slow after his reopening but, they were able to get back up to about 50% member capacity. Keep in mind, Rick has a MASSIVE facility. However, he normally operates at 80% capacity. “It’s not quite where it was… yet. The numbers are trending in the right direction, you just have to be patient with these things,” Rick says. Rick ALSO says he’s signed a brand-new member per day since reopening and so far, no one they know of has gotten sick at his studio. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

May 16, 2020 • 24min
134: Cory Sterling: The Legal Way To Reopen Your Fitness Studio | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, Cory breaks down the 3 Golden Rules for reopening legally and how to deal with employees who aren’t comfortable with coming back to work. ...don’t get blamed for COVID-19 cases in your reopened studio. Before reopening your fitness studio you MUST listen to this episode of The GSD Show. I sat down, via Zoom, with legal expert Cory Sterling. This is a powerful episode that can really help protect your fitness studio BEFORE reopening. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor