

The Agency Hour
Agency Mavericks
The Agency Hour is for digital agency owners like you who want to start, grow and scale their businesses. It’s like hanging out with friends while getting a masterclass in how to tackle the most significant obstacles you’re facing as an entrepreneur.
Episodes
Mentioned books

Oct 26, 2023 • 44min
Unlocking Agency Success: The Agency GPS Model Explained
Join us for an in-depth exploration of Agency Mavericks's groundbreaking model, the Agency GPS. Founder Troy Dean shares his valuable insights, strategies, and tactics to help agency owners navigate their own unique path to success. The resulting model is based on more than 10 years of experience helping 4K+ agencies. In this podcast episode, we cover everything from growing authority, packaging IP, to scaling impact, and automating intelligence. With the Agency GPS Model, all you have to do is follow the actionable steps to transform your agency and achieve remarkable results demonstrated by other Agency Maverick members doing the exact same.
Episode Highlights:
Explore the Agency GPS Model's three pillars: Grow Your Authority, Package Your IP, and Scale Your Impact.
Gain insights into Troy Dean's journey and the inspiration for the Agency GPS.
Learn practical tips for expanding your agency's reach and boosting influence within your niche.
Discover the power of paid discovery to engage clients and increase revenue.
Create accelerators to address client problems and generate recurring income.
Develop a unique signature system to stand out in a competitive market.
Strategies for automating intelligence and enhancing team performance.
Streamline agency operations with playbooks and AI-optimized SOPs.
Take actionable steps for agency growth with prioritized actions.
Access valuable resources and expert guidance from the Agency Mavericks team.
Handy Links:
E2M Solutions
Get a Personalized Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Thank you for tuning in to this episode, where we've uncovered essential strategies and insights to accelerate your agency's success using the Agency GPS Model. Stay connected for more valuable content and actionable advice to propel your agency to the next level.

Oct 19, 2023 • 36min
The Art of Proposals and Entrepreneurial Partnerships with Adam Hempenstall
In this episode, join host Maverick’s Club Coach Johnny Flash as he engages in an insightful conversation with Adam Hempenstall, the CEO and founder of Better Proposals. Adam shares his entrepreneurial journey, from founding his agency to creating a game-changing proposal software. Discover the secrets behind crafting winning proposals, the power of automation, and the value of working alongside life partner Sabrina. Explore the keys to work-life balance, the productivity of staying busy, and the enduring significance of proposals in the business landscape.
Episode Highlights:
Mastering the Art of Proposals: Explore the essential elements of creating persuasive proposals that win clients.
Entrepreneurial Insights: Gain insights into Adam Hempenstall's entrepreneurial journey, from agency owner to software creator.
Power of Automation: Discover how automation can streamline your agency's processes, from proposal creation to project management.
Effective Client Communication: Learn the significance of understanding and addressing your client's problems and goals.
Successful Partnerships: Understand the dynamics of partnerships in business and how they can elevate your agency's growth.
Better Proposals Features: Get a sneak peek into upcoming features like "journeys" in Better Proposals and how they can enhance your client onboarding.
Working with a Life Partner: Gain valuable insights into managing a business with your life partner and maintaining a healthy work-life balance.
The Commitment to Human Support: Explore the benefits of providing human-centric customer support in a digital age.
The Future of Proposals and Automation: Get a glimpse into the future of proposals and business automation for agency owners.
Get a Personalized Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Thank you for tuning in to this episode, where we unlock the secrets to agency growth and efficiency. Subscribe to stay updated on more actionable insights for your agency's success.
Oct 12, 2023 • 58min
Crafting Success: Unveiling TradieWebGuys' Secret Sauce with Matt Jones
In Episode 92 of "The Agency Hour" podcast, we're joined by none other than Matt Jones, the Go-to Tradie Guy and Founder & Director of TradieWebGuys. Matt's expertise lies in delivering tailored digital solutions for tradies, and he's here to drop some serious wisdom.
Episode Highlights:
Clients' Needs vs. Wants: Delve into the importance of focusing on the actual outcome for end-users and deciphering what clients truly need versus what they think they want. (Time Stamp: 06:30)
The Referral Myth: Why relying solely on referrals and word-of-mouth may not be a sustainable strategy.
Saying No to Other Verticals: Find out why it's sometimes necessary to turn away more work than you take in.
Refusing to Be a Coach: Why Matt is adamant about not becoming a coach despite his expertise.
Outcome-Oriented Approach: Understand why it's all about the outcome for the absolute end-user.
AI and Strategic Value: Gain insights into leveraging AI and where the real value lies in the strategy.
Handy Links:
TradieWebGuys
Matt Jones
HighLevel
10web.io
Relume
Framer
The Site Shed Podcast
The Site Shed Group
E2M Solutions
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Thanks for tuning in to "The Agency Hour" podcast, and a massive thanks to Matt for sharing his invaluable insights. Don't forget to subscribe and share this episode with anyone who's eager to learn the secrets of digital success.
Oct 5, 2023 • 1h 4min
The Future of WordPress Hosting: Navigating the Maze with Patrick Gallagher
This week, on "The Agency Hour" podcast, we're thrilled to welcome Patrick Gallagher, the Co-founder and CEO of GridPane, as we delve into the future of WordPress hosting and the challenges faced by web design and digital agency owners. From Patrick's journey in the agency space to the problem with conventional hosting plans, we uncover valuable insights into building dedicated hosting environments, leveraging AI, and more. Join us for a candid conversation about why you don't owe your clients good hosting and how transparency is key to scaling your agency.
Episode Highlights:
Moving Beyond WPEngine: Why conventional hosting plans fall short.
Client Hosting Expectations: Why you don't owe your clients good hosting.
Hosting vs. Care Plans: The distinction between hosting and care services.
Ultimate Down Sell: Unveiling the potential of hosting as a powerful down-sell strategy.
AI in Action: How GridPane leverages artificial intelligence for efficiency.
WordPress Direction: Insights into the future direction of WordPress.
Handy Links:
GridPane.com
Framer
Relume
MavCon
E2M Solutions
Get a Personalized Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Sep 15, 2023 • 47min
Elevating Your Agency's Security Game
This week, we're thrilled to have Laura Bell Main—the Mary Poppins of security—joining us for an eye-opening discussion. Laura’s resume is as diverse as it is impressive; she's consulted for a variety of organizations, ranging from local mom-and-pop stores, to firefighter widow support organizations to behemoths like NAB, Lockheed Martin, and other major companies in the financial district.
Episode Highlights:
Security as a Core Offering: Why integrating security into your services is not just an optional add-on but a critical necessity.
The SaaS and Hosting Gamble: Should you place blind trust in the security measures of SaaS and hosting companies? Laura dishes out some home truths.
The Mexican Restaurant Book Deal: Hear the quirky tale of how Laura received a book offer while dining in a Mexican restaurant.
It’s Not Personal, It’s Security: Why no company is too small to be targeted by a security attack and what you can do about it.
The Wordpress Plug-In Myth: Think your Wordpress plug-ins offer enough security? Think again.
Handy Links:
MavCon
Agencymavericks
E2M Solutions
The Challenger Sale
safestack.io
Linkedin
Get a Personalized Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Sep 8, 2023 • 37min
Man vs Machine: Embracing AI and the Robot Uprising
This week, we're joined by Max Jeffcote, our multi-talented Creative Director and Founder of Little Gorilla Video Productions. Who better to demystify the complex world of AI than the man who's hustling to make himself obsolete?
In this episode, we dive into:
The impending robot uprising and who should really be worried.
The AI tools we're actively trialing at Agency Mavericks.
What the future landscape looks like for humans in the AI era.
Why Max is paradoxically laboring to have AI replace him.
Whether you're skeptical about AI, excited about its possibilities, or simply curious about what it means for your agency, this episode is a must-listen!
Handy Links:
MavCon
Agencymavericks
E2M Solutions
swellai.com
descript.com
semrush.com
writesonic.com
bardeen.ai
recast.studio
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Sep 4, 2023 • 30min
The Power of SOPs: From Burglary to Business as Usual
Prepare for a harrowing tale of resilience and ingenuity as we hear from Thomas Amos, Agency Mavericks Coach & founder and CEO of and DesignBox.co.uk Thomas and his team weathered a catastrophic burglary that wiped out his agency's equipment and data—twice. The lifeline? Standard Operating Procedures (SOPs). This week, we explore the transformative power of SOPs, not just as an insurance policy for worst-case scenarios, but as a tool for freeing agency owners from becoming 'the do-it-all person.'If you find yourself mired in every task, drowning in responsibilities, SOPs can be your flotation device. Hosted by Johnny Flash, this episode is a masterstroke for any agency owner. It combines hard lessons, actionable strategies, and even a dash of Star Wars for good measure.Handy Links:
DesignBox
E2M Solutions
MavCon
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Aug 25, 2023 • 1h 3min
How To Be an Effective Leader
Welcome to the latest episode of The Agency Hour Podcast, where we dive into the nitty-gritty of running a thriving web design and digital agency.
Our guest, Manish Dudharejia, CEO of E2M Solutions, oversees an astonishing 180 staff members all under one roof. He'll share his secrets on managing such a massive team and why he's not completely mad (yet).
Together, we'll explore how to increase capacity in your agency, the intriguing manufacturing process of Apple, and the importance of encouraging mistakes to foster growth within your team.
Handy Links:
E2M Solutions
MavCon
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin | TikTok

Aug 18, 2023 • 46min
Proposals vs Statements of Work
Welcome to the Agency Hour Podcast, your backstage pass to the agency world.
In this episode, we're joined by Joe Ardeeser.
Joe the Founder of SmartPricingTable.com and an expert at creating proposals for agencies. Wait a minute, what, writing proposals? We've been recommending our agency clients to stop writing proposals completely so things may get a little heated.
Plus, we're tackling the not-so-great parts of agency life and dishing out fixes. Ever wondered how those super successful agencies do their thing? We're spilling the beans. Oh, and we're sneaking in some AI chatter for the future buffs.
Handy Links:
smartpricingtable.com
E2M Solutions
MavCon
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin | TikTok
Aug 11, 2023 • 50min
The Future of Work with Ira Wolfe
Welcome to The Agency Podcast, your guide to unlocking abundance in the world of web design and digital agencies. Join us this week as we sit down with the extraordinary Ira Wolfe.
Meet Ira Wolfe, the TEDx speaker, 6X author, and Top 5 Global Thought Leader on the future of work, HR, and adaptability. With a background as diverse as dentistry and neuroscience, Ira brings fresh perspectives to our conversation.
In this episode, we challenge traditional job titles and delve into the future of work. Discover the one thing AI can't replicate and explore how it's key to our human potential.
We focus on employee wellbeing and unveil a new success model that intertwines personal growth with professional achievement.
And we ask, can happiness drive productivity or is it the other way around?
Handy Links:
adaptabilitytoolkit.com
irawolfe.com/the-change-book-order-form
Good Authority - Jonathan Raymond
irawolfe.com
linkedin.com/in/irawolfe
E2M Solutions
MavCon
Free Training: The Simplified Agency
Discover the new way to create more profit from your agency and have more time with your family.
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin | TikTok


