The Agency Hour

Join us as we chat with Simon Chin, founder and CEO of Flowstate Agency. Flowstate is at the forefront of email marketing, enhancing customer engagement and value for e-commerce stores. We unpack the transformative approach of using paid discovery to streamline agency operations and increase recurring revenue. Simon shares his journey from a generalist in digital marketing to spearheading a niche agency. Learn about the pivotal changes that helped his agency scale, from hiring key roles early on to implementing strategic paid discovery sessions that solidify client relationships and ensure project success. If you've ever struggled with scope creep, client retention, or converting one-off projects to long-term engagements, this episode will provide you with a blueprint to redefine your agency's approach to client engagements and secure a stable revenue stream.   Handy Links: MavCon Flowstate Linkedin Contact Flowstate E2M Solutions HighLevel   Get a Personalised Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com   Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

This week on The Agency Hour podcast, we're venturing into the crucial yet often overlooked realm of digital accessibility with the insightful Chris Hinds, part owner of Equalize Digital. Since 2015, Chris has focused on WordPress and accessibility, working from a business development and project management standpoint. With an impressive track record of enhancing accessibility for organizations as diverse as small businesses to NASA, Chris shares invaluable insights on why prioritizing digital accessibility is not just about compliance—it's a golden opportunity for growth, innovation, and reaching wider audiences. Join us as Troy Dean and Chris Hinds unravel the layers of digital accessibility, demonstrating its significance beyond legal compliance to its role as a powerful tool for agency growth and client satisfaction. Discover how addressing simple, detectable issues on a website’s homepage can catapult it into the top 5% of accessible websites globally, and why this matters more than you think.   Handy Links: Equalize Digital Chris Hinds Twitter Web Content Accessibility Guidelines (WCAG) Website Accessibility Checklist WebA Million Report Accessibility Checker (WordPress Plugin) Wave Browser Extension E2M Solutions HighLevel     Get a Personalised Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com   Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Let's cut to the chase – trust isn't just important; it's everything. Without it, your business is sinking before it even sets sail. But trust isn't built overnight; it's earned through consistent, genuine interactions with your audience. Transparency is your secret weapon.  So, we decided to create the most boring podcast ever, to answer our most frequently asked questions as honestly as possible. No BS, just Troy Dean, warts and all.   Handy Links: Chat with our team HighLevel E2M Solutions Wall of love     Get a Personalised Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com   Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

This week on The Agency Hour Podcast, we're excited to welcome Sam Carlson, Co-Founder of UpHex, a revolutionary software that's reshaping the Facebook advertising landscape for digital agencies. Sam shares his journey from digital agency owner to developing UpHex, addressing the challenges of managing social media campaigns. We discuss UpHex's role in streamlining ad launches, enabling agencies to focus more on strategy and creativity. Join Troy Dean and special guest Sam Carlson for an episode filled with insights on leveraging UpHex for more efficient and impactful social media marketing.   Handy Links: UpHex UpHex YouTube Channel HighLevel E2M Solutions     Get a Personalised Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com   Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Join us as we explore the future of creativity, the importance of carving out "Me Time," and the daily routines of a CEO. Discover the transformative power of working on your business rather than in it, and learn when it's practical to reach out to a white label partner to scale your agency efficiently. Whether you're just starting in your business or a seasoned agency owner, this episode is packed with actionable advice to help you scale, optimize your time, and prioritize mental health. Tune in to gain valuable insights and unlock new possibilities for your agency's growth.     Handy Links: MavCon E2M Solutions HighLevel  JohnnyFlash.com   Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com      Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Tracking group engagement can be an absolute nightmare. That's why we're thrilled to have Jenna Larson, the CO-Founder of Group Track CRM, join us on The Agency Hour Podcast.  In this episode we explore Jenna's journey from running her own online performance coaching business to accidentally creating Group Track CRM to solve the champaign problem off too many leads, because her lead nurture strategy was working too well. If you are using social media to have conversations with people and eventually nurture them from leads to clients, group track is a no brainer and you won't want to miss this episode.   Handy Links: MavCon E2M Solutions HighLevel  Grouptrack CRM Grouptrack CRM Group Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com    Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Join our Head of Coaching, Johnny Flash and special guest Coach Jen Sakowski of Agency Mavericks on the Agency Hour podcast for an epic journey through goal setting, overcoming anxiety, and leading with transparency. As the Founder and CEO of Rainey Day Design, Jen shares her inspiring transformation from strating out selling websites at $250 to coaching agency owners towards abundance. Discover the power of understanding your 'why', nailing down daily disciplines, and setting goals beyond business to encompass personal growth. Learn how to shift your mindset, overcome imposter syndrome, and lead a team to success with enthusiasm.   Handy Links: MavCon Raney Day Design E2M Solutions HighLevel  Johnny Flash Productions Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com    Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Step into the world of specialized SEO with Simon Mauger, CEO of Practice Edge. In this episode of the Agency Hour podcast we delve into Simon's unique 'SCOOTER' framework, a proven strategy for delivering outstanding results in healthcare marketing. Learn the intricacies of SEO, from content creation to on-page and off-page tactics, and discover how to measure excellence and results effectively.   Handy Links: MavCon PracticeEdge E2M Solutions HighLevel  Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com    Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

Join Troy Dean in the latest Agency Hour podcast as we welcome operational & finance leader, Kira Wissman. Dive deep into the essentials of financial management, including tracking key metrics, categorising expenses, and common hiring mistakes. Discover the art of creating a 12-month forecast and the pitfalls of neglecting numbers and explore the challenges of keeping staff engaged, the importance of employee engagement for productivity, and strategies for team growth. Kira brings invaluable insights for any agency looking to balance its books and its team dynamics effectively.   Handy Links: E2M Solutions WKCCPA Kira Wissman HighLevel  Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com    Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

This week on The Agency Hour podcast, we delve into leveraging AI for effective audits and growth plans, unlocking the secrets of building lasting client relationships through quick wins, and creating massive value while maintaining a balanced agency workload. Join Troy Dean and special guest Cliff Almeida, Founder of My Web Audit as they explore the nuances of agency-client dynamics, the impact of AI on social media, and the evolving role of consultants. Handy Links: E2M Solutions My Web Audit Cliff Almedia Relume.io  Framer.com HighLevel E2M  Watch on YouTube: https://www.youtube.com/watch?v=7lhyo2ykpZo&t=2689s  Get a Personalized Game Plan to Grow Your Agency Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next. Gameplan.agencymavericks.com    Follow us on the socials: YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin