
Australian Business Podcast
Australian Business Podcast is Australia's top business podcast for people building, managing and leading a successful small business in Australia.Hosted by Zara McGuffie, CEO of Inflection, and Jordan Kidis, co-founder of Grey Space Advisory, whether you're drawing a small business plan on a serviette, have a growing side hustle, you run a business with 10 employees or 100, the Australian Business Podcast will teach you how to grow, manage, market and steer your business to success.The Australian Business Podcast will help you grow your business faster, take advantage of industry change and opportunities, and identify strategies to make you more profitable.Hosted by Owen Rask, founder of The Rask Group; plus Jordan Kidis & Danil Goloubev, co-founders at Grey Space Advisory, and Zara McGuffie, CEO of Inflection Marketing. You can take our free business course on Rask by following this link: https://bit.ly/3B9XekpOwen's top Australian Business Podcast resources:
Australian Business Podcast - landing page
Ask a question
Inflection community
Free business course
⚠️ General information, tax & legal warning ⚠️The information in this podcast is general information only. That means, the information does not take into account your objectives, financial situation or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on the information. In addition, you should obtain and read the product disclosure statement (PDS) before making a decision to acquire a financial product. The Rask Group Pty Ltd is not a licensed tax agent or law firm. If you don’t know what your needs are, you should consult a trusted and licensed financial adviser, tax agent and/or lawyer, who can provide you with personalised advice, tax advice and legal advice. Please read The Rask Group's Terms & Conditions and Financial Services Guide on our website before acting on the information in this podcast.
Latest episodes

Feb 13, 2025 • 50min
How to Build a Bulletproof Marketing Strategy in 2025
In this Australian Business Podcast episode, your hosts Jordan Kidis from Grey Space Advisory, and Zara McGuffie from Inflection, dive deep into the essential elements of a successful marketing strategy for 2025. They discuss everything from understanding your customer avatar to avoiding common marketing pitfalls and navigating the world of marketing agenciesTopics covered today:
The importance of defining your customers
3 common mistakes business owners make
What is a marketing strategy, and why does it matter?
The role of design and technology
Why marketing agencies are bad
Future trends in marketing
Resources mentioned in this episode:A free call with ZaraRask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 9, 2025 • 38min
Negotiating Salary: Employee vs Employer Talking Side Hustles & Gen Z
In this Australian Business Podcast episode, your hosts Jordan Kidis, from Grey Space Advisory, and James Bowman, from Inflection, discuss recent trends in job mobility and “The Great Resignation” of recent years, as well as the challenges and possible techniques to approach salary negotiations from both the employer and employee perspective.If you like this Australian Business Podcast episode on salary negotiations from the employee vs employer perspective, you’ll love our other episodes. Don’t forget to subscribe for weekly shows on Apple, Spotify, YouTube or wherever you get your podcasts.Topics covered today:
Recent trends in job mobility in younger generations
The challenges small-medium business owners face when employing this younger generation
Approaching salary discussions with empathy from both sides
Thoughts on salary increases should be in line with inflation and having employees with side hustles
Techniques for employees to negotiate salary and bring value to their employer
Resources mentioned in this episode:
Job mobility is on the minds of young workers
Is this employment data a sign we are nearing the end of the great resignation?
Ask a question (select the Business podcast)
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 6, 2025 • 40min
7 Things They Don’t Teach You in Business School, (but should!)
In this Australian Business Podcast episode, your hosts Jordan, from Grey Space Advisory and Zara, from Inflection, discuss 7 secrets and strategies for earning more money, keeping more profit, winning more clients and having a healthier mindset towards your business. The 7 strategies discussed are:- Pinpoint Your Highest-Value Skills- Double Down on Your Advantage- Monetise More Efficiently- Optimise Your Taxes- Choose Your Challenge- Get Rational, Not Emotional- Honour the Seasons of Your Life and Business- The Truth About FeedbackInflection Business Owner CommunityGrey Space AdvisoryRask ResourcesInflection community: https://community.rask.com.auAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 2, 2025 • 43min
Zara & Jordan's Coffee Catch Up
In this Australian Business Podcast episode, your hosts Jordan, from Grey Space Advisory and Zara, from Inflection discuss the biggest learnings from 2024. Zara and Jordan also discuss what’s to come in 2025.Rask ResourcesInflection community: https://community.rask.com.auAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 30, 2025 • 41min
Grant Hackett: rituals, performance, managing 300 staff and using investment bonds
In this Australian Business Podcast episode, your host Owen Rask speaks with Grant Hackett, OAM, who is the CEO of Generation Development Group (ASX: GDG) - a $1.1 billion company that has grown rapidly in recent years.In this podcast with Grant Hackett, Owen and Grant discuss:
What Grant took from the pool to his CEO role
Why he moved into finance
How to inspire and lead a team
How Grant thinks about personal and professional growth
Investment bonds - how and why they work
The tax of investment bonds
Potential changes to Superannuation you need to know
How Grant makes investment decisions as a CEO
~~ Episode resources ~~Lifebuilder (investment bond): https://bit.ly/rask-bond1Childbuilder (investment bond): https://bit.ly/rask-bond2Grant's LinkedIn: https://www.linkedin.com/in/grant-hackett-oam-30820225?originalSubdomain=au~~ Rask Resources ~~All services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-planInvest with us: https://bit.ly/R-investAccess Show Notes: https://bit.ly/R-notesAsk a question: https://bit.ly/R-quest~~ Timestamps ~~
0:30:00 - becoming CEO of Generation Development (ASX: GDG)
7:00 - leadership skills
17:00 - a passion for finance
18:00 - overcoming doubt to win gold
22:00 - managing a team more effectively
30:00 - Investment bonds explained
35:00 - 10-year rule and 125% rule
42:00 - Investment bond rules - broken
46:00 - how investment bonds work
52:00 - changes to tax rules
55:00 - how Grant makes investment decisions
1:00:30 - advice Grant Hackett would give to his young self
DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 26, 2025 • 1h 10min
Business, Babies & Boundaries - is balance possible?
In this Australian Business Podcast episode, Zara McGuffie interviews female entrepreneur, Ally Phillips on being a woman in male-led businesses, becoming a mother and balancing boundaries. Being a woman in a male dominated field can be challenging, but Ally Phillips has climbed her way to a Director position whilst building multiple side hustles, staying true to her values, and becoming a mother. Topics covered today:
The importance of mentorship
How a diversity of roles can actually propel your career
Why you should ignore stereotypes
How to build a side hustle
Can becoming a mother provide an even stronger motivation to career success?
Resources mentioned in this episode:
‘Slow Productivity’ Podcast Episode with Cal Newport
Ally Phillips LinkedIn
Inflection website
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 23, 2025 • 1h 6min
How Equity Mates was built, Ren's #1 media company in the world and where we are in ETFs
In this Australian Business Podcast episode, Owen Rask speaks with Alec Renehan, co-founder of Equity Mates Media, about the business he and Bryce have built, the future of media and his favourite interviews.Topics covered today:
How Ren asks the right questions, in any context
Ren's story & how Equity Mates came to be
The media company Ren would buy
Where we are in the rise of ETFs
Where we are in the rise of podcasting
~~ Episode resources ~~Tune into Equity Mates, Get Started Investing: https://equitymates.com/get-started-investing/Bryce & Ren's book: https://www.amazon.com.au/Dont-Stress-Just-Invest-investments/dp/1761470469~~ Rask Resources ~~All services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 19, 2025 • 33min
How to start a business in 2025: Free Guide (Part 4)
Scaling a business can be exciting, but doing it without proper planning can lead to burnout, financial strain, and operational chaos. In this episode, we break down the key strategies for scaling responsibly, building a team, and leveraging technology to ensure long-term success.Co-hosts Zara and Jordan share personal anecdotes and actionable insights, covering everything from reviewing your business performance to implementing systems for sustainability.Topics covered today:
Reviewing your business: Where you are now vs. where you want to be.
Managing finances for growth: Budgeting, cash flow tips, and funding options.
Building a team: When to hire, remote vs local staff, and creating a strong culture.
Leveraging technology: AI tools, CRMs, and automation.
Scaling responsibly: Avoiding burnout, maintaining quality, and adding new revenue streams.
Resources mentioned in this episode:
Business starter checklist
Now Where How Strategy Workbook
Tim Ferris Podcast Episode
Ask a question (select the Business podcast)
Inflection website
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 16, 2025 • 55min
Joe Aston: why powerful people go mad & inside the Qantas Chairman Lounge
Joe Aston, author of The Chairman's Lounge and prolific financial journalist, joins Owen Rask to dive into corporate ethics, the role of journalists and Qantas' control over the business elite, on this episode of The Australian Business Podcast.Get Joe's book:
Amazon: https://www.amazon.com.au/Chairmans-Lounge-inside-story-Qantas/dp/1761429760
Audible: https://www.amazon.com.au/Chairmans-Lounge-Inside-Story-Qantas/dp/B0D9WJYSGJ
Topics covered:1:30 - How Joe keeps companies accountable8:45 - Harvey Norman red flags15:30 - Joe Aston's research process23:00 - Joe Aston on Qantas story26:46 - What is the Chairmans Lounge?32:30 - Virgin & Qatar coming for Qantas?36:20 - Finding sources in journalism38:00 - Bias in journalism46:15 - Power abuse in business50:45 - Youth is wasted on the young~~ Rask Resources ~~All services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 12, 2025 • 15min
3 Business Secrets For Success + a $40k Giveaway
In this mini episode of the Australian Business Podcast, Zara McGuffie highlights 3 things she learnt from the Inflection community in 2024, plus how you can win $40k worth of business coaching in 2025.Topics covered today:
Top three lessons from running the Inflection Course
How to win $40k worth of business coaching
How to enter the giveaway:
Join the free Inflection community via this link: community.inflection.au
Write a post and answer these two questions: What you + your business do, your top 3 business goals for 2025 and why.
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices