Australian Business Podcast

Rask

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Jul 14, 2024 • 55min

Raising capital from fans, ft. Birchal co-founder Matt Vitale

Matt Vitale is the co-founder of equity crowdfunding platform Birchal. Matt Vitale joins Owen Rask for a second time on The Australian Business Podcast to educate us about how founders and business owners can raise capital from customers or fans, how to prepare a business for sale, the rise of equity funding in private markets, how investors can get involved, and more. Birchal for founders: https://www.birchal.com/raise-capitalBirchal for investors: https://www.birchal.com/investorsAUSTRALIAN BUSINESS PODCAST RESOURCESFree marketing call with ZaraInflection accelerator Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Rask Core 🌏 – DIY investing Owen’s FREE investor bootcamp Ask a question Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 8, 2024 • 23min

The #2 killer of small business (FREE Excel download)

Jordan Kidis is back behind the mic with Owen Rask, to explain how, why and when cash flow kills small businesses. But also, what you can do about it!Follow these simple steps to avoid disaster when doing your numbers, and download Danil's FREE cash flow model!Download the model: https://inflection.au/#cashflow-popupAUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Rask show notes Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Rask Core 🌏 – DIY investing Owen’s FREE investor bootcamp Ask a question This podcast contains general financial information only, issued by The Rask Group Pty Ltd. Nothing in our podcasts should not be considered as personal financial advice, tax advice or legal advice. Please seek the advice of a licensed and trusted expert, who can take into account your needs, goals and objectives, before acting on the information. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 29, 2024 • 40min

10 Game-Changing Questions to Transform Your Small Business Marketing Strategy

What you'll learn:In this can't-miss episode, we delve into the heart of small business marketing with Zara. We'll run through 10 game-changing questions every small business owner needs to ask to skyrocket their marketing success.Get ready to discover: How to connect with your target audience The secrets to leveraging social media like a pro Crafting compelling content that captures attention, drives engagement and generates sale The importance of using data analytics to fine-tune your marketing strategies and your overall business decisions Tune in to gain valuable strategies and tips that will make a real difference in your business this financial year. AUSTRALIAN BUSINESS PODCAST RESOURCESFree marketing call with ZaraInflection accelerator Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Rask Core 🌏 – DIY investing Owen’s FREE investor bootcamp Ask a question Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 27, 2024 • 22min

Decoding Content Conversion: Unlocking Strategies for Success

Zara and Jordan share essential insights on understanding your audience, advocating for direct feedback through surveys and interviews, analyzing demographics and psychographics, and utilising social media listening tools to tap into audience interests. They emphasise consistency in content creation with a content calendar, leveraging data analytics to optimise strategies, and repurposing content for wider engagement. Additionally, they delve into the power of storytelling techniques, including crafting compelling narratives, using emotional triggers, and showcasing real-life case studies to resonate with the audience, ultimately highlighting the crucial role of audience understanding and storytelling in creating impactful content for today's business landscape.AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 22, 2024 • 23min

Data-Driven Success: Navigating Analytics for Optimal Results

In this episode of the Australian Business Podcast, Zara and Jordan chat about: Key Performance Indicators Analyzing Performance A/B Testing AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 20, 2024 • 47min

Tax Time! 10 Quick tax tips pre 30 June

Australian Business Podcast Jordan chats with Danil with 10 tax tips to help with the EOFY.What you'll learn:  Maximising deductions Superannuation  Business structures Home office expenses Record keeping Bad debts Offsets and losses AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 15, 2024 • 24min

Marketing Insights with Zara: Navigating Trends, Avoiding Pitfalls, and Crafting Successful Campaigns

In this episode of the Australian Business Podcast Zara and Jordan chat about: Zara's Journey 2024 Marketing Trends Common Small Business Mistakes The Impact of Digital Marketing A Successful Campaign Example AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 13, 2024 • 1h 7min

How PocketSmith helps 100,000+ households save more money

In this Rask Australian Business Podcast episode, Jason speaks with Owen Rask about the journey of PocketSmith, including: How and why PocketSmith has survived and thrived over more than one decade What Jason's original PocketSmith .ical set out to solve Why PocketSmith never took VC funding, despite being one of New Zealand's biggest FinTech successes The technical challenges involved in building a financial management app Why PocketSmith celebrates individuality as a core value What the future of financial management looks like This is a sponsored podcast episode brought to you by PocketSmith, and we know you'll love it.Like this? You'll love PocketSmith: PocketSmith spending statistics: https://bit.ly/R-PocketSmithAUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 8, 2024 • 22min

Mastering Marketing: Unveiling the 5 Pillars of Strategic Success

Tune in to the Australian Business Podcast, where Zara and Jordan share invaluable insights on enhancing profitability, achieving work-life balance, mastering time management, and propelling business growth. Join them as they delve into essential topics like tax optimisation, cutting-edge marketing strategies, and growth hacks. From the significance of holistic marketing approaches to harnessing the power of pay-per-click advertising, data analytics, SEO, and branding, discover how to navigate the dynamic realm of digital marketing and future-proof your business for lasting success.AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 6, 2024 • 17min

Using AI tools to improve your marketing strategy

Have you used AI in your business yet?In this episode of the Australian Business Podcast, Jordan and Zara talk about using artificial intelligence (AI) tools to save time, reduce costs, brainstorm ideas and enhance your digital marketing.AUSTRALIAN BUSINESS PODCAST RESOURCES Free marketing call with Zara Inflection accelerator Ask a question Access Show Notes Invest with Owen Mortgage Broking Financial Planning Property Coaching 100-point property checklist (PDF) Accounting with Grey Space Business Coaching Grey Space Advisory – snag a $100 health checkDo you get stuck worrying about your business’ finances? Or what needs to be paid to ATO, employees, Super funds and so on? The Australian Business Podcast is proud to announce that our sponsor, Grey Space Advisory, is offering all business owners a financial health check.Jordan and Danil’s expert team of accountants will conduct a review of your tax structure, bank setup, ATO obligations and reporting, business insurance and provide some advice on how to manage all of this — for just $99! You can book a $99 health check with the Grey Space Advisory team and tell them Owen sent you. Learn more about your ad choices. Visit megaphone.fm/adchoices

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