Business of Software Podcast

Rita McGrath is a longtime professor at Columbia Business School and one of the world’s top experts on innovation and growth. She is also one of the most regularly published authors in the Harvard Business Review. This talk gives company leaders food for thought with questions such as do you incorporate diverse perspectives in decisions? Do you empower small, agile teams? Are there resources available for little bets? And does your organization reward truth-telling? Recorded live at Business of Software Conference USA 2019, in Boston, MA For more great talks, visit businessofsoftware.org/videos

Paul Kenny is no stranger to the Business of Software Conference stage. A sales coach with experience working with software companies including Redgate and StackExchange, Paul has a huge amount of experience and insight to share on the process of selling your software. In this talk from BoS USA 2017, Paul talked about the important things to get right to set your company up well to turn your software into money. Recorded live at Business of Software Conference USA 2017, in Boston, MA For more great talks, visit businessofsoftware.org/videos

Your product roadmap is not a model, an algorithm or an artifact, it is an ongoing political process that requires careful management of the relevant stakeholders. One major challenge is that your stakeholders DO NOT WANT the same things. To make a Roadmap useful, you need an allocation model and a selling strategy that helps you: understand; manage the expectations of; deliver value to people across the organization who prioritize very different things. Rich explains some approaches to help you understand and manage a roadmap’s stakeholders so that your products and customers are prioritized over the requirements of other stakeholders. Recorded live at Business of Software Conference USA 2018 in Boston, MA For more great talks, visit businessofsoftware.org/videos

Swiss based Alex is a gifted communicator and the author of ‘Business Model Generation’ – a book about business models that has sold over 120,000 copies. (Why? Because it is extraordinarily good). Fast Company Magazine named Alex’s book one of the Best Books for Business Owners in 2010. At BoS 2011 he talked on how to implement this practically in your own business. Recorded live at Business of Software USA 2011. For more great talks, visit businessofsoftware.org/videos

In this talk from BoS USA 2013, Mikey Trafton looks at how to attract the best talent, how to interview, how to make an offer of employment that will know the candidate’s socks off, and so much more. Recorded live at Business of Software USA Conference in 2013. For more great talks, and the prequel talk Mikey gave in 2012, go to businessofsoftware.org/videos

How do you see innovation and how do you harness it effectively to make it work? How do people learn, and how can they work better? Every innovator comes across daily problems that they don’t know how to answer or where to even start thinking about the answer. In this fast-paced talk from BoS USA 2018, jobs-to-be-done expert and lifelong innovator Bob Moesta helps give you the skills to make all your innovation outcomes more predictable, and successful. Bob has honed these key skills from his life working in everything from automotive, weapons systems, food, private equity, homebuilding, construction software, and more. Recorded live at Business of Software Conference USA in Boston, Ma For more great talks, visit businessofsmoftware.org/videos

After years of smuggling creativity into the corporate sector without getting busted, Tania Katan has learned that we don’t need to be in a job that is distinctly creative in order to be distinctly creative in our job. In fact, no matter how tedious the task, or how buttoned-up the office environment, we can all learn to conjure imagination anywhere, anytime. Full of hilarious stories, and wacky, battle-tested exercises for flexing your creative muscles you’ll learn tools and strategies for taking more creative risks and embracing obstacles as an opportunity to accelerate growth. Recorded live at Business of Software Conference USA 2018, in Boston MA. For more great talks from expert speakers, go to businessofsoftware.org/videos

Innovation is hard. It takes more than a clever idea to make a business. Tendayi Viki works with entrepreneurs in startups and large corporates who are looking to innovate. Here he presents 8 business model questions to consider when attempting to innovate, followed by a Q&A with some great questions about innovating in a large corporate. Recorded live at Business of Software Conference Europe 2018. For more great talks, visit businessofsoftware.org/videos

In this engaging discussion, Bruce McCarthy, founder of Product Culture and author of "Product Roadmaps Relaunched," shares his expertise in product management. He emphasizes the importance of saying no to good ideas to focus on the truly impactful ones. Bruce introduces prioritization frameworks like the Kano model, highlighting the balance between feasibility, desirability, and viability in product development. He also delves into strategic integration of customer feedback and social media, and the necessity of collaboration in team dynamics for effective decision-making.

Isa Watson talks about some of the ways that companies can provide a better environment for humans to work and share how she came to realize that in her startup, she had to bring her ‘best self’ to the business every day. Recorded live at Business of Softare Conference USA 2018, in Boston, MA. For more great talks, visit businessofosftware.org/videos