New Books in Business, Management, and Marketing

Listen to this interview of Roslyn Petelin, Honorary Associate Professor at the University of Queensland, Australia. We talk about her book How Writing Works: A Field Guide to Effective Writing (Routledge, 2021) writing well and knowing why.Roslyn Petelin : "My book caters for all kinds of writers: student writers, creative writers, technical writers, journalistic writers, corporate writers, all of whom need to be able to write well, write successfully, for either personal or corporate credibility."Contact Daniel at writeyourresearch@gmail.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Realize your fullest leadership potential, claim your boldest vision, and prioritize the well-being of your team and world with this new science-based approach to leadership. In Boundless Leadership: The Breakthrough Method to Realize Your Vision, Empower Others, and Ignite Positive Change (Shambhala, 2021), psychotherapist Joe Loizzo and executive coach Elazar Aslan offer science-based vision of leadership to help leaders cultivate clarity, compassion and fearlessness for themselves and throughout their organization.In the podcast, our host Leo explores the main themes of the book, disciplines of heart, mind, and body, and how leaders can evolve from their survival instinct to their thriving instinct. They discuss real-world examples and real-world applications of how executives, entrepreneurs, and individuals, all seeking to get the best out of themselves, develop to better lead themselves and others. Joe explains the underlying philosophy and psychology behind Boundless Leadership; Elazar shares his story as a former C-suite executive to unleash and control his thriving instinct; the pair are an engaging duo, synced up after many years of collaboration, and the podcast is an helpful introduction to the book and captivating record of their journey and message.Visit Leo's blog at empoweredbelonging.substack.com to read his overview of the book and participate in the discussion. He writes about how leadership can build societies fit for the 21st century and would love to hear your feedback about the podcast at bit.ly/Feedback-Leo. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to The Academic Life! In this episode you’ll hear about: Why failure is part of the hidden curriculum Why you can’t be creative or innovative without failing [sometimes a lot] How to learn from it, instead of sweeping it under the rug A failure our guest and our host each faced A discussion of the Museum of Failure Our guest is: Dr. Samuel West, a licensed psychologist (cognitive behavioral therapy) with a PhD in Organizational Psychology. His research focuses on creating climates for innovation by encouraging experimentation and exploration. In 2017 he founded the Museum of Failure showcasing over a 100 innovation failures from around the world. The aim of the museum is to stimulate productive discussions about the important role of failure for innovation and to increase organizational acceptance of failure.Our host is: Dr. Christina Gessler, the co-creator and co-producer of the Academic Life. She previously worked in Museum Education at a small museum in New York; and as a PhD student worked for a professor who was a Smithsonian curator.Listeners to this episode might also be interested in: The Museum of Failure The Museum of Broken Relationships The remote control referred to in this podcast The marshmallow candy referred to in this podcast TedTalk on Failing “Mindfully” Podcast on fear and failure Podcast on the role of failure in student success Failosophy: A Handbook for When Things Go Wrong, by Elizabeth Day Dr. Manu Kapur’s work on Productive Failure You are smart and capable, but you aren’t an island and neither are we. We reach across our mentor network to bring you experts about everything from how to finish that project, to how to take care of your beautiful mind. Wish we’d bring on an expert about something? DM us on Twitter: The Academic Life @AcademicLifeNBN. Learn more about your ad choices. Visit megaphone.fm/adchoices

When faced with new challenges, it’s easy to feel our solutions need to be equally unprecedented. We think we need a revolution. But what if this is a big mistake?In Evolutionary Ideas, Sam Tatam shows how behavioral science and evolutionary psychology can help us solve tomorrow’s challenges, not by divining something the world has never seen, but by borrowing from yesterday’s solutions – often in the most unexpected ways.Just as millions of years of evolution have helped craft the wing and dorsal fin, thousands of engineers, designers, marketers, and advertisers have toiled to solve many of the problems you face today. Over time, through intent, design, social learning and sheer luck, we have found what works.Armed with an enhanced ability to see these patterns in human innovation, we can now systematically approach the creative process to develop more effective ideas more readily and rapidly.Sam Tatam's book Evolutionary Ideas: Unlocking Ancient Innovation to Solve Tomorrow's Challenges (Harriman House, 2022) explores five of the most critical challenges we face today, and we learn how to ‘breed’ more effective solutions from those that have survived. The result is a dynamic and exciting way of solving problems and supercharging creativity – for anyone in any endeavor.John Emrich has worked for decades in corporate finance, business valuation and fund management. He has a podcast about the investment advisory industry called Kick the Dogma. john@ktdpod.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How Amazon combined branding and relationship marketing with massive distribution infrastructure to become the ultimate service brand in the digital economy. Amazon is ubiquitous in our daily lives—we stream movies and television on Amazon Prime Video, converse with Alexa, receive messages on our smartphone about the progress of our latest orders. In Buy Now: How Amazon Branded Convenience and Normalized Monopoly (MIT Press, 2022), Emily West examines Amazon's consumer-facing services to investigate how Amazon as a brand grew so quickly and inserted itself into so many aspects of our lives even as it faded into the background, becoming a sort of infrastructure that can be taken for granted. Amazon promotes the comfort and care of its customers (but not its workers) to become the ultimate service brand in the digital economy.Noopur Raval is a postdoctoral researcher working at the intersection of Information Studies, STS, Media Studies and Anthropology Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I talked to Belinda Gannaway, co-author (with Emma Bridger) about her book Employee Experience by Design: How to Create an Effective EX for Competitive Advantage (Kogan Page, 2021).Covid-19 has drastically changed the workplace, causing “essential workers” to contemplate what they essentially want from their jobs over and above decent pay and benefits. High on such a list of priorities is gaining greater autonomy, an opportunity to learn and to achieve a sense of purpose on the job. Cast aside as my guest this week indicates are myths that the employee experience (EX) is about perks, that HR “owns it” alone, that attracting and retaining employees covers the bases so far as EX is concerned, and that EX applies only to privileged, high-end employees working remotely as opposed to on the frontlines or in warehouses. No, EX can’t wait because EX is happening everyday – whether in good, bad or ugly ways. Hear Belinda Gannaway talk about the need to democratize the workplace and you’re sure to come away impressed by her commitment and knowledge.Belinda Gannaway is a director at the employee experience consultancy Fathom XP. Her fascination with organizational culture began when she was a journalist working in the U.K. Houses of Parliament.Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

The investment industry is fast approaching a point where one-third of global assets under management are invested with a sustainable objective. But do sustainable investment products do what investors expect them to do? How can an investor tell if their investments are having the social impact they want? Does that impact come at a financial cost? And how can investors weave their way through the web of confusing acronyms, conflicting agency ratings, and the mass of fund offerings, confident that they can recognize and avoid corporate greenwashing?Larry Swedroe and Sam Adams cut through the fog and bring clarity on all of this and more―providing investors with a firm plan for truly sustainable investing.The authors first define sustainable investing, illuminating the differences between ESG, SRI and impact investing, and reveal who is currently investing sustainably and why. They then move on to a comprehensive review of the academic research. Finally, this book arms you with a practical guide to investing sustainably, including how to effectively choose your asset allocation strategy, and select the managers and funds through which your money can create the change you want to see in the world.Your Essential Guide to Sustainable Investing (Harriman House, 2022) is the definitive go-to resource investors have been waiting for.John Emrich has worked for decades years in corporate finance, business valuation and fund management. He has a podcast about the investment space called Kick the Dogma. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I talked to Mark L. Sirower about his book (co-authored with Jeff Weirens) The Synergy Solution: How Companies Win the Mergers and Acquisitions Game (HBP, 2022).First impressions really do matter, and the M&A deals that receive a positive reaction on Announcement Day tend to outperform, over time, those deals where due diligence wasn’t practiced up front. Indeed, as this episode’s guest, Mark Sirower, notes, in two-thirds of cases a negative initial reception is a sign that the deal will never gain momentum. What leads to success? Among the key elements is focusing on the employee experience. Smart companies get “ahead of the pain” by acknowledging that workers have moved from the highest rung of Maslow’s Hierarchy of Needs (self-realization) to fearing for their material well-being, their security, i.e., the lowest, most basic rung of the ladder. In short, at a time of vast, globalized M&A deal-making, EQ has never been more important as companies navigate the emotional earthquake most employees are going to experience.Mark L. Sirower is a leader in Deloitte’s M&A and Restructuring practice and was, previously, a global M&A leader at the Boston Consulting Group. He teaches M&A at the NYU Stern School of Business and has also authored The Synergy Trap.Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to The Academic Life! In this episode you’ll hear about: Why doing writing and other kinds of retreats are part of the hidden curriculum How taking time for self-care is crucial to doing well at work and at school What a retreat is How to do a retreat at home Ways retreating helps you think and feel better, and the science that proves it Today’s book is: DIY Solo Retreats: A Handbook for Creating Your Space, Setting an Intention and Getting the Self-Care You Deserve, by S. A. Snyder. Whether you need time to decompress, listen for answers to nagging questions, read, write, or recharge your life, a personal retreat might be what you need. But when going away on a retreat is too expensive or just not possible, this handbook helps you create your own retreat. Whether you want to find time to journal, meditate, or tackle that writing assignment, this how-to guide for retreating may just be the book you're looking for.Our guest is: S.A. Snyder, who has been a professional writer for more than 30 years. She has worn hats as a newspaper columnist and reporter, writing instructor, communications manager and consultant, blogger, and book author. With humor and insight, she inspires others through the telling of her own experiences to examine what it means to live a meaningful life. She currently blogs about self-care and random commentary on contemporary life. She is the author of DIY Solo Retreats: A Handbook for Creating Your Space, Setting an Intention and Getting the Self-Care You Deserve.Our host is: Dr. Christina Gessler, the co-creator and co-producer of the Academic Life. She is a historian of women and gender.Listeners to this episode might also be interested in: Atomic Habits, by James Clear Bird by Bird, by Anne Lamott It’s a Wonderful Life, by Frank Martel Make Your Art No Matter What, by Beth Pickens From To-Do to Done, by Maura Thomas This episode on guided meditation This episode on finishing your book when things are going wrong https://newbooksnetwork.com/finishing-your-book-when-life-is-a-disaster This episode on writing a book proposal https://newbooksnetwork.com/the-book-proposal-book Sarah’s website on DIY retreats You are smart and capable, but you aren’t an island and neither are we. We reach across our mentor network to bring you experts about everything from how to finish that project, to how to take care of your beautiful mind. Wish we’d bring on an expert about something? DM us on Twitter: The Academic Life @AcademicLifeNBN. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I talked to DDS Dobson-Smith about You Can Be Yourself Here: Your Pocket Guide to Creating Inclusive Workplaces by Using the Psychology of Belonging (Lioncrest, 2022).While the episode’s title wasn’t directly addressed during my conversation with DDS, the answer can be found in his remark prior to taping: namely, the Great Resignation is really the Great Self-Realization. In other words, employees are realizing what matters to them and are changing jobs and careers to better align with their own values and desire to be themselves on the job. What’s standing in the way? Too often, the answer is executives who implore employees to change while not really wanting to take a candid look at their own assumptions. Besides acknowledging that dynamic, DDS is forthright about how employee resource groups work best when their groups’ leaders can financially compensated for what proves to be work over and above their official call of duty. From a variety of angles, this episode is about inspiring greater empathy in the workplace.DDS Dobson-Smith is the founder of the executive coaching consultancy Soul Trained and was certified as an Executive Coach by the Oxford School of Coaching and Mentoring. Prior to founding Soul Trained, he held senior roles at Marks & Spencer, Eurostar International, Sony Music Entertainment, and the world’s largest advertising agency, WPP.Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com. Learn more about your ad choices. Visit megaphone.fm/adchoices