

UX for AI
Bonanza Studios
Hosted by Behrad Mirafshar, CEO of Bonanza Studios, Germany’s Premier Product Innovation Studio, UX for AI is the podcast that explores the intersection of cutting-edge artificial intelligence and pioneering user experiences. Each episode features candid conversations with the trailblazers shaping AI’s application layer—professionals building novel interfaces, interactions, and breakthroughs that are transforming our digital world.We’re here for CEOs and executives seeking to reimagine business models and create breakthrough experiences, product leaders wanting to stay ahead of AI-driven product innovation, and UX designers at the forefront of shaping impactful, human-centered AI solutions. Dive into real-world case studies, uncover design best practices, and learn how to marry innovative engineering with inspired design to make AI truly accessible—and transformative—for everyone. Tune in and join us on the journey to the future of AI-driven experiences!
Episodes
Mentioned books

Apr 7, 2023 • 1h 4min
Ep. 38: Digital Transformation and Circular Design: A Path to Sustainable Business Growth with Loïc Sattler
Send us a textIn this episode, our host Behrad Mirafshar welcomes Loïc Sattler, the Director of Design Experience at Valtech, and that had the opportunity to work with impactful brands like Adidas, Mercedes, Dior, Caran d'Ache, Piaget, Volkswagen, Vacheron Constantin, Hublot, IKEA, l'Oreal, BMW, Sony, Leica, to name a few. The conversation kicks off with the topic of Experience Design and the crucial need for businesses to undergo digital transformation in this day and age. Loïc shares his insights on Design Thinking and Systematic Design, emphasizing the importance of adopting a conscious attitude towards growth.The duo also talks about how to deal with situations where businesses approach with a pre-existing knowledge of their problems, and how as designers, it's essential to spot the challenges, map them, and push people to transform.Managing client expectations can be a daunting task, and Behrad and Loïc delve into their experiences in managing design projects and dealing with executives and stakeholders. They highlight the importance of hiring a talented team that can address client problems and transformations, with a diversity of designers that bring different traits and complement each other.Building trust between the client and you as a manager is paramount, and Loïc shares his tips on how to achieve this. Finally, they wrap up the episode with a discussion on circular design and its significance in creating sustainable design solutions.Tune in to this insightful episode and get a glimpse of the world of experience design and digital transformation through the eyes of an expert!Follow Loïc Sattler on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Mar 31, 2023 • 59min
Ep. 37: High-Performing Product Teams are Possible! with Sam Beek
Send us a textIn this episode, our host Behrad Mirafshar sits down with Sam Beek, Head of Product at VEED.IO, an online video editing platform.Sam shares his journey from software engineering to product development and how he found his passion for building products that users love. He also talks about the product development process at VEED.IO and the challenges they face in the highly competitive video editing market.The conversation then moves on to the importance of building a network for entrepreneurs and how it can help in building a successful product. Sam shares his experience in building relationships with customers, investors, and other entrepreneurs, and how it has helped him in his career.As a product leader, Sam talks about his role in building and managing a product team. He shares his insights on how to hire the right people, foster a culture of innovation, and motivate the team to deliver their best work.The conversation concludes with a discussion on the entrepreneurial mindset and the importance of people and product management. Sam shares his thoughts on how to balance the needs of the business with the needs of the team and how to build a product that creates real value for customers.Tune in to this episode of LeanCast to hear from Sam Beek, a seasoned product leader, and learn about his journey, insights, and experiences in product development and entrepreneurship.Follow Sam Beek on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Mar 24, 2023 • 1h 13min
Ep. 36: The Quest for Meaning in an AI-Driven World with Brad Frost
Send us a textIn this episode, we are thrilled to have Brad Frost, the author of the book "Atomic Design", as our guest. Brad is a leading expert in Design Systems and has worked with numerous organizations to develop effective design systems that drive innovation and improve user experiences.During our conversation, Brad will take us through the evolution of the Design Systems concept, and the value it brings to organizations. We will delve into the struggles that come with implementing a Design System, and the impact it has on the product design process.As we explore the future of design work, Brad will share his insights on how changes in the industry will impact job security and the role of AI in design. We will discuss how designers can prepare themselves for the AI revolution and stay relevant in the job market.Brad will also shed light on the future of design work, which will be centered on developing design systems and service design. This will be an exciting conversation for designers and innovators who are keen to stay ahead of the curve and transform the design landscape.Join us for an insightful conversation with Brad Frost on LeanCast!Follow Brad Frost on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Mar 17, 2023 • 1h 4min
Ep. 35: UX Research is Reality Check For Your Businesses with Martina Mitz
Send us a textWelcome to a new episode of LeanCast, in this session we are thrilled to have as our guest Martina Mitz, a renowned UX Psychologist and Strategist.Martina shares her expertise on the evolution of UX Psychology and its impact on the user's experience. She explains how UX research plays a vital role in creating a proper user experience, and how it has transformed the way companies approach their design process.We also discuss the intersection between UX Psychology and UX Strategy, and how they work together to create a seamless user experience, delving into how UX Psychology influences the entire company's eco-system, from the product development team to the marketing and sales departments.Finally, we emphasize the importance of a user-centered design approach and how it can make or break a product's success, providing practical tips and insights on how to apply this approach effectively and ensure that the user's needs are always at the forefront of the design process.So, tune in to this exciting episode of LeanCast, and get ready to discover the world of UX Psychology and its impact on creating a better user experience.Follow Martina on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Mar 3, 2023 • 1h 4min
Ep. 34: The Intersection of Product Management and Entrepreneurship with Henry Latham
Send us a textWelcome to another episode of LeanCast where we are joined by Henry Latham, a seasoned entrepreneur turned product management mentor. Henry shares with us his journey from starting his own business to becoming a mentor for product managers and helping them build better products from scratch.During the conversation, Henry emphasizes the importance of having a strong product strategy and leadership in order to build a successful product. He highlights the dangers of ego getting in the way of product managers' decision-making, and the importance of becoming objective thinkers.Henry also delves into the foundations of being a product leader, including understanding the importance of cashflow for entrepreneurs, and the key aspects and Achilles heels of entrepreneurship. He provides valuable insights into the challenges that entrepreneurs face and how they can overcome them to build successful businesses.Whether you're a seasoned entrepreneur or a new product manager, this episode is packed with practical tips and advice that you can apply to your own work. Tune in to learn from Henry's wealth of knowledge and experience in the field of product management.Follow Henry on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Feb 24, 2023 • 55min
Ep. 33: How to Build a 7 Figure Business on Amazon with Nathan Evans
Send us a textIn this episode of LeanCast, we were joined by Nathan Evans, Co-Founder of Fulfin. His insights and expertise were invaluable as we explored the world of fintech in design and discussed the strategies for success in this dynamic field.If you are an entrepreneur looking to start your own fintech business, we have some great tips on getting investment from experienced investors who have backed successful fintech startups. We also explore the most lucrative areas for entrepreneurs to tap into and discuss how to build an 8-figure business with a small team.In addition, we discuss how to build recognizability for your business, a crucial factor in standing out in a crowded fintech marketplace. Finally, we talk about how to grow your e-commerce business in today’s market, including the latest strategies and best practices.Join us for an informative and engaging discussion on fintech in the world of design, featuring expert insights and practical tips for entrepreneurs and investors alike. Don't miss out!Follow Nathan Evans on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Feb 17, 2023 • 1h 4min
Ep. 32: Regenerative Design: Creating a Thriving Future Beyond Sustainability With Joshua Foss
Send us a textIn this episode of LeanCast we received the Founder & CEO of Regensia, Joshua Foss, for a dive into the exciting world of regenerative and sustainable design. We explore how architects, designers, and engineers are revolutionizing the way we think about building our cities and homes to not just sustain, but actually improve the environment.Joshua shares his insights into regenerative and sustainable design principles and how they can be applied to both new and existing structures. We explore a range of topics, including the use of renewable energy, green roofs and walls, water management systems, and the integration of nature into urban landscapes.Our guest also highlights the importance of community engagement and collaboration in the design process, and share inspiring examples of how regenerative and sustainable design can create spaces that not only benefit the environment but also improve the well-being of the people who use them.Join us as we explore how regenerative and sustainable design can help us build a more resilient, livable, and sustainable future.Follow Joshua Foss on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Feb 10, 2023 • 1h 12min
Ep. 31: The Power of Service Design with Jeroen Otte & Boris Jockin
Send us a textIn this episode of LeanCast, our host Behrad Mirafshar received Jeroen Otte and Boris Jockin from the lead Service Design Agency Koos to dive into the world of Service Design and take a closer look at what goes on behind the scenes. We discuss the combination of service design with UX/UI design and how this can improve the design process by utilizing quantitative data. Our guests explain the significance of using quantitative data in design and provide insights on how to effectively integrate it into the design process. We also delve into the nuances of the work of an outside design consultant and the importance of understanding an organization's workings in order to enhance the design.Additionally, we touch on the crucial role that strategy plays in design work and highlight the difference between Service Design and UX Design. Lastly, we address the challenge of managing client expectations, a common issue faced by design consultants. This episode is a must-listen for anyone interested in Service Design and the various elements that make it successful. Follow Jeroen Otte on LinkedIn. Follow Boris Jockin on LinkedIn.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Feb 3, 2023 • 53min
Ep. 30: On Product Discovery with Teresa Torres
Send us a textIn this episode of the LeanCast, host Behrad Mirafshar sits down with product expert Teresa Torres to discuss the ins and outs of product discovery. Teresa shares her wealth of experience and provides actionable insights on how to effectively identify and validate product ideas. From understanding customer needs to conducting market research, Teresa walks listeners through each step of the product discovery process. This episode is a must-listen for anyone looking to bring their product idea to life. Join us as we delve into the exciting world of product discovery with Teresa Torres!Follow Teresa Torres on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/

Jan 27, 2023 • 57min
Ep. 29: Building Strong Teams with Thierry Brunfaut
Send us a textIn this episode of LeanCast, we welcome Thierry Brunfaut, Creative Director & Founding Partner at Base Design, to share his insights on the importance of personal transformation in driving business success. He discusses his strategies for fostering a sense of identity and belonging within a team, and the impact of creating a harmonious workplace culture. We delve into the topic of designing for cultural diversity and the benefits of transforming how we interact with each other in the workplace through the implementation of rituals. Thierry shares his experience valuing the voices of all team members, including partners and interns, and how it helped his company, Base Design, overcome challenges and grow. This episode is a must-listen for any business leader interested in people management and behavior.Follow Thierry Brunfaut on LinkedIn here.Interested in joining the podcast? DM Behrad on LinkedIn:https://www.linkedin.com/in/behradmirafshar/This podcast is made by Bonanza Studios, Germany’s Premier Digital Design Studio:https://www.bonanza-studios.com/