Ecommerce Conversations

Practical Ecommerce
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May 15, 2018 • 36min

Internet Lawyer on New EU Data Regulations

The General Data Protection Regulation from the European Union takes effect on May 25. The law is sweeping, with massive fines for noncompliance. It affects most every company worldwide, large and small. It’s also confusing.There is no better authority in the U.S. to explain the GDPR to ecommerce merchants than John Di Giacomo. He is founding partner of Revision Legal, a leading Michigan-based internet law firm. He is, additionally, a contributor to Practical Ecommerce.
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Apr 25, 2018 • 19min

WompMobile CEO on Mobile Page Innovation

Mobile optimization used to provide a competitive advantage. But as the mobile internet has grown, responsive websites are no longer optional. They are essential to doing business online. In this Ecommerce Conversation, senior contributing editor Armando Roggio speaks with Madison Minor, founder and CEO of WompMobile, a mobile web platform and development firm, about progressive web apps, accelerated mobile pages, and other new mobile internet technologies.
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Feb 22, 2018 • 37min

Stephan Spencer on Barebones SEO for Ecommerce

Organic traffic from Google and other search engines remains critical to many merchants. There is no greater authority on search engine optimization than Stephan Spencer. He's the co-author of "The Art of SEO." He founded the pioneering SEO firm of Netconcepts. He's a worldwide speaker, consultant, and host of two popular podcasts, "Marketing Speak" and "The Optimized Geek."
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Dec 12, 2017 • 22min

Shipping Goods from China to U.S. Is (Very) Inexpensive

The postage rates among countries for international shipping greatly vary. Merchants in certain countries, such as China, can ship very cheaply to U.S. consumers with rates that are unavailable to U.S. merchants. Paul Steidler, a senior fellow with the Lexington Institute in Washington, D.C., explains it all.
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Oct 24, 2017 • 21min

Volusion Founder on S.M.B.-focused Strategy, Ecommerce Outlook

In an era when many ecommerce platforms are migrating to large enterprise clients, Volusion is doing the opposite. It's focused on smaller and mid size companies, even startups. To discuss it all, we're joined by Volusion's founder and longtime C.E.O., Kevin Sproles.
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Sep 27, 2017 • 26min

Miva C.E.O. on New Investment, Amazon Reality

It’s been an eventful year for Miva, the pioneering ecommerce platform. Its longtime president became C.E.O. and the company raised $18 million of private equity, which is the first such investment in Miva’s 20-year history. Rick Wilson is the former president who is now C.E.O. And he joined us to discuss Miva, independent ecommerce, and the impact of Amazon.
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Sep 19, 2017 • 19min

Magento C.E.O. on the State of Ecommerce

Magento, the ecommerce platform, launched in 2007, grew dramatically, and was acquired by eBay. When eBay divested PayPal in 2015, it also sold Magento, to a private equity firm. Magento's C.E.O. is now Mark Lavelle, a seasoned technology executive who co-founded Bill Me Later, the payment service. He joins us to discuss Magento and the state of ecommerce generally.
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Aug 2, 2017 • 20min

Algopix C.E.O. on Future of Brands vs. Resellers

Given the ease with which brands and manufacturers can sell their products directly to consumers, many observers believe the future of resellers is limited. Ori Greenburg, an ecommerce veteran and now the CEO of Algopix, a market analysis platform, does not necessarily agree. He joins us today to discuss it all.
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Jul 25, 2017 • 29min

Entrepreneur in Saudi Arabia Launches Online Apparel Company

In the United States, ecommerce is mature and sophisticated. That's not the case in Saudi Arabia, where it's new and challenging. Hamza el Bayed is co-founder of Ora La Moda, a Jeddah, Saudi Arabia ecommerce apparel company.
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Jul 14, 2017 • 19min

Channel Signal Founder on Importance of Product Reviews

Product reviews can play an important role in ecommerce. Something like 9 out of 10 shoppers read product reviews, and many studies over many years have shown that reviews help shoppers to make online buying decisions. To talk about ecommerce reviews, we have with us Paul Kirwin, the CEO and founder of Channel Signal, a product review monitoring analytics firm. You might know a few other companies that Mr. Kirwin has founded like 3Point5 or Experticity.

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