After Earnings
Morning Brew
The stock market has changed. Once dominated by a few huge players, a new wave of engaged retail investors have more influence than ever. After Earnings is the show that connects the modern investor with the executives and decision-makers who are shaping the markets. Join us as we bring the conversations that used to only be available to hedge fund managers to the rest of us.
Episodes
Mentioned books
Mar 20, 2024 • 39min
Celsius Holdings: Building a Billion $$ Brand & the 3-Horse Energy Drink Race with CEO John Fieldly
Hosts Katie Perry and Austin Hankwitz sat with Celsius CEO John Fieldly in the latest episode of After Earnings. Together, they discussed Celsius's success in building a strong brand identity, expanding market share, and leveraging data analytics to connect with consumers and drive company growth. John emphasized the impact of PepsiCo's $550M investment, product innovation, and aligning with influencers and brands like Jake Paul and Inter Miami.$CELH00:00:00 START00:03:11 Celsius’ growth story00:06:26 Selecting which sports brands and personalities to partner with00:10:56 How Celsius was able to capitalize on the “living fit” trend successfully00:13:02 The process of product development 00:17:00 Growth levers from Pepsi’s $550M investment00:23:45 Pricing strategy for entering new markets00:26:10 Stepping in as Celsius’ new CEO00:33:04 Deepening the relationship with retail investorsAfter Earnings is brought to you by Stakeholder Labs and Morning Brew. Follow Us X: AfterEarningsTikTok: AfterEarnings Instagram: AfterEarnings_Youtube: @AfterEarnings Reach Out Email: afterearnings@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Mar 13, 2024 • 49min
Bark: Cereal for Dogs, AI Applications, and Sustaining Momentum with CEO Matt Meeker
On this episode of After Earnings, hosts Katie Perry and Austin Hankwitz sit down with Matt Meeker, co-founder and CEO of BARK. Matt shares insights on marketing and brand management, as well as maintaining momentum, managing employee morale, and product expansion. BARK is expanding its consumables business and bringing the same fun, humor and storytelling that made BarkBox famous to the dog treats category with the launch of its first full collection of dog treats called The Snack Pack.Timestamps00:00:00 Start 00:06:23 Coming up with engaging and fun product flavor names00:14:29 Preparing the company for what is to turn into future demand00:19:29 Making customer-centric decisions00:26:08 AI applications at Bark00:31:51 General approaches to retail partnerships00:36:44 The transition from Meetup.com to Bark00:40:44 Building and sustaining momentum within the company00:43:30 How to keep employees’ energy despite rollercoaster rides in the business________After Earnings is brought to you by Stakeholder Labs and Morning Brew. Follow Us X: AfterEarningsTikTok: AfterEarnings Instagram: AfterEarnings_Youtube: @AfterEarnings Reach Out Email: afterearnings@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Mar 13, 2024 • 52min
Sprout Social: Influencer Marketing, Social-First Orgs, and Scaling for Growth with President Ryan Barretto
In this episode of After Earnings, hosts Katie Perry and Austin Hankwitz sit down with Ryan Barretto, President of Sprout Social.. They discuss the company's growth strategy, data analysis, and the evolving role of social media in business. The conversation delves into Sprout Social's focus on sophisticated customers and how social listening aids decision-making. Timestamps00:00:00 Start 00:04:17 How Sprout Social’s strategy shifted as a company in 202300:13:33 Companies becoming social-first organizations00:19:10 How social listening data can shape brand marketing00:23:43 Balancing quality and speed as a company00:31:01 The three areas in which AI is helpful to customers00:34:46 Influencer marketing00:40:09 Insights from data gathered on Sprout00:45:00 Societal conversations around social media_________After Earnings is brought to you by Stakeholder Labs and Morning Brew. Follow Us X: AfterEarningsTikTok: AfterEarnings Instagram: AfterEarnings_Youtube: @AfterEarnings Reach Out Email: afterearnings@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Mar 12, 2024 • 1min
Introducing After Earnings with Austin Hankwitz & Katie Perry
The stock market has changed. Once dominated by a few huge players, a new wave of engaged retail investors has more influence than ever. After Earnings is the show that connects the modern investor with the executives and decision-makers who are shaping the markets. Join Austin Hankwitz and Katie Perry as they bring the conversations that used to be available only to hedge fund managers to the rest of us.After Earnings is brought to you by Stakeholder Labs and Morning Brew. Follow Us X: @AfterEarningsTikTok: @AfterEarnings Instagram: @AfterEarnings_Youtube: @AfterEarnings Reach Out Email: afterearnings@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices
