Business Tao with George Kao
George Kao
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www.GeorgeKao.com .
Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Episodes
Mentioned books
Jul 17, 2023 • 6min
If you need X dollars monthly or else you must get a job, should you still focus on growing your business?
This segment is a sample from the Authentic Business Course:http://smpl.ro/BizInsights This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jul 10, 2023 • 6min
No, you don't have to niche down to have successful biz...
It's good to niche your offers, but you don't have to niche yourself / the entirety of your business.For us solopreneurs, it's about credibility anyway, not as much about niching... Comment on this episode:https://youtu.be/SLOr7M4GMTk This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jul 3, 2023 • 6min
Definition: What is an "authentic business"?
You might want to listen to this more than once...This segment is a sample from the Authentic Business Course:http://smpl.ro/BizInsights This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jun 26, 2023 • 11min
At the start of your content creation journey, it feels like you're "playing ball by yourself"...
Authentic, consistent creation... it’s a spiritual practice:* Post without checking for engagement (until your regular data gathering)* Show up and create as a discipline, not relying on inspiration only.* You are practicing your internal locus of motivation, the source of your authentic power and voice.Watch the video / add your comments here:https://youtu.be/Rr_W44dqmqQ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jun 19, 2023 • 6min
Marketing with empathy -- avoid FOMO and embrace a love-centered approach...
"There are only TWO spots left in the program. Sign up now!"…is the sort of marketing message we might receive from a conventional marketer.It seems to me that they haven’t taken the care to consider how the audience feels. They're doing it because it "works" to get those few openings filled.When they offer only 2 spots left, and yet the campaign is being sent to thousands of people, what are the rest of those people supposed to do? They’re supposed to feel left out.In this episode I discuss marketing with FOMO (fear-of-missing-out) and a healthier alternative...Watch the video / add your comments here:https://youtu.be/o83bKOhfwIE This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jun 17, 2023 • 55min
Ai + Spirituality, Consciousness, and Channeling Machines with Jeffrey Scott of The Technomancy Workshop
To comment on this episode, go to: https://youtu.be/jllrDSO5NyQJeffrey Scott's website:https://www.joyomancy.comThe Technomancy Workshop:https://www.joyomancy.com/book-technomancy-workshop.html This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jun 12, 2023 • 21min
Be unattached to results. Simply follow your schedule -- with joyful productivity 🤗
Your ambitions can be as grand as you want them to be. What inspires you? Dream it! Yet, when it comes to the timeline of when those dreams are met -- hold to them loosely. Be unattached to the results of each day, each week, each month.Instead, attach yourself, care much more, about the schedule you planned for today... Watch the video / add your comments here:https://youtu.be/WJnZBuaUuDU This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Jun 5, 2023 • 7min
Don't sell to people's trauma. Demonstrate care for them. Show up reliably and authentically 🙌🏾
No, you don't have to do what those marketing experts are telling you -- you don't have to use persuasion psychology to have a successful business. (I'm living proof and so are many others out there who simply focus on showing up consistently and authentically.)Watch the video / add your comments here:https://youtu.be/sA2ez5B4-6I This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
May 29, 2023 • 21min
Make your marketing easier over the years by shifting toward your authentic heart-felt service 💛
The next time an expert tells you that a marketing or conversion tactic “works”... ask this question: “It might work to convert 10% of the audience… but does it build trust with the other 90%... or would it feel salesy to them?”Watch the video / add your comments here:https://youtu.be/d3sWWBxRrvk This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
May 25, 2023 • 5min
Do what you love? Or offer what the market wants? Integrate these two...
Understanding the two energy sources that move your business forward... passion vs. compassion.In other words...Do what you love? Or...Offer what they want?Try to integrate these two...Watch the video / add your comments here:https://youtu.be/w1JmTkTz4-U This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
