Business Tao with George Kao

Announcing my upcoming course:“What Do You Do?” –Integrate Your Deep & Diverse WorkInto a Coherent Intro & About Page(3-Week Transformational Experience For Soulful Service Providers)Have you found it challenging to communicate the depth and complexity of your work to others?Multi-passionate solopreneurs often struggle with conveying the essence of their offerings in a way that resonates with potential clients and collaborators.Let’s do this important work – together in community – for each of our businesses.This 3-week experience is tailored for solopreneurs who have diverse passions and tools. We will clarify, and then practice, how to describe our work.Throughout this course, you will create (or update), with the support of a community of fellow service providers, the following assets:1. A captivating Bio that can be used on your website and social media profiles, as well as a modified version for introducing yourself in a group.2. A new (or improved) About Page about you and your work – one of the key pages for your website.3. A clear and resonant Professional Title that you can proudly use in various places: LinkedIn Headline, your Zoom name, and many other places where you’re introduced.4. An authentic and simple Homepage Video where you introduce your work for 1 minute and invite the visitor to explore your website.5. A simple Media Kit webpage you can send to people interested in interviewing you on their podcast or video channel.If it sounds exciting to you to create these things – with my facilitation – in a supportive community of kindred spirits, then I hope you’ll join us for this 3-week experience!See the dates + the price at the enrollment page here: Details & EnrollmentAsk any questions here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

In trying to understand your purposeful work, you may have encountered various kinds of venn diagrams (overlapping circles) to express the idea of Ikigai.Well, here's my version of it... a venn diagram for Authentic Business.Let me know if it helps! If so, add it to your toolbox 😊Watch the video / add your comments here:https://youtu.be/J27KPHFHrgU This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Many of us grow up hearing “You only get one chance at making a good first impression.” We are taught this when applying for schools, for jobs, and when finding friends and partners. It’s no wonder that so many people are blocked from their authentic creativity. I also believe this is why so many of us are not consistent in creating content, due to this deep philosophical limitation.Years ago I encountered this quote, which had a life-shifting impact for me:“Do not be too timid and squeamish about your actions. All life is an experiment. The more experiments you make, the better.” – Ralph Waldo Emerson Over the years, I’ve practiced not worrying about making a good first impression...Watch the video / add your comments here:https://youtu.be/rpcVO8Nszyw This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

I’ve noticed that many service providers who consider themselves “spiritual” often toss their spirituality out the window when it comes to marketing... They trust the marketers and ignore their own values and heart.This kind of disconnection is not necessary (and actually harmful) if you want a successful, authentic business. In this video I discuss how genuinely caring for your people can be the core of your "marketing strategy".Comment here:https://youtu.be/WpzesUSlA3g This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Here’s the business model that I use, and recommend for all clients to consider. It’s an alternative to sales funnels (which often feel unethical to me).This concentric circles model is meant for those who earn a living as solopreneurs (simpler business with less overhead) by sharing their life’s experiences via coaching, mentoring, facilitation, or healing.See the diagram and written explanation here:https://www.georgekao.com/blog/businessmodel This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Years ago, I received a simple piece of career advice:“Go where you’re respected.” — eco-entrepreneur Paul HawkenThese 4 words have guided my career.It applies to marketing too — aim to sell only to prospective clients who are already eager to work with you. By doing so, there will be no feeling of “selling.” There’s only connecting from the heart, helping them genuinely, and answering their questions. Comment here:https://youtu.be/xU5dAQRLJII This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

In this episode, I discuss how marketing doesn't have to be about chasing a huge audience or thousands of subscribers. Instead, I encourage you to focus on finding your 100 true fans – people who genuinely enjoy and connect with your authentic self. By exploring and empowering your authentic expression, you'll strengthen your unique energy signature, which will naturally attract your true fans. These fans will not only support your products and services but will also share your message with like-minded individuals, helping your audience grow organically.I hope this perspective shift inspires you to approach marketing with more heart and authenticity. By focusing on building genuine connections with your true fans, you'll create a more fulfilling and successful business.Watch the video and comment here:https://youtu.be/FlQf6bGLMZ4 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

If feeling stuck in business, get back in touch with your audience on a 1-1 basis...Comment here:https://youtu.be/Fvk-Z0sH6gw This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Alex's voice alone is healing to listen to! Enjoy this conversation about the power of our voice to heal our stored pain and liberate more authentic creativity and growth. Included is a sample meditation for releasing your voice.For more, check out Alex's website -- https://www.alexkingharris.comAlex King-Harris, known in the music world as Rara Avis (which is latin for Rare Bird), is a celebrated producer, DJ, and multi-instrumentalist with a 25-year career focused on music for yoga, embodiment, and the healing arts. He is a recognized pioneer in his field and has gained worldwide recognition for his musical offerings that blend live elements with eclectic, trance-inducing soundscapes. Alex's love for teaching vocal freedom and sound healing vocal journeys is evident through his workshops and ritual concert series. Additionally, he is the CEO and Co-Founder of YogiTunes, a worldwide streaming music platform for yoga and wellness.Comment on this episode here:https://youtu.be/YTIYVqmre-Y This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

This was a sample segment from the Joyful Productivity program: www.GeorgeKao.com/TLCComment here:https://youtu.be/tyDlhukEVjw This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com