Searching For SaaS

Josh Ho & Nate Bosscher
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Jan 19, 2022 • 38min

EP40: Josh and Nate discuss goal setting for their businesses

Josh and Nate talk about their goals for 2022 and goal setting in general.
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Jan 5, 2022 • 44min

EP39: James Doman-Pipe educates us on Product Marketing Managers

Josh and Nate interview James about the role of product marketing managers in B2B SaaS. What makes a good one and where they fit in various stages.
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Dec 22, 2021 • 37min

EP38: The unique work culture at Referral Rock

Today Josh shares the inside of Referral Rock's remote work culture. Nate & Josh explore what's worked what hasn't.
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Dec 8, 2021 • 37min

EP37: Nate talks about email outreach with Josh

Nate wants to reach customers via cold email outreach and talks to Josh about various approaches.
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Nov 17, 2021 • 31min

EP36: Josh and Nate talk about approaches to events and trade shows

Nate talks through the an opportunity for him to reach ideal customers at an upcoming trade show.
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Nov 3, 2021 • 35min

EP35: The challenge in creating an ideal buying experience

Nate's recent buying experience is frustrating. He just wants a SaaS to take his money. Josh sheds light on why it's not so easy on the other side depending on the stage of the business.
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Oct 27, 2021 • 31min

EP34: Benefits and Problems with Founder Communities

Nate and Josh talk about the various founder communities they are in. They can see the great benefits as well as unique challenges of being involved in founder communities.
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Oct 20, 2021 • 33min

EP33: In B2B SaaS: What comes first brand, story, or positioning?

Nate and Josh debate their views on these well known marketing terms and how to make sense of it for B2B SaaS
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Oct 13, 2021 • 37min

EP 32: Why it took 3+ years for Josh to fix obvious user problems

Josh and Nate explore how Josh's product had some serious onboarding problems, why it took so long to solve them, and the advantages services played in a optimum outcome.
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Oct 6, 2021 • 39min

EP31: Nate and Josh talk about pricing for Nate’s project

Nate is thinking through initial pricing and chats with Josh on how he has done it with his products.

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