

Searching For SaaS
Josh Ho & Nate Bosscher
A podcast with a fresh perspective on the stages of building a SaaS business
Episodes
Mentioned books

Sep 29, 2021 • 31min
EP30: Review Sites a Necessary Evil + Hacks to get around them
Josh and Nate discuss software review sites and how they relate to lead gen and SEO. Josh was especially fired up and gives some hacks/tips to give the sites less power.

Sep 22, 2021 • 31min
EP29: Ryan Castillo on the switch from big corporate marketing
Ryan Castillo is a developer, marketer and analyst. He's worked at a publicly traded, 1000+ employee company and he just jumped ship! Today we cover Ryan's journey and what brought him to where he is today.

Sep 1, 2021 • 59min
EP28: SEO for SaaS Founders and Product Sonar (Nate’s Project)
This week Josh and Nate talk about SEO and how to get results with relatively little effort. We also get an update from Nate about his work on Product Sonar.

Aug 25, 2021 • 1h 6min
EP27: B2B Case Study: Customer.io + Crowdfunding Round
This week we take a deep look into customer.io as a B2B case study. We look at distribution, getting started and how they plan to win in their market.

Aug 18, 2021 • 42min
EP26: Nate’s secret project and Josh’s new/old feature
Today Nate tells us about the journey that led him to start on an MVP and Josh tells us about the Referral Rock feature that was removed a while a go and just got re-introduced.

Aug 11, 2021 • 55min
EP25: Deploy Empathy with Michele Hansen from Geocodio
This week Michele Hansen from Geocodio tells us all about her startup journey and her new book Deploy Empathy. Join us for Michele's journey and why she believes empathy is the way to build a better business.

Aug 4, 2021 • 35min
EP24: June Analytics SaaS from Idea to Seed and Enterprise SaaS “Fun”
Josh and Nate discuss two topics of interest. We dive into how June.so (the analytics company) went from idea to seed round and chat about all the fun Josh and his team are having with enterprise SaaS selling.

Jul 28, 2021 • 53min
EP23: Jane and Benedikt from Userlist
Today we bring you Jane & Benedikt, founders of Userlist. They share their story and the lessons they've learned on their way to a milestone.

Jul 21, 2021 • 40min
EP22: First hires at a startup, how Josh did it and questions from Nate
What do you look for in your first hires? Today Nate asks Josh about his first 10 hires. What worked, what didn't and how he thought about those decisions.

Jul 14, 2021 • 47min
EP21: Ramli John on why he wrote the book on product onboarding and the secrets to launching it
We had a great conversion with Ramli John author of Product Led Onboarding. We pick his brain on why he wrote the book, how he's killed it with his book launch, and fun throwback conversations on freemium.


