
IndieGameBusiness®
Candid conversations with veterans of all aspects of the business side of games. We firmly believe that great games from all developers need the support they deserve to succeed. This podcast exists to provide that support.
IndieGameBusiness® is produced by The Powell Group, a video game consulting firm specializing in business development, marketing, and licensing. Our CEO has been in the industry for 20 years and closed countless publishing and licensing deals. The Powell Group monitors over 3,500 game developers and 750+ publishers.
Latest episodes

Mar 14, 2022 • 33min
Become The Exclusive Value Of Growth
Define what you do best and become the exclusive provider to grow personal & business relationship Capitol. This session will help people recognize what value to bring to specific situations to have a higher percentage rate of success. The takeaway is how do you apply this in your everyday life beyond just the business room, for daily successful achievements toward your respective goals.
#gamedevelopment #indiedevelopment #videogames #mobilegames #indiegames

Feb 26, 2022 • 1h 21min
Adapting to a Constantly Evolving Gaming Business Scene with Joseph Lieberman
On today's show, we talk with Joseph Lieberman (twitter.com/antlionAudio) from Antlion Audio about the evolving video game business scene and how to adapt.
We will cover a brief history of indie games & VGSmart (2003 - 2016; direct sales, casual games, Steam), 2016-Present: Antlion Audio, and how indie developers can use hardware partnerships, Diversification over the consolidation of PR, smaller, partners in an ever-increasingly complex environment (print, video, and now VR/AR).
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 20, 2022 • 1h 4min
Indie Publisher Q&A Panel
We brought together reps from some of the best indie publishers in the business and this is your chance to ask your questions directly. Join us for enlightening conversation and a bit of fun as well.
Zhenghua Yang
Founder, Executive Director
Serenity Forge
Zhenghua Yang (Z) is the founder of Serenity Forge, a value-driven video game development and publishing company in Boulder, CO. Having built his first computer at the age of 6 and programmed his first video game at the age of 10, Z started Serenity Forge after a near-fatal illness at the age of 18, focusing on creating meaningful narrative games that challenge the way we think. Z is a TEDx speaker and was selected for Forbes 30 Under 30 in 2020; his art and games have reached fans around the world and have been exhibited at museums such as the Smithsonian Institution. Some notable titles include Doki Doki Literature Club Plus, Where the Water Tastes Like Wine, Cyanide & Happiness - Freakpocalypse, Death's Gambit: Afterlife, and Lifeless Planet.
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 20, 2022 • 1h 5min
PR and Indie Games: A Fireside Chat With Stephanie Tinsley Fitzwilliam
We sit down to chat With Stephanie about the current state of PR and Indie Games. Through her years of award-winning work with games such as Fall Guys, Saints Row, The Forgotten City, Doki Doki Literature Club Plus, and many more.
Learn what she has seen that was successful and what is a waste. Most importantly this will be a live session to answer any questions you have when it comes to promoting your game.
Stephanie Tinsley
Founder
Tinsley PR
Stephanie Tinsley has been in the games industry for four million years, providing business strategy consulting to companies and strategic communication services to an award-winning, curated list of clients.
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 20, 2022 • 57min
Revenue Share Agreements in the Game Industry
The purpose of this presentation is to highlight important topics that developers, investors, and publishers should pay attention to when building a Revenue Share Agreement (Intellectual Property, Marketing, and Distribution obligations, Structure of Payments, Preference Rights, etc.). Although the content of the presentation is mostly legal, the approach and language are directed to a non-legal audience (and real cases will be mentioned whenever possible for reference).
André Schenini Moreira
Managing Partner
FMA Feoli e Moreira Advogados
Brazilian Lawyer, LLM in International Law, focused on consultancy/transactions and litigation matters relating to IT, Games, and Esports industries. André has a distinguished background in Intellectual Property, Contracts, Entertainment Law, and Public Funding Tools. Member of organizations that study the relationship between Law and Technological and Creative markets, André is also a volunteer mentor in Brazilian and international entrepreneurship programs. In their free time, he is a gamer and an avid fantasy and SciFi reader.
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 19, 2022 • 57min
Self Publishing Your Game On Consoles
Self Publishing on consoles can be a daunting task but a great option. Let's chat about paths to self-publishing and what to prepare for when you're ready to ship your game. The purpose of this session is to share our knowledge in various marketing areas and educate those who may not be as familiar with certain marketing areas.
Khalil Abdullah
Co-Founder
Ahmed Abdullah
Co-Founder
Decoy Games
Khalil and Ahmed Abdullah co-founded Decoy Games, a multi-award-winning indie game company focused on creating unique game experiences, merchandise and content. With no prior professional video game development experience, they used their deep passion for video games and background in software sales to self-publish their debut award winning title Swimsanity! on Xbox One, PS4, Nintendo Switch and Steam.
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 19, 2022 • 1h 3min
Story, Characters & Worlds - A Compact Masterclass
How do you develop a fictional world that feels authentic? How do you create characters that players actually relate to? How is a story built and structured, from the ground, up? Narratives are composed of many different aspects. But where to start? And how to develop these things in a lasting way? Christian Fonnesbech shares the tools and methods that Writers, Narrative Directors, and IP builders need. A compact masterclass that aims for intermediate users.
Christian Fonnesbech
Head of IP Development
Leverage
Christian Fonnesbech is Head of IP Development at the Leverage Partnership. He also works with DDM as a Consulting Executive and as a Story Editor. Formerly, he was Head of IP Development at Nordisk Games (Egmont), Narrative Director at Deck 13, and Head of Artistic Research at the Centre For Interactive Media Arts in Norway. In his earlier career, Christian was a video game entrepreneur, producing and directing 35+ game projects for entertainment, advertising, and learning.
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 18, 2022 • 26min
NFTs and Crypto: The Good, The Bad and The Ugly For Indie Games Part 2.2
A discussion with Lantana Games CEO Danny Silver on what NFTs and Crypto truly mean for indie developers. #gamedevelopment #gamedev #indiedev
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 18, 2022 • 25min
NFTs and Crypto: The Good, The Bad and The Ugly For Indie Games Part 2.1
A discussion with Lantana Games CEO Danny Silver on what NFTs and Crypto truly mean for indie developers. #gamedevelopment #gamedev #indiedev
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness

Jan 18, 2022 • 24min
NFTs and Crypto: The Good, The Bad and The Ugly For Indie Games Part 1.2
A discussion with Lantana Games CEO Danny Silver on what NFTs and Crypto truly mean for indie developers. #gamedevelopment #gamedev #indiedev
To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business
Indie Game Business is produced by The Powell Group: powellgroupconsulting.com
Watch the official live stream: twitch.tv/indiegamebusiness
Watch Indie's live stream: twitch.tv/INDIE
Join the Indie Game Business Discord: discord.gg/indiegamebusiness
The Twitters to follow -
Indie Game Business: twitter.com/BusinessIndie
Powell Group Consulting: twitter.com/PowellGrp
Jay: twitter.com/Powell_Jay
INDIE: twitter.com/TheRealIndie
Donate to Extra Life with our link: extra-life.org/participant/IndieGameBusiness
Join the Indie Game Business Extra Life Team: extra-life.org/team/indiegamebusiness