The Product Boss with Jacqueline Snyder

As a business owner, you might be familiar with the saying, “You have to be fearless,” but that’s not necessarily true. What we have learned most recently, though, is that you do need to fear less, which is exactly what we are talking about in this episode! Life is scary, but knowing when to fear less is a big part of becoming a successful product boss – and just living your best life in general!As you know, we recently went to Costa Rica, and we want to  share with you three transformational experiences we had while we were there that have completely changed the way we think about and view the world. The theme this week is to never be afraid of trying new things – or maybe just to move so quickly that you don’t have a chance to become afraid in the first place. A lot has been going on in the world lately, and many of our fears may be more present than before, so how do we proceed with our lives? Let’s have a difficult, yet necessary conversation. Tune in now.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Duct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing

Your potential customers make a decision on whether or not to buy from you in a matter of seconds. In the age of TikTok and Reels, the amount of time you can really grab someone’s attention is only getting shorter, which is why the first 7 seconds are the most important.How do you get potential customers to engage with your content? You have to connect to them on an emotional level. Whether you’re selling jewelry, stickers, or candles, there’s a story you can tell that is going to make that connection happen—and we’re sharing how!Learning how to write product descriptions that sell is a skill set that will benefit you for a lifetime—and you can apply that skill across the board in everything you do. If you’re ready to learn this and so much more, click here and sign up for the waitlist today.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

We've been getting a lot of questions about partnerships in business: Should you dive in? Is it the magical key to success? Well, we're here to dig deep into this question – just for you!Often, many of you look at us and our successful partnership and wonder if having a business partner is the missing puzzle piece in your own journey. More often than not, the thought behind this curiosity is a belief that it might make things easier or bridge certain gaps in skills. But why do you feel this way?We're going to be brutally honest here, folks. Our partnership is wonderful, but we're also well aware that it doesn't work out for everyone. Friendships may be lost, and expectations may not always meet reality. We’ve both had our share of not-so-great business partnerships before we found each other. It’s important to acknowledge the other side of the coin.So, buckle up, because we're going to dive candidly into this question. Join us as we peel back the layers of what business partnerships really look like, the good, the bad, and the unexpected.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

Hey Product Bosses! You KNOW we are passionate about helping you achieve your business goals, maximize profitability, and ultimately realize the dream business you've always aspired to have. Discussing finances, the impact of your business on your family, community, and potentially on a global scale is our favorite thing. And that's what we'll be focusing on in today's episode—money matters!It feels like we've been talking about the possibility of an economic recession for years. Whether we're on the brink of a recession or not, amid inflation and other economic challenges, as small business owners, we need to smartly consider financing options. Many of us might not have had the opportunity to understand or leverage finances, especially in the context of running a small business.More often than not, we start with our own cash. Both of us completely bootstrapped our businesses, investing our own money into our product ventures when we started. But, in this episode, we want to delve into smarter financing alternatives. It's high time we start operating like bosses and truly owning our businesses.So, how do you finance your small business? We're going to provide tips and strategies for funding your venture. Whether you're just getting started or looking for some padding during the lean periods, or even if your business is thriving, we've got you covered. Particularly when your business is doing well, it's the perfect time to seek financing, as your financial statements reflect a robust, positive cash flow. Let’s dive in!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Chase Ink Business CardsCapital One VentureWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

From diapers to dollars, we're taking you on a rollercoaster ride through the thrilling and often chaotic worlds of entrepreneurship and motherhood. We dive into our experiences, navigating through nearly two decades of being entrepreneurs and raising our children. We'll reminisce about the simpler days, pre-children, when we thought life was at its hardest. Little did we know that those were just the training wheels for the adventure that was about to unfold.In this candid conversation, we shed light on the real-life scenarios of being a mompreneur. We share our humorous bathroom escape stories, our toddler's hide-and-seek antics, and even our techniques for maintaining sanity in the beautiful chaos of parenthood and entrepreneurship.From all-too-familiar scenes of ducking into house corners for a quiet moment, to juggling work and ensuring our toddlers aren't "running with scissors," we bring a fresh perspective to the often daunting task of balancing motherhood and running a business.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome, biz besties, to another episode in our "Ask Us Anything" series! As entrepreneurs who have navigated the exciting waters of multi-preneurship, we know firsthand the challenges of juggling multiple businesses simultaneously. We've received a great question from one of our students in the Multi-Stream Machine, and we couldn't wait to dive in and share our insights with all of you.The question that sparked this episode was, "You ladies have managed multiple businesses at once. Could you give us some advice, best practices, et cetera, for successfully running two different businesses at one time?" It's a fantastic question, and we bet many of you out there are pondering the same thing.We all know that as creative entrepreneurs, our minds are always buzzing with new ideas, and sometimes, those ideas lead to entirely separate ventures. In our student's case, she is selling two distinct product lines on different platforms, including Shopify, Etsy, and wholesale through Fair. This calls for some serious time management and strategic planning!Join us as we dissect this topic and share our best tips for successfully managing multiple businesses at once. If you've ever been tempted to start a second business or are already in the thick of it, this episode is for you. We're going to share our experiences and reveal some strategies that will help you not only survive but thrive in the world of multipreneurship.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

Navigating the uncertain terrain of running a business can sometimes lead to tough questions. Today, we're tackling one such question head-on in our Ask Us Anything series, brought to us by one of our concerned Multi-Stream Machine students facing an unsettling sales drop.They've noticed a significant sales slump after raising their product prices and are left wondering if it's due to economic shifts or the new pricing. With their family's livelihood on the line, this isn't a mere academic exercise, it's a pressing reality that requires practical solutions.We're diving deep into this topic, exploring potential strategies including the possibility of a price decrease or a sales event. We're also looking at the role of customer adaptation and the importance of the testing process in your business strategies. Remember, you're not stuck, you have options, and we're here to help you discover them. So join us in this critical discussion, it may not be fun, but it's extremely helpful and relevant.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

Are you ready for an exciting dive into the world of the business power-couple? Because today, we’re here to share our stories, answer your burning questions and delve deep into what it’s like being the breadwinners of our families. Get ready for an enlightening, funny and profoundly honest discussion!What's it like being the breadwinner in your family? It's an interesting question, and one we've been asked multiple times. The truth? It's rewarding, it's challenging, it's empowering, and sometimes, it can be a bit of a pressure cooker.Our husbands are smart, successful, and ambitious in their careers. But as we've found, there's something uniquely empowering and rewarding about becoming the breadwinners ourselves. We’ll touch on the upsides, the potential downsides, and the way it’s shaped our relationships and lives. And yes, we're going to talk about money. But we're also going to talk about the impact we can have as entrepreneurs. Remember, as a business owner, your potential is limitless; there's no cap on your salary or the impact you can make in the world.So, join us for a candid, laugh-out-loud episode that will make you see the breadwinner role in a whole new light. You may just find it empowering and inspiring, especially if you're an entrepreneur and the potential breadwinner of your family!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

Hello fellow Product Bosses! It's your go-to gurus, Jacqueline and Minna, back again to light up your path towards entrepreneurial triumph. We're peeling back the curtain today to share our blueprint for navigating the summertime business landscape. This season presents unique opportunities and challenges, particularly for us as moms. We've been tirelessly paving the way to this point, and now, we're ready to strategically dial it down for the summer, immersing ourselves in precious family time. However, we're not going completely off-grid.While you might not see us in the front row as often, we'll be working diligently behind the scenes to maintain the business momentum. But let's be honest: we're also planning on hibernating a bit, prioritizing our children, and enjoying the sunny season. And yet, we've never fully paused. Our commitment to growth and progress remains unshakeable. Even in moments of challenge, we stay the course.We're diving into the dynamics of planning and managing your business activities around the summer months, striking a balance between reaping the benefits of a flourishing business and basking in some well-deserved poolside relaxation. We've planned ahead, establishing our availability, planning activities with our kids, and batching our work in advance to ensure the summer months are as productive as they are refreshing. Join us as we break down these strategies and inspire you to carve out your own version of a successful, fulfilling summer.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss

As we're in the middle of Asian American Pacific Islander (AAPI) Month, there couldn't be a more perfect time for Jerry Won to join us. His work in promoting diversity and sharing the multifaceted stories of Asian Americans through his podcast, 'Dear Asian Americans,' is making waves in the sphere of societal change.His business philosophy? Building relationships, providing assistance, and capturing the value created by doing good work. From his formative years in business school, to a career in corporate consulting and a stint at WeWork, Jerry's journey is a testament to the power of networking, community building, and embracing diversity.Jerry’s focus now includes running a creator business and community, a speaker mastermind, and helping others understand the worth of their stories and creations. Whether your product is a physical object or the value you bring as an individual, Jerry believes there is a way to market and capture that value.Join us as we dive deep into Jerry's inspiring journey and how we can learn from his experiences, embrace our differences, and use our unique paths to build successful businesses.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Learn more at jerrywon.comListen: Dear Asian AmericansWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductboss