The Product Boss with Jacqueline Snyder

Discover how a jewelry entrepreneur navigates the challenge of boosting online sales. Explore the vital role of understanding your numbers and engaging with customers through email marketing. Dive into the contrasts between in-person sales and online strategies, including enhancing the shopping experience and adjusting inventory. Seasonal marketing tactics and cohesive branding are essential for connecting with audiences. Learn how high-quality photography and community engagement can drive sales while supporting a philanthropic mission.

Welcome back, product bosses! Are you feeling like you’re trying everything to make sales in your product business and nothing’s working? You are not alone! Today, I’m discussing the number one thing that breaks my heart when it comes to coaching product-based businesses and the thing you MUST do if you want to set yourself up for more sales and success this holiday season. Plus you’ll learn the exact next step you need to take to do something different…something that will get you ACTUAL results and sales, just in time for what’s going to be the busiest time of year for product based business owners. This episode is just what you and your business need to figure out a clear straight-forward path for the rest of the year!Resources:Looking to dive deeper into my episode about what you can learn from Starbucks and the Pumpkin Spice Latte? Click here to listen to the episode!We’re kicking off TODAY!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another exciting coaching session with Julie, the founder of Whatsoever Things, who sells unique custom gifts for every occasion. If your business is your side hustle or your hobby, but you want it to be your full time job, then you’re in the right place! Julie has been in business for a while, but she has continued to treat her business like a hobby and is now ready to transition into being a full blown business and stepping into her role as full time CEO to make this her main source of income. Together, we dive deep into why you need to narrow down your product offerings and how you can do that, why selling to everyone means you’re selling to no one, and the most crucial question you need to ask yourself to be able to step into being the boss of your business.Tune in as we figure out Julie’s next BEST step to quickly take her business from hobby to money-making and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Julie's business at Whatsoever ThingsFollow Whatsoever Thing’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don’t worry! Today’s episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with you as a podcast episode.Today, I’m discussing the biggest struggles and challenges that product based business owners, like yourself, are facing, including struggling to make sales, feeling overwhelmed, and not knowing where to start when it comes to planning for the holidays. You’ll learn my tips for how you can get ready for the busiest time of year, efficiently plan your marketing strategies, and how you can make sales without having to rely on social media or paid ads. This episode is your first step to doing something different this year so you can make good money during the holidays!Resources:Get my FREE Ultimate Checklist for turning your product-based business into a Money-Making Machine here. Get ready to help you identify where you need to focus to increase your sales and turn your business into a money-making machine! Click here to grab yours now! It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another incredible coaching session with Lisa, the founder of Hobbs Sticker Co., who sells planners and stickers for people who enjoy paper planning. If your business feels more like a hobby or maybe the sales aren’t flowing like they should, then you’re in the right place! Lisa has been in business for almost a year and while she is working on creating a legacy for her daughter, her sales are not where she wants them to be plus she is not making the money she needs for retirement. Together, we dive deep into why you need to make your website a seamless experience for your customer, practical ways to use SEO, and how you can use email marketing to make more sales!Tune in as we determine Lisa’s next BEST step to reach her dream revenue by the end of the year and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Lisa's business at Hobbs Sticker Co.Follow Hobbs Sticker Co.’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Today’s episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode.That’s why in today’s episode, I’m diving deep into false truths that I hear other coaches teach product bosses, plus I share my own tips for how you’re going to be able to make the most of the holiday season as a product-based business owner.You’ll learn why you shouldn’t sell to everyone if you want to make more sales (it’s actually hurting your business, not helping it!), how you can make sales even if your sales have been really slow this year, and why you need to start showing up where your customers are. This episode is your first step to making more sales so that this holiday season turns out even better than you imagined! Resources:It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another amazing coaching session with Anna, the founder of Fit Stitch Gear, who sells weightlifting wristbands and embroidered patches. If you’re on the brink of burnout from having to do everything on your own while trying to blend and prioritize your personal life, then you’re in the right place! Anna is a mom, fitness lover who participates in power-lifting meets, and a one woman show when it comes to running her business, and while she’s experiencing a growth spurt in her business, she’s also on the brink of burnout from having to wear all the hats. Together, we dive deep into why you need to nail your niche and audience if you want to avoid burnout, the importance of consistent brand messaging and knowing the offer your customers want, and why your first or next hire might not be who you think it should be!Tune in as we figure out Anna’s next BEST step to avoid burnout and walk away with actionable takeaways you can implement in your business to do the same!Resources:Learn more about Anna's business at Fit Stitch GearFollow Fit Stitch Gear's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Today’s episode is a little different as I am diving into my own personal transformations and mindset shifts that have allowed me to achieve my dream life. If you’re currently or have ever struggled with limiting beliefs or felt stuck in your business and personal life, this episode is for you! We’re digging deep into fears, personal experiences, the importance of an abundance vs scarcity mindset, and how sometimes, if you want to transform and step into what was truly meant for you, then you need to invest in yourself, your life and your business. This episode is packed with motivational insights and practical advice to help you push past your comfort zone, unlock new potentials, and live a life full of abundance and opportunity. You’ll walk away feeling transformed and empowered to start pushing your boundaries and lifting your own glass ceiling to reach new levels of success, in both your personal life and in your business. Resources:Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place! Karina has been in business for just over a year and while she is on track to be a six figure business this year, she is now struggling with how to avoid increasing her feelings of burnout and overwhelm. Together, we dive deep into why you absolutely need a marketing plan, the importance of having a launch plan, and why it always comes back to math and knowing your numbers when you’re needing to simplify!Tune in as we figure out Karina’s next BEST step to avoid increasing her feelings of burnout and discover actionable tips for how you can reduce your feelings of overwhelm and burnout as well!Resources:Learn more about Karina's business at Better in Black Co.Follow Better in Black Co's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another amazing episode with special guest and one of my close friends, Mel Abraham. For those of you who don’t know who Mel is, he is a CPA by education, an entrepreneur, money mentor, and a #1 bestselling author! Today, we’re chatting about Mel’s newest book, “Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It!”. Together, we dive into the five levels of income and the importance of each, plus Mel busts one of the most common myths surrounding “passive income”! We also discuss limiting mindset beliefs around money and how to shift them, why you shouldn’t compare your financial journey to others, and how to create a plan around money so that every dollar is assigned a job.No matter where you are on your financial journey, in either your business or your personal life, you’ll definitely want to tune in for actionable tips about how you can generate income that’s no longer tied to your work and efforts but that allows you to embrace and achieve financial freedom in your life. And remember it’s never too late to start building wealth! To celebrate Mel’s newest release, we are giving away 5 copies! All you have to do is write a review of the podcast and then screenshot it and send it to us in a DM on Instagram or via email. Resources:Grab Mel’s Book, Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It! Connect with Mel on Instagram.Learn more about Mel and listen to his podcast here.Enter for your chance to win 1 of 5 copies of Building Your Money Machine by leaving a podcast review and sending us a screenshot of your review to hello@theproductboss.com or DM us your screenshot on Instagram @theproductboss.Looking for quick and creative ways to make money that you can implement, starting today? Grab our FREE 20 Ways to Make Money worksheet by clicking here. Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss