
The Behavioral Design Podcast
How can we change behavior in practice? What role does AI have to play in behavioral design? Listen in as hosts Samuel Salzer and Aline Holzwarth speak with leading experts on all things behavioral science, AI, design, and beyond. The Behavioral Design Podcast from Habit Weekly and Nuance Behavior provides a fun and engaging way to learn about applied behavioral science and how to design for behavior change in practice. The latest season explores the fascinating intersection of Behavioral Design and AI. Subscribe and follow! For questions or to get in touch, email podcast@habitweekly.com.
Latest episodes

Dec 14, 2023 • 52min
2023 in Review – Season 3 Finale 🌟
In the Season 3 Finale of the podcast, the hosts discuss various interesting topics in behavioral design from 2023. They explore favorite resources, reflect on past guests and episodes, and share their top 10 films of the year. The hosts also express gratitude, celebrate collaborations, and invite listeners to join the community.

Dec 6, 2023 • 53min
Product Deep Dive: Pill Bottles 💊
Aarthi Rao, previous guest who designed the best pill bottle, joins the hosts on a product deep dive episode. They discuss the challenges of medication adherence, using home screen widgets for reminders, combining water bottle and pill box, optimizing health with signals and identity, maintaining habits while traveling, and designing pill bottles using the 'easy, attractive, social, and personalized' framework.

11 snips
Nov 29, 2023 • 57min
Human-Centered Behavioral Design with Aarthi Rao
Aarthi Rao, Vice President of Behavioral Insights at Cityblock Health, is a pioneer in merging human-centered design with behavioral science. In this conversation, she shares insights on designing innovative solutions to improve medication adherence, including smart pill bottles that enhance patient engagement. Aarthi emphasizes the importance of trust and co-creation when addressing healthcare disparities in under-resourced communities. She also critiques the balance between empathy and expertise in design, advocating for a blend of qualitative and quantitative methods to enrich user experiences.

Nov 21, 2023 • 45min
Designing for Diabetes with Steph Habif
Steph Habif is known for a range of health behavior research and strategy, and for leading behavioral science at Tandem Diabetes. Today we chat with Steph about what she’s doing at Tandem to design for diabetic patients, working at the intersection of behavioral science and human-computer interaction. We also went over what Steph called behavioral science's branding problem.
Do you know someone who would enjoy Behavioral Design? Please tell them about us! Thanks for listening!
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The song used is Murgatroyd by David Pizarro

Nov 15, 2023 • 48min
Product Deep Dive: Calendar 🗓️
Welcome to the latest Product Deep Dive! 🗓️
In this bonus series of the Behavioral Design Podcast, we take a closer look at the all-so-famous, yet simple, calendar. Previous guests, Laurie Santos, Linda Babcock & Ashley Whillans all spoke to us about time, so we decided it was "time" (get it) to discuss it in more detail!
Tune in to learn more about our love/hate relationship with the calendar, the pros and cons between more or less calendar, and so much more! Who knew calendars were so much fun?
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Support the podcast by joining Habit Weekly Pro 🚀
The song used is Murgatroyd by David Pizarro.
Get in touch via podcast@habitweekly.com

Nov 8, 2023 • 57min
The No Club with Linda Babcock
In this episode, we speak with Linda Babcock, Professor of Economics and former dean at Carnegie Mellon University (CMU). She’s also the founder and faculty director of the Program for Research and Outreach on Gender Equity in Society (PROGRESS), also at CMU.
Linda has a new book, The No Club: Putting a Stop to Women's Dead-End Work. During our conversation, we speak with Linda about why and what leads women to take on more "non-promotable tasks", how the work environment influences this and why the expectation is there in the first place. Happy listening!
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Support the podcast by joining Habit Weekly Pro 🚀
The song used is Murgatroyd by David Pizarro.
Get in touch via podcast@habitweekly.com

33 snips
Nov 2, 2023 • 45min
Healthy Gamification with Mitesh Patel
In this episode, we speak with Mitesh Patel, a leading expert on the use of nudges, gamification, and wearables to improve health. Mitesh founded and led the Penn Medicine Nudge Unit and is currently the Chief Clinical Transformation Officer at Ascension.
During our converstation, Mitesh discusses examples of behavioral design in the wild and how they can be used to encourage people to engage in healthy behaviors. Together we explore the topic of gamification and its potential use in encouraging exercise and discuss the application of behavioral science in healthcare. The episode includes a product deep dive into gyms and how they can be optimized using behavioral design principles. We hope you enjoy this episode!
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Support the podcast by joining Habit Weekly Pro 🚀
The song used is Murgatroyd by David Pizarro.
Get in touch via podcast@habitweekly.com

May 31, 2023 • 39min
Product Deep Dive: Autonomous Vehicles 🚗
Welcome to the latest Product Deep Dive! 🚗
In this fun bonus series of the Behavioral Design Podcast, we take a closer look at products discussed in past episodes of the show. In this episode, we are discussing the product "Autonomous Vehicles", following up on our conversation with Nick Chater from last week.
Tune in to learn more about how we would re-design Autonomous Vehicles, our own behavioral considerations, and what we can learn from this as behavioral designers. Happy listening!
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PS. The If books could kill podcast episode on nudging can be found here.
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We'd love to hear your thoughts on this topic and ideas for future episodes! Get in touch via podcast@habitweekly.com
Support the podcast by joining Habit Weekly Pro 🚀
The song used is Murgatroyd by David Pizarro.

May 25, 2023 • 51min
Behavioral Public Policy with Nick Chater
In this insightful discussion, Nick Chater, a Professor of Behavioural Science at Warwick Business School, explores the intersection of behavioral science and public policy. He highlights the challenges of integrating autonomous vehicles into society and the critical role of effective communication in human-machine interactions. Chater also critiques the focus on individual actions versus systemic changes, advocating for innovative policy framing to foster public support. Additionally, he delves into the complexities of public health policies, such as smoking regulations, and the impact of behavioral nudges.

May 10, 2023 • 52min
Getting Psych'd with Paul Bloom
In this episode we are delighted to welcome Paul Bloom, a distinguished developmental psychologist and Professor of Psychology at the University of Toronto. Paul has authored seven books, including Aginst Empathy and his most recent, Psych: The Story of the Human Mind. He is one of the leading thinkers in psychology and has dedicated his career to exploring how people, both children and adults, make sense of the world through language, morality, pleasure, pain, and religion.
Join us as we engage in a thought-provoking conversation with Paul about the different subfields of psychology and what they can bring to the real world, from neuroscience to developmental psychology, cognitive, social, and clinical. This discussion evolves into a stimulating debate on the extent to which academia can truly contribute to industry.
For our product deep-dive, we challenge Paul to consider how concepts and methods from behavioral science could be used to improve the Bible, and delve into his perspective on the age-old question of nature versus nurture in shaping our lives. This episode should be a fascinating listen for anyone interested in the human mind, behavioral science, and the intersection between academia and industry.
Relevant links
Paul's website
Buy Psych: The Story of the Human Mind
Check out Paul's podcast series Psych, hosted with our friend Dave Pizarro exploring concepts from his book
Support the podcast by joining Habit Weekly Pro 🚀
The song used is Murgatroyd by David Pizarro.
Get in touch via podcast@habitweekly.com