Beyond 7 Figures: Build, Scale, Profit

Learn how to to harness the spectrum mindset for transforming personal challenges into business success. The spectrum mindset, a powerful approach to business and personal development that embraces infinite possibilities and drives remarkable achievements. This mindset isn’t just about achieving business success; it’s about transcending traditional boundaries to tackle personal and professional challenges with a fresh, expansive perspective. From this transformative approach, I've discovered that it's led to remarkable growth in every facet of my life, reshaping my understanding of success and resilience. Tony Frezza, a seasoned entrepreneur and the spirited force behind FitTown Jupiter, a thriving fitness community in Jupiter, Florida. Alongside his brother Andrew, Tony has not only built a successful gym but has also cultivated a 'gym family' that extends far beyond the physical walls of FitTown. With a decade of experience in coaching and leading, Tony's holistic approach to health spans the physical, mental, spiritual, and social realms. Dedicated to helping others live their fittest and fullest lives, Tony draws significant inspiration from an extensive array of self-help literature, though he considers The Bible to be the most profound source of personal growth. Join us as Tony shares insights from his journey, highlighting how challenges within his personal life have catalyzed a unique perspective on business and leadership. Key takeaways: The spectrum mindset unlocks boundless possibilities, transcending conventional limits in both business and personal spheres. A clear, mission-focused strategy can propel a fitness business beyond the seven-figure mark repeatedly. Holistic health approaches stress the importance of addressing physical, mental, spiritual, and social well-being. Personal challenges, such as a family member's health issues, can profoundly shape business philosophies and drive success. Building a community culture fosters loyalty and satisfaction among members and staff. Leading with empathy and delivering genuine value justifies premium pricing and builds a loyal customer base. Continuous learning and growth from all life's experiences fuel ongoing personal and professional development for true success. All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week when I sit with Jeffrey Feldberg. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: spectrummindset.com https://www.amazon.com/Spectrum-Mindset-Infinite-Possibilities-Transforming-ebook/dp/B0CW1L6YT9/

Learn how to thrive the wellness industry through innovation The health and wellness industry is known to be difficult to penetrate due to its saturated market and the critical importance of maintaining product relevance and customer loyalty. Entrepreneurs in this field must navigate the complexities of changing consumer preferences and the challenging task of scaling a business while maintaining the quality and integrity of the service offered. The industry is not just growing; it's being transformed by groundbreaking approaches to wellness that cater to a modern understanding of health. Steve Welch is co-founder and CEO of Restore Hyper Wellness, a company pioneering the shift from traditional health care to proactive wellness. He brings expertise and experience from different sectors, including biotech and venture capital, to the health and wellness franchise industry. Restore Hyper Wellness is making significant strides by introducing accessible and advanced wellness solutions aimed at enhancing everyday health and longevity. Together, we discuss the pivotal role of passion in driving business success and the strategic approach needed to achieve substantial growth and market penetration. Key Takeaways: Engage deeply in sectors you're passionate about for a more fulfilling career. Understand what consumers need to effectively innovate in saturated markets. Consumer loyalty and sustained engagement are driven by the essential nature of your product or service. Using A/B testing and analytics to refine strategies and improve customer experiences. Quickly adapt to feedback and make adjustments to effectively address and overcome market challenges. Adopt a methodical approach to franchising, starting on a small scale and expanding based on success. Leverage the trend towards preventative health to boost growth and improve retention. All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week for more exciting episodes. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: Restore: The Life-Changing Power of Right-Away Wellness: https://www.amazon.com/Restore-Life-Changing-Power-Right-Away-Wellness/dp/1637745095 Restore Site: https://www.restore.com/ Restore Cryotherapy: Cryotherapy Near Me - Whole Body & Local Cryo - 225+ Studios (restore.com)

Learn how to make your brand unforgettable and elevate your business. Today, we're dipping into something that is the heartbeat of any successful business: the power of branding. Not just any branding, though, but the kind that makes your business unforgettable. It's about creating a brand that resonates so deeply with your audience that it sets you apart from everyone else in the best possible way. Bill Kenney, the mastermind behind FocusLab. Since launching in 2009, Bill and his team have redefined what it means to work with a branding agency, elevating brands like Marketo, Netflix, and Adobe to new heights. Beyond their impressive client roster, FocusLab has played a vital role in turning 18 clients into unicorns. That's right, unicorns. Bill's recently taken his expertise to the next level with his book, "Conquer Your Rebrand," sharing the sauce behind creating impactful brands. Key Takeaways: Branding goes beyond visuals; it's about your business's story and the emotions it sparks. Rebranding can attract better clients and elevate your business. The brand must be consistent across all platforms, reflecting your authentic self. The perception of your brand by others significantly impacts your business's success and appeal. Branding is an ongoing process that evolves to stay relevant to your audience. Standing out means showcasing what makes your brand unique. Insights on strengthening your brand and offering strategies to move your business forward. All this and more on this week’s episode of Beyond 7 Figures. Stay tuned next week when we talk to Steve Welch. So, don’t forget to subscribe to the show to get that episode as soon as it gets released. Until then, be profitable. Links: Bill Kenney’s website: https://focuslab.agency/ Bill Kenney’s Book: https://conqueryourrebrand.com/ Bill Kenney’s LinkedIn: https://www.linkedin.com/in/billskenney/

Learn how to maximize your business reach with YouTube marketing For businesses aiming to scale beyond 7 figures, it is crucial to understand and leverage the power of video. This emphasis on video marketing, particularly through platforms like YouTube, serves as a critical component in engaging audiences and driving conversions. Aleric Heck, founder of AdOutreach, has carved a niche for himself as the foremost authority on YouTube marketing. With a track record spanning over seven years, Heck has aided thousands of clients, ranging from expanding startups to established eight- and nine-figure companies, in harnessing the untapped potential of YouTube ads. His expertise lies not just in growing YouTube channels organically but also in maximizing their reach through strategic ad placements. It is important to understand the indispensable role of video in contemporary marketing strategies. Key Takeaways: Video marketing is indispensable for connecting with audiences and scaling business growth effectively. Maximize YouTube's potential for businesses through strategic ad placements and organic growth. Tailored YouTube ads based on behavior and search history improve viewer engagement and conversions. Incorporating video marketing into business strategies builds credibility and fosters trust. Tailoring your YouTube marketing approach to your business goals is crucial for achieving the desired outcomes. Adapt YouTube marketing strategies to align with the evolving algorithm to stay visible and relevant. Agile and innovative video marketing is vital for competitive businesses in the digital landscape. All this and more on this week’s episode of Beyond 7 Figures. Stay tuned next week for more exciting episodes. So, don’t forget to subscribe to the show to get that episode as soon as it gets released. Until then, be profitable. Links: Aleric Heck's Free 19 Page YouTube Ad Strategy PDF: adoutreach.com/gift KeywordSearch, Aleric's AI Ad Targeting Software: keywordsearch.com Aleric Heck's YouTube Channel: https://www.youtube.com/@AlericHeckYT

Learn how to overcome challenges in life and entrepreneurship Finding your way through the tough parts of building and growing a company is full of hard spots, money troubles, too much competition, and personal challenges that test how tough and creative we are. Our journey as business owners is filled with these tough spots, but they also bring chances to grow and get better if we're brave enough to look for them. When you face those challenges head-on, it can actually help you innovate and succeed. Your business can bounce back from low points and reach the top, showing that success often comes from learning through tough times. Joining me in this inspiring conversation is John Rampton, a famous businessperson and expert in online marketing who started Calendar.com. John is known for never giving up and using challenges as steps to success. He's achieved a lot, including being named a top influencer by Forbes, and he's come a long way from an accident that almost stopped him from walking again to being a key player in digital marketing. John will share how to keep going when things get tough, the importance of sticking to it, and the methods that have made his businesses thrive. Together, we provide tips full of lessons on how to turn obstacles into victories. In this episode you will: Embrace adversity as a catalyst for personal and professional growth, transforming challenges into opportunities for innovation Explore emerging technologies and trends, such as AI and digital marketing tools, to stay ahead in your industry and leverage competitive advantages Prioritize customer-centric strategies in business, focusing on delivering value and excellence to foster loyalty and drive growth Invest in outstanding people, understanding that the team's quality can have a big influence on how well the projects turn out Identify the best routes to success and scalability by continuously testing and refining strategies, products, and services Seek expert advice and mentorship to accelerate learning and apply best practices in your business Balance innovation with practicality ensuring that they are grounded in real-world applicability and customer needs All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week for new episodes. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: https://www.johnrampton.com/ https://www.calendar.com/ https://due.com/ https://twitter.com/johnrampton https://www.facebook.com/johnrampton https://www.instagram.com/johnrampton/ https://www.linkedin.com/in/johnrampton

Learn how to plan for business growth We’re tackling how to boost your business's growth by making everything more efficient. We're talking about building a machine where every part works perfectly—from the systems you use, to the people you learn from, to how you make every customer count more. It's about getting straight to the point with strategies that actually work, tested in the real world. Joining with us is Paul Lemberg, a seasoned expert in business growth strategies, sharing invaluable insights. With extensive experience, he emphasizes customer-centric approaches, highlighting the importance of delivering value, fostering loyalty, and implementing growth plans for long-term success. Learn how to unleash the power of customer-centric strategies and supercharge your growth. In this episode you will: Focus on delivering value to customers and strategically positioning offerings across channels for revenue growth Prioritize customer satisfaction and loyalty for long-term success Implement growth plans and systemize operations for streamlined processes and sustained growth through strategic planning Utilize the critical role that strategic planning plays in the expansion of businesses, emphasizing the necessity of an organized strategy and a structured approach to goals Create infinitely scalable systems for replicable business expansion Innovate financing models to support business growth and expansion Embrace continuous improvement for optimized processes and growth Focus on small details for significant business impact, valuing careful planning and execution Embrace change and experimentation, knowing small adjustments drive significant business improvement Prioritize meaningful work over traditional work-life balance for personal fulfillment and lasting professional success All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week when I talk to John Rampton. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: https://www.lemberg.com/ https://www.lemberg.com/blog/b/the-no-strategy-strategy

Learn how to examine ways of utilizing income growth by making effective use of assets Through real-life anecdotes and actionable advice, we will discover the importance of aligning personal aspirations with financial goals and navigating the complexities of wealth creation through strategic investments. Exploring topics such as social responsibility, influence, leadership, personal branding, meaningful giving, and community building is bound to be a source of motivation and your primary source for learning the keys to wealth and financial freedom. Joining with us in this captivating episode is Justin Donald, a renowned entrepreneur, bestselling author, and founder of Lifestyle Investor. Justin has dedicated himself to helping others follow in his footsteps and has become financially independent because of his proficiency in low-risk cash flow investing. He is an expert at optimizing financial plans so that people can use assets wisely to boost income growth. Tune in now to the Beyond 7 Figures podcast and embark on your journey to financial liberation with Lifestyle Investor. In this episode you will: Learn the importance of prioritizing low-risk investments and simplifying financial processes for wealth growth Spread your investments in real estate, stocks, and businesses to lower risk and increase earnings Shift from trading time for money to leveraging investments and passive income for enhanced financial freedom Acquire undervalued assets and start using investments and passive income for more financial freedom Understand investments and market trends is vital for informed wealth creation decisions Learn strategies like exploring investments, seeking mentorship, and optimizing finances is crucial for financial independence Explore Lifestyle Investor's website for resources, classes, and personalized guidance on wealth creation and investment strategies All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week when I talk to Paul Lemberg. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: https://www.lifestyleinvestor.com/ https://www.lifestyleinvestor.com/consultation

Learn how to create social impact with your business model Entrepreneurship embodies the unyielding spirit of those who defy odds with tenacity. Despite societal barriers and misunderstandings, certain individuals face unique challenges in garnering early backing for their ventures. These obstacles may seem daunting, yet they refuse to be swayed. Rather, they harness their creativity to forge innovative pathways, driven not solely by personal ambition, but also by a deep-seated desire to enrich their communities. I am honored to have John and Mark X. Cronin as my guests today, the father-son team behind "John's Crazy Socks." John, a young man with Down syndrome, co-founded the company with his father, Mark, with a mission to spread happiness through socks. Their story is not just about a successful e-commerce business; it's a story of passion, advocacy, and the power of inclusivity, highlighting their commitment to providing employment opportunities for people with differing abilities and their contributions to charitable causes. Key Takeaways: Building a business that makes a positive impact on society is both rewarding and sustainable Provide opportunities for employment and skills development, empowering individuals to improve their lives and contribute to society The importance of having a compelling vision and purpose in business Develop clear metrics to measure the social impact of your business, allowing for continuous improvement and accountability Engaging authentically with customers builds loyalty and strengthens your brand The value of giving back to the community is an integral part of business operations Being open to learning and adapting a business model to better address evolving societal needs and challenges All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week when I talk to Justin Donald. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: johnscrazysocks.com facebook.com/johnscrazysocks instagram.com/johnscrazysocks twitter.com/JohnsCrazySocks linkedin.com/company/john-s-crazy-socks youtube.com/channel/UChQzvQju2SQiW9rIf5JNsVQ

Learn how to incorporate emerging technologies to scale business Building digital products and scaling businesses in the modern landscape presents many challenges and hardships, where rapid advancements can quickly render products obsolete. Staying ahead requires continuous innovation and adaptability. Scalability introduces complexities, as the infrastructure must handle increased user loads and data volumes without sacrificing performance or security. Building and sustaining a talented team, from skilled developers to effective marketers, is crucial but often challenging in a highly competitive job market. David Barlev is the CEO of Goji Labs. He is recognized as one of the top experts in creating digital products that people want to use. David shares his insights on living in a digital world and maximizing digital usage to take businesses to the next level. Together, we discuss the evolving landscape of digital product development and the importance of user experience in capturing and retaining customers. Key Takeaways: The focus of digital product development has shifted from engineering to user experience Creating excellent user experiences is crucial for capturing and retaining users Goji Labs provides guidance and technical expertise required to go from the idea stage to a launched product Digital products can benefit both small businesses and large companies Building a strong brand and measuring its effectiveness are important for attracting the right audience Custom-tailored solutions are often necessary for novel journeys and concepts Collaboration, training, and iteration are key elements in the digital product development process All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week. I am talking to John and Mark Cronin. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: linkedin.com/in/davidbarlev goji.com

Learn how to balance passion, purpose, and financial stability The pursuit of a meaningful and balanced life can sometimes clash with the pressure to succeed in business. It’s a delicate and intricate challenge to strike a balance between personal well-being and professional achievements. Navigating through demanding schedules, facing financial uncertainties, and managing the expectations of oneself and others requires resilience and a sense of purpose. Love fuels our passion, while meaningful connections create a supportive network that enriches both our personal and professional lives. My special guest today is Garrett Gunderson, an expert in wealth creation and an accomplished entrepreneur. As the founder of Wealth Factory, Garrett has helped countless individuals and entrepreneurs not only make money but also keep and grow their wealth. Together, we delve into the true meaning of wealth and how it extends beyond monetary success. We also explore society’s obsession with net worth and the constant pursuit of more money. There are more fulfilling and important things in life. Key Takeaways: Society often equates net worth with self-worth, leading us to measure our success based on external validators Practice economic efficiency - IRS, interest, investments, and insurance are where you can start Delegate roles, not tasks, to avoid micromanagement and keep the momentum Invest in yourself first because your vision, values, abilities, and passions are the highest context for your life Make your vision bigger than your problems for unlimited success When it comes to insurance, prioritize coverage for catastrophic events, not inconsequential ones. If you want to be successful and keep growing, make sure you have a big vision and focus on the right things All this and more, on this week’s episode of Beyond 7 Figures. Stay tuned next week when I talk to David Barlev, Founder and CEO of Goji Labs, a boutique software consultancy. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: garrettgunderson.com https://garrettgunderson.com/wealth-factory garrettgunderson.com/books youtube.com/channel/UCs--ejlVMYcMZF4tUC8yNRQ https://garrettgunderson.com/quiz