The Small Business Big Marketing Podcast with Tim Reid

Tim Reid
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Sep 28, 2011 • 42min

#59 The Healthy Small Business Owner.

Marketing should be a major part of running a successful small business, but so too should the health of its owner and employees. That's why in this episode we leave marketing behind and talk to Marin Lazic, owner of Balmaine personal training business Z-Best-Fitness. Marin first came to Timbo's attention via Twitter, by providing some very timely advice about how to best set-up his office to avoid further neck operations(!) and to maintain a healthier approach to business. So, sit back and grab a celery juice as we dig deep on Marin's tips to improve the performance of the small business owner. It's all about increasing productivity. Small Business Big Marketing – Links & Resources Mentioned In This Episode Flying Solo - Australia's largest community of soloprenuers. Leave a review on Small Business Big Marketing in iTunes. Sweet Poison - The book mentioned in this episode. The post #59 The Healthy Small Business Owner. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Sep 22, 2011 • 40min

#58 Marketing for Tradies. Copping it on Twitter. Where to start with marketing online.

This is this episode of Australia's most loved small business marketing podcast in which Timbo's in a neck brace and Lukeee gets a laugh out of his predicament. Sad but true! Much more importantly, we get serious with answering some listener questions: 1. How can a tradie grow his market share through some smart local area marketing ideas? 2. What do you do when you're being attacked on Twitter? 3. Where do you start with your online marketing strategy? Small Business Big Marketing – Links & Resources Mentioned In The Show Therecane - A website (and product) that Timbo loves. Flying Solo - Australia's largest community of soloprenuers. Leave a review on Small Business Big Marketing in iTunes. The website Timbo has put together to sell his in-law's beach house - A waterfront property on Raymond Island - Gippsland Real Estate   The post #58 Marketing for Tradies. Copping it on Twitter. Where to start with marketing online. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Sep 5, 2011 • 45min

#57 The Importance Of Brand Building.

In this episode of the Small Business Big Marketing podcast, Timbo talks about the importance of brand building for small businesses with the Head Of Marketing at Melbourne's Monash University  - Professor Mike Ewing. The Prof as we affectionately call him, has categorical evidence that that small businesses that invest in building a brand will be more profitable. Period! He then goes in to quite some detail on a number of actions they can take to help them build a strong, healthy brand. We also geek out on QR Codes (what are they and how you can use them in your marketing). Small Business Big Marketing – Links & Resources Mentioned In The Show The Online Marketing Communications Masterclass 2011 - Tim Reid's upcoming webinar series where small business owners will discover how to place their marketing efforts on steroids. QR code generator. Flying Solo - Australia's largest community of soloprenuers. The post #57 The Importance Of Brand Building. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Aug 21, 2011 • 26min

#56 A Pricing Idea. Get Your Pitch Right. Know Your Brand.

This is the episode of Small Business Big Marketing where we discuss: How smorgasbords may inspire a new pricing strategy; How the Daintree Ice Cream Co. have got their pitch oh so right; How Kalula Airlines are brilliantly on-brand; And Timbo announces his Online Marketing Communications Masterclass 2011. Small Business Big Marketing – Links & Resources Mentioned In The Show The Online Marketing Communications Masterclass 2011 - Tim Reid's upcoming webinar series where small business owners will discover how to place their marketing efforts on steroids. Kalula Airlines - Images of their planes Small Business Victoria - Timbo's speaking here on Thursday, August 25, 2011. Creative Innovations 2011 - Timbo's running an Innovations Workshop  alongside Dr. Edward De Bono in November, 2011. Duration: 26:12 minutes   The post #56 A Pricing Idea. Get Your Pitch Right. Know Your Brand. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Jul 22, 2011 • 52min

#55 How to use Blogging for your business.

In episode 55 of Australia's #1 marketing podcast, we talk to Darren Rowse (AKA ProBlogger), one of the world's most prolific bloggers on well ... blogging! Listen in and you'll discover exactly how to make blogging a part of your marketing arsenal. Plus we: Lukeee apologises for his abismal Twitter performance! We talk about what it means to get a good old Panda slapping! And Timbo makes some noise about his soon to be launched Online Marketing Communications MasterClass. Small Business Big Marketing - Links & Resources Mentioned In The Show ProBlogger Darren Rowse's Exclusive Offer To Small Business Big Marketing Listeners ProBlogger's Guide To Blogging For Your Business (aff) Flying Solo - Australia's largest community of soloprenuers. Duration: 51:40min / 62 MB   The post #55 How to use Blogging for your business. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Jul 11, 2011 • 57min

#54 How To Have A Difficult Conversation. Google Plus. Pitching.

This is the episode of the Small Business Big Marketing podcast where we discover how to have a difficult conversation. Plus we: Discuss what makes for a good pitch; Share our very early thoughts on Google Plus; Talk about Google Grants - $10,000 per month for any charity to spend advertising on Google! Small Business Big Marketing - Links & Resources Mentioned In The Show CMA Learning Group - Our Guest, Simon Dowling's business PLUS their EXCLUSIVE LISTENER OFFER - $250 off any public workshop - simply enter the promo code SBBM at check-out. The LinkedIn discussion that lead to our interview with Simon. Flying Solo - Australia's largest community of soloprenuers. Duration: 54 min / 63 MB   The post #54 How To Have A Difficult Conversation. Google Plus. Pitching. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Jul 1, 2011 • 46min

#53 Twitter. Your offer. Domain leasing. Starting a small business.

This is the episode of the Small Business Big Marketing podcast where we question Twitter? Can you believe it? Who do we think we are?! Plus we: Ask another hard question - Do prospects really know what you offer? Talk about domain name leasing; Share the 10 things we'd consider if we were starting a small business today. Small Business Big Marketing - Links & Resources Mentioned In The Show How to build an email subscriber list Facebook Pages For Business Guide Flying Solo - Australia's largest community of soloprenuers. Duration: 46 min / 53 MB   The post #53 Twitter. Your offer. Domain leasing. Starting a small business. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Jun 24, 2011 • 45min

#52 What Facebook Personal Ads have to do with Marketing (Part 2)

In Episode 52 of the Small Business Big Marketing we: Finish the interview with Matt Simpson, who tells us how he strategically used Facebook Ads to find his life partner with Facebook Personal Ads; Answer a listener questions about FAQs and Wikkis; Discuss the importance of having a crystal clear call to action in all your marketing efforts. Small Business Big Marketing - Links & Resources Mentioned In The Show How to build an email subscriber list Social Stickers Flying Solo - Australia's largest community of soloprenuers   The post #52 What Facebook Personal Ads have to do with Marketing (Part 2) appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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Jun 17, 2011 • 39min

#51 Email Marketing. Copywriting. Facebook Ads. Statistics. (Part 1)

We know, we know ... we said we were going to take two-months off and recharge, and get creative and all that stuff. But guess what? We couldn't wait. Plus Lukeee missed Timbo way too much. Soooo ... in Part 1 of Episode 51 of Australia's favorite small business marketing show - Small Business Big Marketing - we cover some serious marketing ground: Lukeee talks about how to build an email marketing list; We answer a listener question from Katie at Midnight Music about interpreting website's statistics using Google Analytics; Lukeee reveals his favorite business book of all times; We talk about the importance of copy-writing; AND Timbo talks to Matt Simpson (AKA the Scribe Devil) who not only knows one hell of a lot ('scuse the pun!) about interactive marketing for business BUT, and here's where it gets interesting, used Facebook Ads for his own evil (another pun!) purposes to find his life partner. The outcome will surprise you. Small Business Big Marketing - Links & Resources Mentioned In The Show: How to build an email marketing list - Lukeee's newest baby. Ready. Fire. Aim. - Lukeee's favorite business book. Convince & Convert - A great website that provides social media insight. The Now Revolution - Mentioned by Matt in this episode's interview. Duration: 40 minutes / 44MB   The post #51 Email Marketing. Copywriting. Facebook Ads. Statistics. (Part 1) appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
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May 13, 2011 • 45min

#50 How To Generate 10,000 Backlinks From One Press Release.

This is the episode where we're tempted to get all emotional and celebrate our 50th episode of Small Business Big Marketing. However, we choose not to, and instead put the shoulder to the wheel and discuss how to drive traffic to your website; how Lukeee had one press release syndicated to 10,000 websites (!); and how Newsagents can drive more traffic in store. Oh, and we do reflect on how this podcast has helped us with our own personal brands and businesses. Links & Resources Traffic Grab - 20+ traffic generating ideas; 9+ hours of video; full transcript and audio for $79. Insane! Speaking Engagements - Click HERE to enquire about booking Tim Reid or Luke Moulton to speak at your next conference. Know of a business that would benefit from sponsoring our show? They can email us directly here. Kerry Finch SEO Press Release - Where Luke launched his press release. Poke The Box - Seth Godin's newest book.     The post #50 How To Generate 10,000 Backlinks From One Press Release. appeared first on Small Business Big Marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

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