

Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.
Bob Gentle Personal Branding & Monetization Coach
Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
Episodes
Mentioned books

Aug 17, 2020 • 51min
Why social engagement might be the emperor's new clothes, with Mark Schaefer
Get ready to rethink social media as Mark Schaefer redefines what drives success online.In this interview Mark goes deep into why consistency matters, why engagement is the emperor's new clothes and how he's built his business around the freedom to follow his interest and curiosity. Mark is a content marketing legend. Author of so many books I'd almost certainly get the number wrong if I wrote it down. He speaks on stages all over the world and frankly - he’s one of my hero's ( can you tell? ). Despite my less than subtle hero worship we dig deep into what makes Mark's business work, his revenue streams and how he makes time to still do the work.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 10, 2020 • 42min
How the best business books get written and why to get started on your own, with Azul Terronez
Have you ever wondered what writing a book can do for your career or your business?I've heard a lot of stories so I wanted to hear from the guy who makes that happen for people like Pat Flynn and Dana Malstaff. Azul Terronez is a writing coach and runs Authors Who Lead and in this episode, he walks me through the process of writing the kind of book which underpins and powers so many incredible online businesses.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 2, 2020 • 45min
Is it time to unleash you Age of Influence?
In his new book, the Age of Influence Neal Schaffer digs deep into what an influencer really is, how they're made, why they're currently a 4billion dollar industry and how you can leverage them for your business — but also how you can claim your own influence, in whatever shape that is.Neal also shares what makes his own business work and exactly how he's shaped his business around his passion, his family and how he makes sure he's always doing his best work.About NealNeal Schaffer is a leading authority on helping innovative businesses through their digital transformation of sales and marketing through consulting, training, and development and execution of social media marketing strategy, influencer marketing, and social selling initiatives. Founder of the digital marketing consultancy PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in more than a dozen countries. He is also the author of 4 books on social media, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), a ground-breaking book that is redefining digital influence and the variety of ways in which businesses of any industry or size can leverage influencer. Check out Neal’s Maximize Your Social Influence podcast for weekly marketing inspiration.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jul 27, 2020 • 51min
How to build a strong freelance personal brand while being an a-list employee
Balancing a full-time role as an agency employee with being one of the best-known freelancers in the world is an incredible balancing act. I know from experience as an agency owner, how challenging it can be when team members also freelance, so this week I caught up with Tony Christiansen to ask him how he pulled it off.Tony's area of focus is Facebook ads and while working for one of the U.S's most high profile agencies, he's also very well known in his own right. We talk about this as well as Facebook ad strategies, how small businesses can make money go further and about some simple tactics you can employ today to start winning big.Tony's website : https://www.tonydoesads.com/Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jul 20, 2020 • 44min
How to scale your business without burning out, with Andrew Sillitoe
Burnout is a something you hear about but would you know it if it hit you? Would you notice if you lost your way and didn't get fired up about what you're doing any more? Andrew Sillitoe has built his business around helping business owners scale without burnout. Yes - scaling a business takes hard work and tenacity - but you can do it without embracing all the stereotypes we all know. In this week's episode Andrew walks me through his business, how he built it and how he works with clients and unpacks the four keys to scaling without burnout. I loved this interview and I hope you will too.---Amplify your digital marketing with the Amplify Accelerator .. www.amplifyme.communitySubscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jul 13, 2020 • 48min
How everyone can get smart about sales, with Jessica Lorimer
A lot of business owners find that they eventually hit a revenue ceiling. The actual amount or value of that ceiling varies. It can be a puzzle why some people break through and others bounce off it like birds off a window, failing to build revenue beyond a certain point. What got you there won't get you where you’re dreaming about. You need a new strategy and a lot of the time it's a sales strategy which is missing.This week my podcast guest is Jessica Lorimer. Jess helps smart people sell into corporates and in this week's show she's going to share how she does this in some very actionable ways. She lifts the lid on her business and will show you exactly how she built it. Jess is a great case study in doing something seemingly simple, courageously and very well.About JessicaJessica Lorimer is the UK's leading sales coach, teaching entrepreneurs how to sell their services to corporate organisations. Having been featured in Forbes, CityAM and We Are The City, Jessica runs two podcasts and is a well known speaker and author in the sales sphere.Jessica's podcast - https://smartleaderssell.com/slspodcast/Subscribe to my Youtube Channel !! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jul 6, 2020 • 1h 4min
How podcasting built the business I never expected, with Ian Paget
For a lot of people, anxiety particularly around putting yourself out there and building your personal brand online, can lead to paralysis and a life of standing still. Letting and business life pass you by while you wait for the perfect time to take action is a powerful recipe for a future filled with regret. It's also exactly what life looks like for a lot of people.But if you're listening and thinking that building online influence and a massive following is only for the alpha's then think again. Ian Paget joins me this week on the podast to tell me how he built logogeek while struggling with social anxiety. He's a fantastic role model and a great case study in how ordinary people can do extraordinary things online - if they just take the first steps and start.About IanIan Paget is a graphic designer, best known as Logo Geek. He designs logos and brand identities for clients, but also hosts a popular podcast, blog and community all under the name of Logo Geek. With over 15 years experience, he has been featured in publications including Logo Lounge, Photoshop Creative and Net Magazine. He's also a frequent member of the jury for design awards including; Transform Awards, Best Brand Awards and Logo Wave to name a few.Ian's website : https://logogeek.uk/---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jun 29, 2020 • 54min
How to quickly build your personal brand online, with Ash Borland.
Want to understand the value of building your personal brand online? Want to know how quickly things can change for you when you do?In this week's episode I'm speaking to personal branding coach Ash Borland who shares his tips for cutting through the noise online and positioning yourself to really stand out.About AshAsh Borland is a Personal Branding Coach, Speaker & Podcaster. His theory is that if we embrace our individuality and stand out from the crowd, we will become our biggest unique selling point. This allows us to become unstoppable and irreplaceable in a digital world. He helps businesses and individuals understand, build and refine their personal brand.https://www.linkedin.com/in/ashborland/---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.d

Jun 22, 2020 • 45min
Showing up on Youtube can free you to do the work you love, with Col Gray
Col Gray is a great graphic designer. There are a lot of great graphic designers - so what. Well Col has gone about things differently. While everyone else builds their profile though local networking and competing with all the other local businesses - Col turned to Youtube, built a massive audience and an international client base. In this week's show he tells us how he did it and how you can too.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Jun 15, 2020 • 1h 22min
How I built my business around Youtube and you can too, with Dr Thomas Rödl
We learn best when we take action. Forward motion is the best teacher. That's been one of the biggest macro takeaways from the last two years of interviews. You act, observe the results, learn, adjust and act again.This week my guest is Dr Tomas Rödl. Thomas has a very successful youtube channel and around that has built a significant business. I've known Thomas for a a while and I'm really excited to share his story with you.---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.


