Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.

Bob Gentle Personal Branding & Monetization Coach
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Jun 8, 2020 • 41min

How to rank your videos well in Youtube, with Natalie Hailey

Anyone who produces video content knows that the hard work is only just starting when you finished filming the video. There are a million jobs which need to be done if you want to get the most juice out of each video.This week on the podcast my guest is Natalie Hailey who runs a Youtube agency focused on helping creators be much more productive. She shares the workflows and systems she uses to help them cover far more ground and reach far more people.If you produce any kind of content then you'll love this episode.Anyone who produces video content knows that the hard work is only just starting when you finished filming the video. There are a million jobs which need to be done if you want to get the most juice out of each video.This week on the podcast my guest is Natalie Hailey who runs a Youtube agency focused on helping creators be much more productive. She shares the workflows and systems she uses to help them cover far more ground and reach far more people.If you produce any kind of content then you'll love this episode.---Subscribe to Amplify Youtube : https://bit.ly/2BMmalZVisit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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Jun 1, 2020 • 44min

The four things you need for your video marketing to succeed, with Justina Rosu

When it's done well, video marketing looks so simple. You just point the camera and go. Then when you try it you quickly realise there are so many moving parts. It can seem overwhelming but right now all the smart marketers are betting on video first.This week my guest is Justina Rosu. Justina has worked with some pretty famous people she won't tell me about on mic ( ..but I know ) , was part of a small team that launched BBC 3 and pioneered producer filmed content. Now focuses on helping entrepreneurs get smart about using video.This episode was a self indulgent treat for me and I hope you get as much out of Justina's interview as I did.Justina on Youtube : https://www.youtube.com/channel/UCVnldeSNdV95v-qc_cUsukA---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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May 25, 2020 • 46min

How to use Linkedin features you've never heard of, with Louise Brogan

Joining Linkedin can be very intimidating. For a lot of people it's like combining the first day of school, the first day at a new job and your first karaoke all rolled into one. It feels like there are so many way your can put your foot in it. So what's an entrepreneur to do. How do you take your first steps into Linkedin? And then once you've taken those first steps, how do you build on that and start using the platform like a pro?Well this week my guest is Louise Brogan, one of the UK's leading Linkedin trainiers and she's going to put your mind at ease and open your eyes to some hidden potential.---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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May 18, 2020 • 35min

Achieving your goals with ease, with Deepa Naterajan

For a lot of people, digital marketing is a painful thorny field of procrastination. Some people seem to move easily through the field and others seem to snag on every single thorn. The reasons for this normally have a lot less to do with tech and everything to do with mindset.This week my podcast guest is Deepa Naterajan, a high-performance coach who works with some of the biggest tech companies in the world. In this week's episode shines a light on what we can all do to take these mindset issues in had and start moving towards our goals without the traditional hustle and grind we're all used to hearing about.About DeepaDeepa Natarajan is an expert coach on helping people change. She has done many intensive courses to understand how adults develop. She coaches senior executives and entrepreneurs. Following her years of experience in coaching she has developed a methodology that helps people to achieve their goals with ease and peace of mind.Deepa's Website : meetmypotential.com
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May 11, 2020 • 47min

How anyone can break through to profitable pricing, with Paul Klein

Business is a value exchange. You charge money for things people value.But why do so many people get stuck in a cycle of under charging?This week my podcast guest is Paul Klein. Paul focuses on helping contractors, creatives consultants and experts of all kinds charge what they're worth.He's not only going to share his business journey with us but also a simple process which anyone can use to move from competitive hourly billing to a magical place where you actually have choice and the ability to say no.About Paul KleinPaul Klein is a business consultant and entrepreneur.From his days as 1980s hair band guitarist and lifelong entrepreneur to starting and scaling a successful SAAS company to consulting for some of the biggest brands including Target, Neiman Marcus, Starbucks, Holiday Inn, and other global brands, Paul helps Consultants, Freelancers, and Solopreneurs price their services, stop undercharging in order to build 7 figure businesses. Paul is the host of the Pricing Is Positioning Podcast and The Rock Your Pricing Online Course and Community.---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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May 4, 2020 • 49min

How to consistently generate leads on Linkedin with Dana Lindahl

If you're like me then you'll have been on the receiving end of a bad sales approach on Linkedin - probably more than one. Linekdin is a fantastic tool for business networking and a great place to build your brand. It's a powerful platform allowing your connect with and reach out to just about anyone. But a powerful tool in the wrong hands quickly becomes a weapon which all to often backfires on the one trying to wield it. Social selling on Linkedin can be a bit like that.This week My guest is Dana Lindahl who runs an agency focusing on Linkedin Lead generation and in this week's episode he's going to walk us through his business story and exactly how to make Linkedin a lead generation gift which keeps on giving.Dana's website : https://www.legendaryleadgen.com/---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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Apr 27, 2020 • 52min

How Facebook ads really work and where to start, with Carrie Gottschalk

I've seen a lot of advertising disasters over the years but I've also seen some spectacular wins. This week my guest is one of the smartest advertisers I know and this show is a treat for anyone who's looking to level up Facebook ads or start dipping your toe in Facebook messenger marketing. I made a lot of notes in this interview so I suggest you sharpen a pencil, grab a coffee and get ready to look at Facebook ads in a whole new light.This week my guest is Carrie Gottschalk, on of the worlds leading Facebook ads consultants and she's going to open the curtain on her business, services and some really cool strategies you can start implementing right away.About CarrieCarrie is a highly recognized influencer within the social media industry and has been at the forefront of the social media revolution for 12 years, paid social media for 5 years, and has managed over 13 million dollars in ad-spend -- working with large clients Shari's Berries, Wyndham Hotels, and TEDxMileHigh. With her extensive experience in domestic and international markets she's known as a skilled social media strategist, advertiser and has also gained a strong understanding of digital performance metrics with a good portion of her experience in eCommerce, Direct Response, and Performance Marketing.Carrie's chatbot : https://m.me/carriegottschalkllc---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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Apr 22, 2020 • 7min

Aftercast : Why every small business needs email marketing right now.

One person's spam is another's valued communication. It might not be sexy but the truth is email sells more than any other marketing tactic. It's not whether you should use email marketing but *how* you use it that matters.In this week's video, I explore why and more importantly *how* every small business ( and large ones for that matter ) should use email marketing.---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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Apr 20, 2020 • 41min

How to expertly position your business for success, with Jen Hall

Positioning yourself as a market leading expert might sound ambitious or self aggrandising but if you're in business and this isn't your goal then you might want to think about why not. Understanding your value and know who needs that value the most is the foundation of business. When you are your business trying to understanding your value can throw up all kinds of issues.This week my guest is Jen Hall and Jen's business is centred around helping business owners position themselves as market leading experts.Jen's website : www.jen-hall.com--Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.
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Apr 13, 2020 • 49min

The power of a mission to help us do the hard things, with Jeff Goins

For most people work is just that - it's work. For a few lucky people it's much more than that. They've found a calling or a vocation. People are motivated by very different things but for me the idea of calling or vocation has always been very strongly present. I want what I do with my time and labours to have meaning in the world.This calling isn't something you just find one day and simply snap into. It takes time and effort to reveal. This week my guest is Jeff Goins. Jeff is an author and entrepreneur and his books 'The Art of Work' and 'Real Artists Don't Starve' have both had a big impact on my personal philosophy.Not only does Jeff write great books about things which really matter to me, he's also a great digital entrepreneur and he's going to share exactly how his business works on the back end - it's a real treat.About JeffJeff Goins is a writer, speaker, and entrepreneur. He is the best-selling author of five books, including The Art of Work and Real Artists Don’t Starve. His award-winning blog Goinswriter.com is visited by millions of people every year, and his work has been featured in the Washington Post, USA Today, Entrepreneur, Forbes, Psychology Today, Business Insider, The Huffington Post, Time, and hundreds of other publications. Through his online courses, events, and coaching programs, he helps thousands of creatives succeed every year. Jeff lives just outside of Nashville, where he makes the world’s best guacamole.https://goinswriter.com/---Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.fm/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

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