
Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur
Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
Latest episodes

Feb 20, 2023 • 43min
How to Become 📸 the Celebrity CEO, with Ramon Ray
As business owners we all want to stand out. We want people to notice us, pay attention to us and ultimately to choose us. If we're honest - we want a little celebrity magic.This week my guest on the show is Ramon Ray, author of 'The Celebrity CEO : How Entrepreneurs Can Thrive by Building a Community and a Strong Personal BrandAbout RamonRamon Ray is the founder of ZoneofGenius.com a platform to help people Live Life Fulfilled. He's a serial entrepreneur who has started 5 companies, sold 3 companies and authored 5 books. Ramon's an in-demand small business success thought-leader, motivational speaker and event host.https://www.zoneofgenius.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Feb 13, 2023 • 39min
Climbing 🏔 the Personal Brand Mountain, with Katy Brinkley
When a lot of people do what you do, building a brand which shines out like a beacon can seem like a mountain to climb. But the thing with mountains is that they ‘can’ be climbed.This week my guest is Katy Brinkley from the Rocky Mountain Marketing Podcast and Next Step Social Communications. We’re going deep into how anyone can start climbing visibility and recognition mountain.About KatyKatie Brinkley has been leveraging social media to grow audiences and income for over 19 years. Since the time of MySpace, she's helped her clients build a strategy to attract the right followers and generate consistent inbound leads in as little as an hour a week. From building corporate-level growth strategies for AT&T and DirecTV to implementing done-for-you social media for solopreneurs and local businesses, Katie has been at the forefront to the changes in how buyers engage on social media. Utilizing her platform-agnostic strategies, Katie's clients have been able to see bottom-line results at every stage of the sales process. Katie's history of radio journalism mixed with her social aptitude allows her to bring a unique insight and leverage her client stories to the forefront of their social strategy.https://nextstepsocialcommunications.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Feb 6, 2023 • 52min
How content 📹 creators really get paid, with Justin Moore
Spending hours making things that other people watch of listen to is great fun. Engagement is rewarding - but it’s time consuming. And ask the saying goes - likes aint cash.So this week we’re talking about how content creators get get paid and I don’t know anyone better to talk about this with than Justin Moore from Creator-Wizard.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 30, 2023 • 41min
From Zero to 📫 Inbox Hero: Email Marketing Success, with Jan Koch
You may have heard this phrase before, but let me reiterate - the money truly is in the list. But what exactly does that mean? How much money can be earned, and from what kind of list?Today, we have a special guest, Jan Koch, aka "My List Guy" from the Uncommon Solopreneur, joining us to shed light on this very important topic.About Jan KochMy mission is to help creators and freelancers earn more money, run more effective online businesses, and build wealth. I'm an advocate for growing your network, using content marketing to create win-win relationships, and developing the mental resilience needed to succeed in business and life.https://jankoch.co/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 23, 2023 • 46min
Stop ✋, Snap & Switch, with Krista Mashore
Any amazing journey has two parts. The first is where and how you travel - your map & directions. The other important element is you, the traveler - who you are at the beginning and who you become on the journey. What makes the biggest difference to what you experience on that journey and who you become is largely down to your mindset. This is some thing I’ve become really interested in the more I speak to really successful people - they were not always who they are now - they embraced personal growth and learned that it doesn’t happen by accident.So this week I’m thrilled to welcome back Krista Mashore to really jump deep into mindset - Krista has a new book Stop, Snap & Switch.About KristaKrista Mashore has been in the top 1 % of realtors nationwide for 20 years, selling over 2,300 homes. She is also in the top 1% of coaches nationwide. Krista is the author of four best selling books focusing on digital marketing and was named Yahoo Finance’s number 1 digital marketer to watch in 2021! She can also be found among the top 125 most impactful leaders in 2022 alongside Tony Robbins according to Success Magazine. She has been featured in Forbes, Inman News, The Wall Street Journal, NBC, Fox, and many more! Krista recently went from zero to 41 million dollars in five years. She is the recipient of 11 Two Comma-Club Awards, 2 Two Comma Club X Award, and one Two Comma Club C Award. Krista has a masters degree in curriculum and instruction. Always being a teacher at heart, she loves serving people and has turned her attention to sharing the secrets of her successes by coaching agents and professionals across the nation. Through her coaching, teaching, speaking and training, Krista is revolutionizing the way agents and professionals market themselves online. She offers an innovative step-by-step approach on how agents and entrepreneurs can gain a massive digital footprint.Website Address: https://KristaMashore.com/PreorderSSS----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 16, 2023 • 42min
Belonging to the Brand, with Mark Schaefer
Today we’re spending a little time with Mark Schaefer. Mark should not need any introduction - his books Known, The Content Code, Cumulative Advantage and Marketing Rebellion - should all have a home on any self respecting business owners shelf.I watched Mark’s talk a Social media Marketing works last year so I kind of knew what was coming next and this year’s book is not disappointing. Today we’re speaking ( among other things ) about Mark’s new book - Belonging to the Brand. About MarkMark W. Schaefer is a globally-recognized author, keynote speaker, futurist, and business consultant who blogs at {grow} — one of the top five marketing blogs of the world. He teaches graduate marketing classes at Rutgers University and has written nine best-selling books. Mark’s new book Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds- is an essential new path to being seen and heard in a busy world.His many global clients include Pfizer, Cisco, Dell, Adidas, and the US Air Force. He has been a keynote speaker at prestigious events all over the world including SXSW, Marketing Summit Tokyo, and the Institute for International and European Affairs. Mark has appeared as a guest on media channels such as CNN, The Wall Street Journal, The New York Times and CBS News.---Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 9, 2023 • 44min
Managing your 🔥 Motivation, with Jenny Ainsworth
Some people are naturally athletic. They make great athletes. But that doesn’t mean all great athletes were naturally talented.The same goes for motivation. Some people are naturally motivated - the rest of us need to work at it.As the saying goes - hard work beats talent when talent doesn’t work.So this week we are blessed to be joined by my personal motivation maven / my Dr Strange of the positive mindset - the one and only Jenny Ainsworth.About JennyJenny designs and delivers memorable leadership, mindset & motivation for personal and professional impact. She has spoken on main stages across the world and strives to leave people inspired, informed and uplifted.https://www.jennyainsworth.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Dec 19, 2022 • 39min
Doing the 💪 work in public, with Kevon Cheung
As a culture we’re all trained to think of people who create as working in secret until they have a big Eureka moment or complete the masterpiece. A lot of entrepreneurs try to work that way too - they build somethings - have a big launch or unveiling and then wonder why nobody claps or more importantly buys.Building in public is a very different entrepreneurial and creative mindset. It’s one which parks ego at the door, brings people with you on the journey and can lead to some very unexpected, surprising and often counter intuitive results.This week I’m delighted to welcome Kevon Cheung. the 'Build In Public Guy' - and the author of Find Joy in Chaos - How to build your twitter presence so connections and opportunities come find you.Find out more about Kevon at https://publiclab.co/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Dec 12, 2022 • 52min
Super Powered Community, with Jillian Benbow
If a brand is what people say about you when you’re not in the room then Community becomes very important. Establishing yourself as a thought leader is one thing - as a true leader is something quite different.This week my guest is Jillian Benbow- Director of Community Experience at SPI Media - Host of the Community Experience podcast - one of the leading gathering places for online business owners anywhere in the world.About JillianJillian is the Director of Community Experience at SPI Media. With over a decade of experience running digital communities and programs, Jillian has seen it all. She is eager to help more people run successful communities and to help grow the digital community profession. When Jillian is not working on all things community she is enjoying the outdoors of Colorado with her family and two energetic dogs.Jillians website : https://www.smartpassiveincome.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Dec 5, 2022 • 1h 4min
How a podcast can change your life, with Cliff Ravenscraft
My guest today is the undisputed king of Podcasting Hill - Cliff Ravenscraft! We’re talking about the power of a podcast to turn dreams into reality and trigger a whole new vision for your world. About Cliff RavenscraftCliff Ravenscraft a business mentor, professional coach and motivational speaker. His focus is to help you break free from any beliefs and/or behaviours that are holding you back from living the life of your dreams and doing the work you feel most called to do in this world.https://www.cliffravenscraft.com/----Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Personal Brand Business Dojo FREE Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.