ProfitSchool

The podcast dives into the transformative role of AI in feedback processes. It emphasizes the importance of being open to feedback, whether human or AI-driven, for continuous improvement. AI can create 'digital twins' to gain deeper insights and facilitate better decision-making. The discussion explains how AI enhances efficiency in feedback and fosters innovative thinking. The blend of AI capabilities with human judgment is highlighted as essential for optimal feedback outcomes, showcasing the evolving relationship between technology and business.

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Visionary Leadership In AI-First Businesses. The insights shared center on the role of visionary leadership in businesses that prioritize AI. Mercer and Jeff emphasize the importance of providing direction in a world where many seek clarity. Their exchange explores the idea that early adoption of AI necessitates a visionary approach to navigate uncertainties. Main points discussed center on the role of visionary leadership in businesses that prioritize AI. They discuss tactical ways to integrate AI in business, such as AI show-and-tell and reverse engineering success through AI. Mercer and Jeff's analysis further discusses the importance of defining the desired outcome rather than focusing on the process of prompting AI.  

Welcome back to the ProfitSchool by MeasureU podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Can AI Build Your Brand? Explore the central debate: Can AI build a brand, or is human input essential? Understand the argument that AI tools can assist in brand building, even if they can't fully automate it. Learn how to use AI to streamline content creation, from initial topic ideas to script drafts. Consider incorporating your unique voice and expertise when using AI-generated content. Examine the potential trade-off between AI efficiency gains and brand authenticity maintenance. Discuss creating a "digital twin" to help AI better capture a brand's voice and style.  

Welcome back to the ProfitSchool by MeasureU podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is AI Tactics You Can Implement Today. Discover practical ways to prompt AI for better results, including having AI refine your initial prompts.     Learn how to get AI to understand the intent behind your requests, leading to more valuable outputs.     Explore the concept of "ping pong prompting" and how it can help you achieve unexpected breakthroughs with AI.     Understand why refining AI-generated content through multiple iterations is essential for optimal outcomes.     Learn how to use AI to quickly summarize large amounts of information, improving your decision-making process.     See how to leverage tools like NotebookLM to create personalized learning experiences and extract key insights from various sources.  

Discover how AI is revolutionizing the business landscape and becoming your new teammate rather than just a tool. Shift your focus from effort to results as AI takes on heavy lifting, allowing more time for passion projects. Explore the changing dynamics of branding in a polarized marketplace and learn actionable strategies to create exceptional brands. Embrace the AI revolution with simple prompts to enhance engagement and clarity in communication. It's time to level up your thinking and thrive in this new reality!

Explore the essential shift to an AI-first business mindset, crucial for staying relevant in today's landscape. Discover how AI enhances productivity and becomes a collaborative team member, transforming traditional job structures. Delve into the rise of the gig economy and new specialized roles, as well as the importance of human oversight in AI integration. Gain practical strategies for effectively managing AI within your operations to not just survive, but thrive in an AI-driven world.

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Handling Tension On Your Team. Identifying Tension: Mercer and Jeff discuss various signs of tension within a team, such as missed deadlines, unmet expectations, and individuals feeling nervous about their roles.   The Importance of Setting Clear Expectations: They emphasize clearly defining results and expectations to reduce tension and ensure everyone is working towards the same goals.   Accountability and Commitment: The hosts stress the need for team members to take accountability for their work and commit to achieving results, rather than simply focusing on completing activities.   Leadership vs. Autonomy: It’s crucial to balance providing autonomy and demonstrating leadership to guide team members and address performance issues.   Embracing Tension: A certain level of "good tension" can be beneficial, pushing individuals to grow and improve their skills.   The Role of External Perspectives: Seeking out external groups and perspectives can help teams break out of their comfort zones and identify areas for improvement.  

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Executive Assistants - Do You Still Need One? Executive Assistants (EAs) vs. Systems: The hosts revisit their differing opinions on the necessity of EAs in today's business world, considering the rise of AI and automation.     The Changing Role of EAs: They discuss how the traditional tasks of an EA, such as scheduling, email management, and travel booking, are increasingly being automated or replaced by systems.     Capability and Capacity: Jeff and Mercer explore matching tasks with team members based on their skills and available time to optimize workflow and eliminate the need for a dedicated EA.     The Value of Defined Processes: Both stress the importance of clearly defining processes and systems as it allows for more straightforward automation and eliminates the need for an EA to "fill the gaps."     AI as the New EA: The hosts propose that AI and automation tools effectively become the new "executive assistants," enabling individuals to accomplish more efficiently.     Evolving Roles and Opportunities: The conversation concludes by acknowledging that while the traditional EA role may diminish, the skills and knowledge of individuals who previously served as EAs remain valuable and can be utilized in other organizational capacities.  

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Social Media Strategies for 2025. Discover why a results-oriented approach is key to social media success.     Learn to define your desired social media outcomes and identify your current results.     Understand the importance of using existing content to fuel your social media machine.     Explore strategies for creating a consistent social media presence without burning out.     Learn how to leverage AI to optimize your social media content and strategy.     Gain insights into building a two-tiered social media system that combines brand building and direct response.  

The discussion dives into the complexities of defining intelligence in AI and why we should prioritize 'usefulness' over 'smartness.' User interaction is key to maximizing AI's potential, while effective communication is essential for desired results. The hosts explore the societal impacts of AI on work and education, sharing insights on the evolution of human-computer interaction. Embracing technological change and adapting to advancements are highlighted as crucial for future growth in various industries.